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BMIE Market 19506

Berks County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)7,108
2020–2024 ACS 5-year estimate ±527 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households2,716
2020–2024 ACS 5-year estimate ±185 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count7,356
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units2,893
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$106,422
2020–2024 ACS 5-year estimate ±9,241 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age45.7
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,274
2020–2024 ACS 5-year estimate ±272 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$341,900
2020–2024 ACS 5-year estimate ±13,905 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area63.3 sq mi
Census Gazetteer 2020
Restaurants4
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 19506
Restaurants per 10,000 residents4.1
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-33.3%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-33.3%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-33.3%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20285 (range 1–8)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.0 per year, r² 0.01) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score56 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score73 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score65 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score16 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 56 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score73.37340%+29.3
Restaurant Opportunity Score64.76535%+22.7
Market Momentum Score16.41625%+4.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 73 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)7,1086640%+26.3
Median household income (ACS)106,4228540%+33.9
Households (ACS)2,7166620%+13.1
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 65 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)5.68925%+22.4
Population (ACS)7,1086620%+13.2
Median household income (ACS)106,4228520%+17.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 16 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-33.3850%+4.1
10-year restaurant growth03530%+10.5
20-year restaurant growth-33.3920%+1.8
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (15)

By cuisine

American 4 · Bakery 3 · Coffee 2 · Dessert 2 · Ice cream / frozen desserts 1 · Italian 1 · Pizza 1 · Sandwiches 1

By type

Restaurant (service type not stated) 7 · Casual dining 4 · Bakery 3 · Dessert 3 · Coffee shop 2 · Winery / distillery / taproom 2 · Bar 1 · Café 1

NameTypeCuisineAddressStatus
Blue Marsh Italian RestaurantRestaurant (service type not stated) · Casual diningItalian · American5027 Bernville Rdopen
Blue Marsh LakeRestaurant (service type not stated)open
Calveresi WineryWinery / distillery / taproom1004 Shartlesville Rdopen
Creative Cake Designs By Theresa LeonhardBakeryBakery5142 Bernville Rdopen
Farmhouse ShopBakery · DessertBakery · Dessert31 Speicher Rdopen
Mario's Pizzeria RestaurantRestaurant (service type not stated)Pizza300 Penn Valley Rdopen
Mt Pleasant Fire CoRestaurant (service type not stated)American5664 Mt Pleasant Rdopen
Ol' Schoolhouse BakeryBakery · DessertBakery · Dessert109 Sonday Dropen
Pure Wild TeaCoffee shop · Restaurant (service type not stated)Coffee78 N Northkill Rdopen
Riverboat SaloonCasual dining · Bar5860 Olde 22open
Rosa's Family RestaurantsRestaurant (service type not stated) · Casual diningAmerican7156 Bernville Rdopen
The Bree’s Knees Coffee Co. LLCCoffee shop · CaféCoffee7184 Bernville Rdopen
The Creamery At Plum Creek FarmDessertIce cream / frozen dessertsopen
the Sangwitch Joint, llcRestaurant (service type not stated) · Casual diningSandwiches · American7184 Bernville Rdopen
Violet Vintage Wine CompanyWinery / distillery / taproom107 Shartlesville Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199466SIC1987
199555SIC1987
1996541SIC1987
1997541SIC1987
1998652211NAICS1997
1999651221NAICS1997
2000651221NAICS1997
2001762221NAICS1997
200286422NAICS1997
200376511NAICS2002
200454311NAICS2002
200555311NAICS2002
20064431NAICS2002
200776411NAICS2002
20086541NAICS2007
200975411NAICS2007
201053211NAICS2007
201153211NAICS2007
2012444NAICS2012
2013444NAICS2012
2014333NAICS2012
20155541NAICS2012
2016764111NAICS2012
2017764NAICS2017
2018764NAICS2017
2019874NAICS2017
2020875NAICS2017
2021543NAICS2017
2022543NAICS2022
2023544NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 19506. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
195594.0 mi12016
195544.3 mi12016
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.