BMIE Market 13346

Madison County, New York · ZCTA boundaries as of 2020

Profile

Population (current estimate)	6,406 2020–2024 ACS 5-year estimate ±481 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	1,686 2020–2024 ACS 5-year estimate ±235 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	6,735 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	2,413 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$60,600 2020–2024 ACS 5-year estimate ±8,107 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	21.7 2020–2024 ACS 5-year estimate ±0 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,146 2020–2024 ACS 5-year estimate ±139 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$214,600 2020–2024 ACS 5-year estimate ±32,420 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	35.4 sq mi Census Gazetteer 2020
Restaurants	16 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 13346
Restaurants per 10,000 residents	23.8 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-30.4% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-27.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+6.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+14.3% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	14 (range 10–18) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.6 per year, r² 0.55) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	34 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	50 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	29 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	15 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 13346. Projection: linear trend v1, fitted 2013–2023, -0.6 restaurants per year, r² 0.55, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. New York and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,510, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 34 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	49.6	50	40%	+19.8
Restaurant Opportunity Score	29.3	29	35%	+10.3
Market Momentum Score	15.2	15	25%	+3.8

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 50 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	6,406	64	40%	+25.7
Median household income (ACS)	60,600	31	40%	+12.2
Households (ACS)	1,686	58	20%	+11.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 29 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-27.3	11	35%	+3.7
Restaurants per 10,000 residents (lower = more room)	25.0	27	25%	+6.7
Population (ACS)	6,406	64	20%	+12.9
Median household income (ACS)	60,600	31	20%	+6.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 15 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-30.4	9	50%	+4.5
10-year restaurant growth	-27.3	11	30%	+3.2
20-year restaurant growth	6.7	38	20%	+7.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (37)

By cuisine

American 6 · Coffee 5 · Pizza 5 · Asian 3 · Bakery 2 · Dessert 2 · Italian 2 · Sandwiches 2 · Burgers 1 · Chinese 1 · Ice cream / frozen desserts 1 · Indian 1 · Noodles / ramen / pho 1 · Vietnamese 1

By type

Restaurant (service type not stated) 19 · Bar 7 · Casual dining 6 · Quick service 4 · Bakery 3 · Café 3 · Coffee shop 3 · Buffet 2 · Dessert 2 · Brewery / taproom 1 · Specialty food shop 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
Broad Street Diner	Casual dining · Café	Coffee · American	10 Broad St	open
Callen Donuts Llc	Restaurant (service type not stated)		34 Utica St	open
Clio at The Kendrick	Restaurant (service type not stated)		18 Utica St	open
Copper Cricket	Restaurant (service type not stated) · Casual dining · Bakery	Bakery · American	107 Utica St	open
Donovan's Pub	Bar · Restaurant (service type not stated) · Casual dining			open
Dunkin' Dunkin'	Coffee shop · Quick service · Dessert · Bakery	Coffee · Dessert	34 Utica St	open
Flour and Salt Bakery	Bakery · Café	Bakery · Coffee	7 Maple Avenue	open
FoJo Beans FoJo Beans, LLC	Coffee shop · Café	Coffee	10 Utica St	open
Frank Dining Hall	Buffet		13 Oak Dr	open
Friends And Pho	Restaurant (service type not stated)	Vietnamese · Noodles / ramen / pho · Asian	3 Lebanon St	open
Gigliotti Cheese Factory, Inc	Restaurant (service type not stated)		14 Lebanon St	open
Good Nature Farm Brewery	Brewery / taproom		1727 NY-12B	open
Hamilton Eatery	Specialty food shop · Quick service	Sandwiches · American	41 Lebanon St	open
Hamilton Harvest Winery	Winery / distillery / taproom · Bar		2307 RT-12B	open
Home	Restaurant (service type not stated)		16 E Pleasant St	open
Hourglass	Bar		20 Lebanon St	open
Library Café (Hieber Café)	Buffet		13 Oak Dr	open
Luna on the Lake	Restaurant (service type not stated)		2910 Lake Moraine Rd	open
Magro's VJ's Restaurant	Restaurant (service type not stated)	Pizza	169 Utica St	open
Main Moon	Restaurant (service type not stated)	Chinese · Asian	24 Utica St Apt 2	open
Martha's On Madison	Bar		3 Madison St	open
Maxwell's Chocolates and Ice Cream	Dessert	Dessert · Ice cream / frozen desserts	14 Utica St	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	168 Utica St	open
N13	Restaurant (service type not stated)	Asian	3 Lebanon St	open
New York Pizzeria	Restaurant (service type not stated)	Pizza · Italian	39 Lebanon St	open
Numero Uno	Restaurant (service type not stated)		22 Lebanon St	open
Oliveri's Pizzeria	Restaurant (service type not stated)	Pizza · Italian	14 Lebanon St	open
Pizza Hut	Restaurant (service type not stated)	Pizza	107 Utica St	open
Risky Business (Bacon)	Bar		18 Lebanon St	open
Royal India Grill	Restaurant (service type not stated) · Casual dining	Indian · American	6 Broad St	open
Rusch's Bar & Grill	Bar · Casual dining		22 Lebanon St	open
Saxbys Coffee	Coffee shop	Coffee	37 Lebanon St	open
Seven Oaks Clubhouse	Restaurant (service type not stated)	American	2 E Lake Rd	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	34 Utica St	open
Ye Olde Pizza Pub	Casual dining · Bar	Pizza · American	2528 NY-12B	open
Barge Canal Coffee Co	Coffee shop	Coffee	37 Lebanon St	closed
No. 10 Tavern	Casual dining · Bar		10 Utica St	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	17	14	—	—	—	3	SIC1987
1995	18	15	—	—	—	3	SIC1987
1996	20	16	—	—	—	4	SIC1987
1997	25	21	—	—	—	4	SIC1987
1998	20	13	5	8	—	4	NAICS1997
1999	20	12	5	7	—	4	NAICS1997
2000	19	11	6	5	—	4	NAICS1997
2001	19	12	6	5	1	3	NAICS1997
2002	26	14	7	6	1	5	NAICS1997
2003	23	15	8	6	1	5	NAICS2002
2004	23	15	8	6	1	5	NAICS2002
2005	25	18	10	7	1	5	NAICS2002
2006	23	16	9	7	—	5	NAICS2002
2007	24	16	9	7	—	6	NAICS2002
2008	27	16	8	8	—	4	NAICS2007
2009	27	18	8	8	2	4	NAICS2007
2010	25	16	8	7	1	4	NAICS2007
2011	25	15	7	7	1	4	NAICS2007
2012	30	19	10	7	2	4	NAICS2012
2013	32	22	11	8	3	3	NAICS2012
2014	30	20	9	8	3	3	NAICS2012
2015	31	21	8	9	4	3	NAICS2012
2016	26	21	8	9	4	3	NAICS2012
2017	36	23	8	9	6	3	NAICS2017
2018	36	23	8	9	6	3	NAICS2017
2019	29	16	4	8	4	3	NAICS2017
2020	31	18	6	8	4	3	NAICS2017
2021	28	16	7	7	—	3	NAICS2017
2022	30	17	4	7	5	3	NAICS2022
2023	29	16	4	7	4	4	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 13346. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
13332	4.3 mi	3	2016
13310	4.9 mi	3	2020

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.