BMIE Market 18036

Lehigh County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)	15,581 2020–2024 ACS 5-year estimate ±949 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	6,009 2020–2024 ACS 5-year estimate ±410 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	12,822 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,970 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$129,123 2020–2024 ACS 5-year estimate ±9,936 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	47.0 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,342 2020–2024 ACS 5-year estimate ±549 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$416,200 2020–2024 ACS 5-year estimate ±27,861 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	29.2 sq mi Census Gazetteer 2020
Restaurants	14 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 18036
Restaurants per 10,000 residents	10.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+7.7% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+7.7% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+16.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+7.7% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	16 (range 14–18) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.36) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	72 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	83 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	71 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	57 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 18036. Projection: linear trend v1, fitted 2013–2023, +0.2 restaurants per year, r² 0.36, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Pennsylvania and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,354, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 72 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	83.4	83	40%	+33.4
Restaurant Opportunity Score	71.2	71	35%	+24.9
Market Momentum Score	56.7	57	25%	+14.2

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 83 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	15,581	77	40%	+30.9
Median household income (ACS)	129,123	93	40%	+37.1
Households (ACS)	6,009	77	20%	+15.4

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 71 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	7.7	52	35%	+18.2
Restaurants per 10,000 residents (lower = more room)	9.0	76	25%	+19.0
Population (ACS)	15,581	77	20%	+15.5
Median household income (ACS)	129,123	93	20%	+18.6

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 57 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	7.7	65	50%	+32.4
10-year restaurant growth	7.7	52	30%	+15.6
20-year restaurant growth	16.7	44	20%	+8.7

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (38)

By cuisine

American 9 · Pizza 5 · Italian 4 · Bakery 3 · Dessert 3 · Juice / smoothies 3 · Burgers 2 · Coffee 2 · Ice cream / frozen desserts 2 · Latin American (other) 2 · Mexican 2 · Asian 1 · Breakfast 1 · Hot dogs 1 · Japanese 1 · Sandwiches 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 22 · Bar 6 · Casual dining 6 · Dessert 6 · Bakery 4 · Quick service 4 · Juice, smoothie, tea 3 · Coffee shop 2 · Brewery / taproom 1 · Café 1 · Food truck 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
309 Family Restaurant	Restaurant (service type not stated)	American	1730 Route 309	open
American Sandwich Co.	Restaurant (service type not stated)		7001 N Route 309	open
Burger King	Restaurant (service type not stated)		105 S 3rd St	open
Carlo's Pizza	Restaurant (service type not stated)	Pizza · Italian	7001 N Rte 309	open
Casa Toro Mexican Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	7001 PA-309	open
Clucky Cafe	Restaurant (service type not stated)	American	13 S Main St	open
Coopersburg Diner	Casual dining	American · Breakfast	336 N 3rd St	open
DeFiore's Homegrown Harvest	Food truck		7125 McFettridge Ln	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	318 S 3rd St	open
Eastern Gourmet	Restaurant (service type not stated)	Japanese · Asian	7001 N Route 309	open
Ecco Domani Italian Restaurant	Restaurant (service type not stated) · Casual dining	Italian · American	216 E Fairmount St	open
Good Jakes Restaurant	Restaurant (service type not stated)	American · Pizza	13 S Main St	open
Jaquelyn's on Main	Bakery · Juice, smoothie, tea · Dessert	Bakery · Juice / smoothies	201 N Main St	open
La Borgata Italian Pizzeria	Restaurant (service type not stated)	Italian · Pizza	3570 Lanark Rd	open
La Cocina de la Abuela	Restaurant (service type not stated)	Mexican · Latin American (other)	127 S 3rd St	open
Lifeline Cafe	Café · Coffee shop · Bar	Coffee	212 N Main St	open
Limeport Family Restaurant	Restaurant (service type not stated)		1463 Limeport Pike	open
Limeport Inn	Restaurant (service type not stated) · Casual dining · Bar	American	1505 Limeport Pike	open
Maria’s Family Restaurant	Restaurant (service type not stated)	Burgers	565 E Station Ave	open
Mario's	Restaurant (service type not stated)	Pizza	550 E Station Ave	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	6690 Short Dr	open
Meltdown	Bakery	Bakery	13 S Main St	open
Now That's Italian	Restaurant (service type not stated)	Italian	127 S 3rd St	open
Pappy's Orchard and Bakery	Bakery	Bakery	2576 Cassel Rd	open
Peppercorn Pub	Bar · Casual dining		6660 Passer Rd	open
Pizza Hut Express Pizza Hut	Quick service		308 North 3rd Street	open
Potts' Dog House Potts' Hot Dogs	Quick service	Hot dogs · American	315 Thomas St	open
Rita's Italian Ice & Frozen Custard Rita's Italian Ice & Frozen Custard	Dessert	Ice cream / frozen desserts	7001 PA-309 Store #5	open
Rita’s of Coopersburg PA Rita's Italian Ice	Dessert · Bar	Dessert		open
S Main St Market	Dessert		42 S Main St	open
Sage Alley Brewery	Brewery / taproom · Casual dining · Bar		213 N Main St	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	216 E Fairmount St	open
The BARN at Fox Tale	Restaurant (service type not stated)	American	5702 Limeport Pike	open
The Inside Scoop	Dessert	Ice cream / frozen desserts · Dessert	301 N 3rd St	open
The New Santiagos Restaurant	Casual dining · Restaurant (service type not stated)	American	125 S 3rd St	open
The Rda Legacy Capital Corp.	Restaurant (service type not stated)		7001 N Route 309	open
Tony's Pizza	Restaurant (service type not stated)	Pizza	40 S Main St	open
Wind Hill Farms	Winery / distillery / taproom · Juice, smoothie, tea · Bar	Juice / smoothies	1338 Wind Hill Rd	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	14	13	—	—	—	1	SIC1987
1995	15	14	—	—	—	1	SIC1987
1996	17	16	—	—	—	1	SIC1987
1997	16	15	—	—	—	1	SIC1987
1998	15	11	7	3	1	1	NAICS1997
1999	17	12	7	4	1	1	NAICS1997
2000	18	14	8	4	2	1	NAICS1997
2001	18	14	8	4	2	1	NAICS1997
2002	20	14	8	4	2	1	NAICS1997
2003	19	12	6	5	1	1	NAICS2002
2004	20	13	6	5	2	1	NAICS2002
2005	17	10	5	5	—	1	NAICS2002
2006	24	16	6	8	2	2	NAICS2002
2007	25	19	9	9	1	2	NAICS2002
2008	19	14	7	6	1	2	NAICS2007
2009	20	14	7	5	2	2	NAICS2007
2010	19	14	6	5	3	2	NAICS2007
2011	18	13	8	3	2	2	NAICS2007
2012	17	12	7	3	2	3	NAICS2012
2013	17	13	5	5	3	2	NAICS2012
2014	17	13	6	4	3	1	NAICS2012
2015	17	14	7	4	3	1	NAICS2012
2016	16	13	7	3	3	1	NAICS2012
2017	16	13	6	5	—	—	NAICS2017
2018	16	13	6	5	—	—	NAICS2017
2019	18	14	6	6	—	—	NAICS2017
2020	17	13	6	5	—	—	NAICS2017
2021	19	16	9	5	—	—	NAICS2017
2022	17	15	8	5	—	—	NAICS2022
2023	17	14	8	4	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 18036. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
18034	2.7 mi	13	2023
18951	4.1 mi	82	2023
18955	4.5 mi	3	2017

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.