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BMIE Market 18237

Schuylkill County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)3,712
2020–2024 ACS 5-year estimate ±491 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,557
2020–2024 ACS 5-year estimate ±202 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count3,110
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,577
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$47,174
2020–2024 ACS 5-year estimate ±2,807 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age34.6
2020–2024 ACS 5-year estimate ±5 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$992
2020–2024 ACS 5-year estimate ±93 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$103,300
2020–2024 ACS 5-year estimate ±14,633 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area17.6 sq mi
Census Gazetteer 2020
RestaurantsNot published for this ZIP
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 18237
Restaurants per 10,000 residents6.4
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-66.7%
DERIVED: 2006 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-80.0%
DERIVED: 1996 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 20210 (range 0–2)
FORECAST · linear trend v1 fitted to 2006–2016 (11 points, -0.2 per year, r² 0.44) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score34 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score38 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score38 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score21 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 34 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score38.43840%+15.4
Restaurant Opportunity Score38.43835%+13.4
Market Momentum Score21.32125%+5.3
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 38 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)3,7125640%+22.3
Median household income (ACS)47,1741240%+4.7
Households (ACS)1,5575720%+11.4
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 38 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-66.7135%+0.4
Restaurants per 10,000 residents (lower = more room)2.79825%+24.5
Population (ACS)3,7125620%+11.1
Median household income (ACS)47,1741220%+2.4
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 21 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth-66.7130%+0.4
20-year restaurant growth-80020%+0.0
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (7)

By cuisine

Italian 2 · Pizza 2 · Asian 1 · Bakery 1 · Chinese 1 · Coffee 1 · Dessert 1 · Ice cream / frozen desserts 1

By type

Restaurant (service type not stated) 3 · Dessert 2 · Bakery 1 · Bar 1 · Casual dining 1 · Coffee shop 1

NameTypeCuisineAddressStatus
#8 TavernCasual dining · Bar4 Grove Stopen
Bella LunaRestaurant (service type not stated)Italian · Pizza6 N Kennedy Dropen
Bresky's Cake & Candy SupplyDessert · BakeryBakery78 S Kennedy Dropen
China wok Chinese food China Wok, Altavista Va.Restaurant (service type not stated)Chinese · Asian18 N Kennedy Dropen
Isaela's Rolled Ice Cream ShopDessertIce cream / frozen desserts · Dessert19 S Kennedy Dropen
Mc Adoo Dinner RestaurantCoffee shopCoffee2 N Kennedy Dropen
Via Nuova | ItalianRestaurant (service type not stated)Italian · Pizza101 S Kennedy Dropen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199465———1SIC1987
199565———1SIC1987
199665———1SIC1987
199754———1SIC1987
19985422—1NAICS1997
19996532—1NAICS1997
20005532——NAICS1997
20013312——NAICS1997
20024413——NAICS1997
20033312——NAICS2002
20043312——NAICS2002
20053321——NAICS2002
20064321—1NAICS2002
20074321—1NAICS2002
20084321—1NAICS2007
20096431—2NAICS2007
20103211—1NAICS2007
2011211——1NAICS2007
2012211———NAICS2012
2013211———NAICS2012
20144312——NAICS2012
201521—1——NAICS2012
201621—1——NAICS2012
20193—————NAICS2017
20203—————NAICS2017
20214—————NAICS2017
20223—————NAICS2022
20233—————NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 18237. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
182452.1 mi—
182482.8 mi12004
182312.8 mi—
182203.3 mi—
182424.3 mi—
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.