BMIE Market 01220

Berkshire County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)	8,074 2020–2024 ACS 5-year estimate ±19 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	4,046 2020–2024 ACS 5-year estimate ±242 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	8,603 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,434 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$58,929 2020–2024 ACS 5-year estimate ±6,279 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	47.3 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$963 2020–2024 ACS 5-year estimate ±74 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$209,900 2020–2024 ACS 5-year estimate ±15,174 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	22.9 sq mi Census Gazetteer 2020
Restaurants	15 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 01220
Restaurants per 10,000 residents	20.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-6.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-6.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+87.5% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+36.4% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	16 (range 14–18) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, 0.0 per year, r² 0.02) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	42 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	52 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	36 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	33 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 01220. Projection: linear trend v1, fitted 2013–2023, 0.0 restaurants per year, r² 0.02, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Massachusetts and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 491, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 42 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	52.4	52	40%	+21.0
Restaurant Opportunity Score	36.4	36	35%	+12.8
Market Momentum Score	32.6	33	25%	+8.2

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 52 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	8,074	68	40%	+27.0
Median household income (ACS)	58,929	28	40%	+11.1
Households (ACS)	4,046	71	20%	+14.2

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 36 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-6.3	20	35%	+7.1
Restaurants per 10,000 residents (lower = more room)	18.6	41	25%	+10.3
Population (ACS)	8,074	68	20%	+13.5
Median household income (ACS)	58,929	28	20%	+5.6

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 33 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-6.3	22	50%	+10.8
10-year restaurant growth	-6.3	20	30%	+6.1
20-year restaurant growth	87.5	79	20%	+15.7

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (39)

By cuisine

American 9 · Bakery 5 · Pizza 5 · Burgers 3 · Dessert 3 · Sandwiches 3 · Asian 2 · Chinese 2 · Coffee 2 · Italian 2 · BBQ 1 · Breakfast 1 · Chicken / wings 1 · Healthy / salads / bowls 1 · Ice cream / frozen desserts 1 · Juice / smoothies 1

By type

Restaurant (service type not stated) 22 · Bakery 6 · Bar 6 · Casual dining 6 · Quick service 4 · Dessert 3 · Café 1 · Catering 1 · Coffee shop 1 · Delivery-focused 1 · Specialty food shop 1 · Juice, smoothie, tea 1

Name	Type	Cuisine	Address	Status
Adams Ale House	Bar · Restaurant (service type not stated)	BBQ · Burgers	8 E Hoosac St	open
Adams Tavern And Inn	Restaurant (service type not stated)		17 Commercial St	open
AJ's Trailside Pub	Bar · Casual dining	American	12 Pleasant St	open
Angelina's Subs	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches	1/2 34 Columbia St	open
Bascom Lodge	Restaurant (service type not stated)	American	Summit Rd	open
BIGG Daddy's Philly Steak House	Restaurant (service type not stated)	Burgers · Sandwiches	85 Commercial St	open
Bounti-Fare Restaurant & Catering	Catering · Restaurant (service type not stated)	American	200 Howland Ave	open
Chee's Chinese Cuisine	Restaurant (service type not stated)	Chinese · Asian	13 Columbia St	open
Daily Grind	Restaurant (service type not stated) · Casual dining	American	37 Park St	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	Clifford & Summer	open
Dough Boys Pizza	Restaurant (service type not stated)	Pizza · Italian	86 Howland Ave	open
Dunkin' Dunkin'	Coffee shop · Quick service · Bakery	Coffee · Bakery	177 Columbia St	open
Firehouse Cafe	Café	Coffee	47 Park St	open
Harrington's Restaurant and Inn	Restaurant (service type not stated)		17 Commercial St	open
Honey Bee Sweets	Bakery · Dessert	Bakery · Dessert	47 Willow St	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	160 Howland Ave	open
Lee's Dynasty	Restaurant (service type not stated)	Chinese · Asian	131 Columbia St	open
M & J's Taste of Home Diner	Casual dining	American · Breakfast	53 Park St	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	2 Commercial St	open
Miss Adams Diner	Casual dining	American	53 Park St	open
Nelli B's Bakery	Bakery	Bakery	12 Phillips Hill	open
Nicholas Enterprises Inc	Restaurant (service type not stated)		200 Howland Ave	open
Peoples Bakery	Bakery	Bakery	86 Howland Ave	open
Pine Brook Pub - Boards, Bites, & Brews	Restaurant (service type not stated) · Bar	American	128 Columbia St	open
Pizza House	Restaurant (service type not stated)	Pizza · Italian	26 Hoosac St	open
Pizza Jim's	Restaurant (service type not stated)	Pizza	86 Howland Ave	open
Polish National Alliance	Bar		13 Victory St	open
Rainbow Shack	Dessert	Ice cream / frozen desserts · Dessert	85 Summer St	open
Red Carpet Restaurant	Restaurant (service type not stated)	American	69 Park St	open
Red's Viking Pub	Bar		83 Commercial St	open
Ria’s Pizzeria	Restaurant (service type not stated)	Pizza	95 Commercial St	open
Shire Donuts	Bakery · Dessert	Dessert	52 Summer St	open
Subway	Restaurant (service type not stated)	Sandwiches	27B Park Street	open
The Corner Lunch	Casual dining	American	50 Summer St	open
The herald Pub	Bar · Casual dining			open
The Shire Cottage Bakery	Bakery	Bakery	1 Upper Linden St	open
The Village Fryer	Restaurant (service type not stated)		85 Commercial St	open
We Got The Juice	Juice, smoothie, tea	Juice / smoothies · Healthy / salads / bowls	50 Summer St	open
Yun Lin Food Service Inc	Restaurant (service type not stated)		131 Columbia St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	18	11	—	—	—	7	SIC1987
1995	17	10	—	—	—	7	SIC1987
1996	17	9	—	—	—	8	SIC1987
1997	18	9	—	—	—	9	SIC1987
1998	20	12	6	5	1	8	NAICS1997
1999	22	12	5	6	1	8	NAICS1997
2000	23	14	6	7	1	7	NAICS1997
2001	23	14	7	6	1	7	NAICS1997
2002	19	11	4	6	1	7	NAICS1997
2003	17	8	2	5	1	8	NAICS2002
2004	21	11	2	6	3	9	NAICS2002
2005	23	12	4	6	2	9	NAICS2002
2006	21	11	4	6	1	9	NAICS2002
2007	21	14	5	7	2	7	NAICS2002
2008	22	16	7	7	2	6	NAICS2007
2009	22	16	7	7	2	6	NAICS2007
2010	24	18	9	7	2	6	NAICS2007
2011	20	15	8	6	1	5	NAICS2007
2012	19	15	8	6	1	4	NAICS2012
2013	20	16	9	6	1	4	NAICS2012
2014	20	16	8	7	1	4	NAICS2012
2015	19	15	6	8	1	4	NAICS2012
2016	20	16	8	7	1	4	NAICS2012
2017	21	16	8	8	—	4	NAICS2017
2018	20	16	8	8	—	4	NAICS2017
2019	21	16	8	8	—	4	NAICS2017
2020	18	15	7	8	—	3	NAICS2017
2021	17	15	6	8	—	—	NAICS2017
2022	20	17	9	7	—	3	NAICS2022
2023	17	15	7	7	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 01220. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
01225	4.4 mi	5	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.