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BMIE Market 15479

Westmoreland County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,010
2020–2024 ACS 5-year estimate ±381 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households827
2020–2024 ACS 5-year estimate ±139 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count2,113
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units948
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$63,852
2020–2024 ACS 5-year estimate ±14,256 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age38.2
2020–2024 ACS 5-year estimate ±13 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$898
2020–2024 ACS 5-year estimate ±238 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$202,700
2020–2024 ACS 5-year estimate ±77,664 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area21.5 sq mi
Census Gazetteer 2020
Restaurants3
2019 · U.S. Census Bureau, ZIP Code Business Patterns 2019 detail (NAICS2017) · by USPS ZIP 15479
Restaurants per 10,000 residents4.7
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+50.0%
DERIVED: 2014 → 2019, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+200.0%
DERIVED: 2009 → 2019, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+200.0%
DERIVED: 1999 → 2019, ZIP Code Business Patterns restaurants
Projected restaurants, 20244 (range 2–5)
FORECAST · linear trend v1 fitted to 2008–2019 (11 points, +0.2 per year, r² 0.51) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score62 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score42 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score64 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score93 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 62 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score41.94240%+16.8
Restaurant Opportunity Score63.76435%+22.3
Market Momentum Score92.99325%+23.2
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 42 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,0104540%+17.9
Median household income (ACS)63,8523740%+14.7
Households (ACS)8274620%+9.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 64 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth2009735%+34.1
Restaurants per 10,000 residents (lower = more room)14.95325%+13.2
Population (ACS)2,0104520%+9.0
Median household income (ACS)63,8523720%+7.4
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 93 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth509050%+45.1
10-year restaurant growth2009730%+29.2
20-year restaurant growth2009320%+18.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (7)

By cuisine

American 2 · Breakfast 1 · Coffee 1 · Pizza 1 · Sandwiches 1

By type

Bar 4 · Restaurant (service type not stated) 4 · Casual dining 3 · Café 1

NameTypeCuisineAddressStatus
Dales PlaceRestaurant (service type not stated) · Casual dining · BarAmerican125 1st Stopen
Denny'sCafé · Restaurant (service type not stated) · Casual diningBreakfast · Sandwiches · Coffee · American122 Fitz Henry Rdopen
Greg's Pub'n GrubBar707 Peer Stopen
Pit Stop CafeRestaurant (service type not stated)Pizza138 Motor Drome Rdopen
Smithton Travel Center Roady'sRestaurant (service type not stated)138 Motor Drome Roadopen
Triple TreeBar · Casual dining133 1st Stopen
William Marconi Beneficial SocietyBar219 2nd Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994321SIC1987
1995211SIC1987
1996211SIC1987
1997321SIC1987
19983111NAICS1997
19993111NAICS1997
20003111NAICS1997
20014221NAICS1997
20023111NAICS1997
20034221NAICS2002
20045332NAICS2002
20054222NAICS2002
20063112NAICS2002
200753212NAICS2002
20083112NAICS2007
20093112NAICS2007
20103112NAICS2007
20113112NAICS2007
201242112NAICS2012
201342111NAICS2012
201442111NAICS2012
20153111NAICS2012
20163111NAICS2012
20173NAICS2017
201853NAICS2017
2019333NAICS2017
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 15479. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
154481.7 mi11999
156953.3 mi
154923.6 mi12016
156793.7 mi12016
156984.5 mi12016
154284.8 mi12004
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.