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BMIE Market 08311

Cumberland County, New Jersey · ZCTA boundaries as of 2020

Profile

Population (current estimate)1,746
2020–2024 ACS 5-year estimate ±253 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households656
2020–2024 ACS 5-year estimate ±114 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count2,057
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units798
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$86,324
2020–2024 ACS 5-year estimate ±18,174 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age40.9
2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,300
2020–2024 ACS 5-year estimate ±153 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$247,600
2020–2024 ACS 5-year estimate ±49,294 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area27.9 sq mi
Census Gazetteer 2020
RestaurantsNot published for this ZIP
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 08311
Restaurants per 10,000 residents4.9
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+100.0%
DERIVED: 1997 → 2007, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-50.0%
DERIVED: 1996 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 20210 (range 0–2)
FORECAST · linear trend v1 fitted to 1997–2016 (11 points, 0.0 per year, r² 0.04) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score60 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score53 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score77 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score49 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 60 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score535340%+21.2
Restaurant Opportunity Score76.87735%+26.9
Market Momentum Score49.44925%+12.3
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 53 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)1,7464240%+16.9
Median household income (ACS)86,3247040%+27.8
Households (ACS)6564220%+8.3
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 77 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1009235%+32.2
Restaurants per 10,000 residents (lower = more room)5.78925%+22.3
Population (ACS)1,7464220%+8.4
Median household income (ACS)86,3247020%+13.9
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 49 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth1009230%+27.6
20-year restaurant growth-50420%+0.9
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (3)

By cuisine

American 1 · Dessert 1 · Ice cream / frozen desserts 1 · Italian 1 · Pizza 1 · Seafood 1

By type

Restaurant (service type not stated) 2 · Casual dining 1 · Dessert 1

NameTypeCuisineAddressStatus
Frosty's Ice CreamDessertIce cream / frozen desserts · Dessert345 Main Stopen
Mark's Shedder ShackRestaurant (service type not stated)Seafood750 Main Stopen
Mary's RestaurantRestaurant (service type not stated) · Casual diningPizza · American · Italian350 Main Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199422SIC1987
199522SIC1987
199622SIC1987
199711SIC1987
19981NAICS1997
19991NAICS1997
20001NAICS1997
20011NAICS1997
20021NAICS1997
20031NAICS2002
20041NAICS2002
20051NAICS2002
20062NAICS2002
2007322NAICS2002
2008211NAICS2007
2009211NAICS2007
2010211NAICS2007
2011211NAICS2007
2012211NAICS2012
2013211NAICS2012
2014211NAICS2012
2015211NAICS2012
2016211NAICS2012
20233NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 08311. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
083454.2 mi22016
083204.6 mi12015
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.