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BMIE Market 06423

Middlesex County, Connecticut · ZCTA boundaries as of 2020

Profile

Population (current estimate)5,182
2020–2024 ACS 5-year estimate ±494 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households2,137
2020–2024 ACS 5-year estimate ±228 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count5,097
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units2,365
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$107,549
2020–2024 ACS 5-year estimate ±18,943 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age51.7
2020–2024 ACS 5-year estimate ±7 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,663
2020–2024 ACS 5-year estimate ±227 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$373,700
2020–2024 ACS 5-year estimate ±31,025 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area36.6 sq mi
Census Gazetteer 2020
Restaurants3
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 06423
Restaurants per 10,000 residents9.8
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-40.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-40.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-25.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+200.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20284 (range 2–6)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.45) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score49 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score71 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score54 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score8 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 49 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score70.97140%+28.4
Restaurant Opportunity Score54.35435%+19.0
Market Momentum Score8.2825%+2.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 71 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)5,1826140%+24.4
Median household income (ACS)107,5498540%+34.1
Households (ACS)2,1376220%+12.4
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 54 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-40835%+2.8
Restaurants per 10,000 residents (lower = more room)5.88925%+22.2
Population (ACS)5,1826120%+12.2
Median household income (ACS)107,5498520%+17.1
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 8 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-40750%+3.5
10-year restaurant growth-40830%+2.4
20-year restaurant growth-251220%+2.3
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (9)

By cuisine

Coffee 4 · Italian 2 · Bakery 1 · Dessert 1 · Mediterranean 1 · Spanish / tapas 1

By type

Restaurant (service type not stated) 5 · Café 3 · Coffee shop 3 · Winery / distillery / taproom 2 · Bakery 1 · Bar 1 · Brewery / taproom 1 · Dessert 1

NameTypeCuisineAddressStatus
Cactus Bistro, Bar, and GrillRestaurant (service type not stated)Mediterranean · Spanish / tapas · Italian381 Town Stopen
Center for NeurodiversityCoffee shopCoffee140 River Rdopen
Higher GroundsCafé · Restaurant (service type not stated) · Coffee shopCoffee32 Main Stopen
La VitaRestaurant (service type not stated)Italian9 Main Stopen
On The Rocks RestaurantRestaurant (service type not stated)1 Hopyard Rdopen
Sweet & SavoryBakery · Dessert · CaféBakery · Dessert · Coffee2 Norwich Rdopen
Two Wrasslin' Cats Coffee House and CafeCafé · Restaurant (service type not stated) · Coffee shopCoffee374 Town Stopen
Yankee Cider Co.Winery / distillery / taproom23 Petticoat Lnopen
Yankee Cider CompanyWinery / distillery / taproom · Brewery / taproom · Bar278 Town Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411SIC1987
199511SIC1987
199622SIC1987
199777SIC1987
19986624NAICS1997
19995523NAICS1997
20005532NAICS1997
2001333NAICS1997
2002433NAICS1997
20035431NAICS2002
2004322NAICS2002
2005433NAICS2002
2006311NAICS2002
20075321NAICS2002
20086541NAICS2007
20094321NAICS2007
201065311NAICS2007
20115431NAICS2007
20124321NAICS2012
201365311NAICS2012
201475311NAICS2012
201575311NAICS2012
201675311NAICS2012
2017753NAICS2017
2018753NAICS2017
2019753NAICS2017
2020643NAICS2017
2021643NAICS2017
2022853NAICS2022
202363NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 06423. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
064392.9 mi12016
064694.6 mi52023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.