BMIE Market 19518

Berks County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)	16,805 2020–2024 ACS 5-year estimate ±496 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	6,162 2020–2024 ACS 5-year estimate ±323 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	14,734 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	5,500 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$114,181 2020–2024 ACS 5-year estimate ±8,115 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	41.2 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,356 2020–2024 ACS 5-year estimate ±230 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$354,700 2020–2024 ACS 5-year estimate ±16,210 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	35.8 sq mi Census Gazetteer 2020
Restaurants	16 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 19518
Restaurants per 10,000 residents	7.5 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+6.7% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+14.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+100.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+60.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	18 (range 16–20) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.69) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	74 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	82 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	72 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	66 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 19518. Projection: linear trend v1, fitted 2013–2023, +0.3 restaurants per year, r² 0.69, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Pennsylvania and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,354, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 74 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	82.2	82	40%	+32.9
Restaurant Opportunity Score	72.1	72	35%	+25.2
Market Momentum Score	65.6	66	25%	+16.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 82 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	16,805	78	40%	+31.4
Median household income (ACS)	114,181	88	40%	+35.3
Households (ACS)	6,162	77	20%	+15.5

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 72 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	14.3	58	35%	+20.3
Restaurants per 10,000 residents (lower = more room)	9.5	74	25%	+18.5
Population (ACS)	16,805	78	20%	+15.7
Median household income (ACS)	114,181	88	20%	+17.7

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 66 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	6.7	63	50%	+31.7
10-year restaurant growth	14.3	58	30%	+17.4
20-year restaurant growth	100	82	20%	+16.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (45)

By cuisine

Coffee 7 · American 6 · Pizza 6 · Dessert 5 · Chinese 4 · Italian 4 · Sandwiches 4 · Asian 3 · Bakery 3 · Mexican 3 · BBQ 2 · British / Irish pub food 2 · Ice cream / frozen desserts 2 · Burgers 1 · Healthy / salads / bowls 1 · Japanese 1 · Juice / smoothies 1

By type

Restaurant (service type not stated) 17 · Bar 10 · Quick service 10 · Dessert 7 · Bakery 5 · Café 4 · Casual dining 4 · Coffee shop 4 · Specialty food shop 3 · Brewery / taproom 2 · Food truck 2 · Delivery-focused 1 · Juice, smoothie, tea 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
A Taste Of Italy 2	Restaurant (service type not stated)	Italian	1139 W Benjamin Franklin Ct	open
Amity Ice Cream	Dessert	Ice cream / frozen desserts	1 Park Ln #109	open
Bread Box	Food truck · Quick service · Specialty food shop	Sandwiches	2469 E Main St	open
Brook's Cafe	Café	Coffee	1129 Ben Franklin Hwy W	open
China V	Restaurant (service type not stated)	Chinese · Asian	3 Park Ln	open
Chipotle Mexican Grill Chipotle Mexican Grill	Quick service	Mexican	15 Maplewood Dr	open
Divas	Bar		395 Ben Franklin Hwy W	open
Domenico's Pizza Restaurant	Restaurant (service type not stated)	Pizza	19 Park Ln	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	1139 Ben Franklin Hwy W	open
Douglassville Cafe	Café · Restaurant (service type not stated)	Coffee · American	1554 Benjamin Franklin Hwy	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	1130 Benjamin Franklin Hwy	open
Dunkin' Dunkin'	Bakery · Quick service · Dessert · Coffee shop	Dessert · Coffee	955 Ben Franklin Hwy	open
Fork & Ale	Casual dining · Bar		1281 E Main St	open
Hidden River Brewing Company	Brewery / taproom · Bar		1808 Schuylkill Road	open
Hillbilly BBQ	Restaurant (service type not stated)	BBQ · American	908 Benjamin Franklin Hwy	open
Island Pizza Island Pizza	Restaurant (service type not stated)	Pizza	300 Ben Franklin Hwy	open
Joyful House	Restaurant (service type not stated)	Asian · Japanese · Chinese	180 Old Swede Rd	open
Kathryn's Grille	Restaurant (service type not stated)	American	1 Park Ln	open
Kelsey O'Shay's Pub & Grille	Bar	British / Irish pub food	2295 E Main St	open
Little Nicky's	Restaurant (service type not stated)	Pizza · Italian · American	31 Old Swede Rd	open
Los Gios LLC	Food truck	Mexican · BBQ	214 Woodbridge Ln	open
Mackey's	Bar	British / Irish pub food	7408 Boyertown Pike	open
Malizzi Cakes & Pastries	Bakery · Dessert	Bakery · Dessert	1203 Old Swede Rd	open
Manatawny Creek Winery	Winery / distillery / taproom · Bar		227 Levengood Rd	open
McDonald's McDonald's	Quick service	Burgers · American	1188 Ben Franklin Hwy W	open
Michael's Restaurant	Restaurant (service type not stated) · Casual dining	Chinese · American	1211 Benjamin Franklin Hwy	open
Mo Sweets Please	Bakery · Dessert	Bakery · Dessert		open
Murphy's Bar & Whiskey Oasis	Bar		618 Firethorn Dr	open
New Happy Wok	Restaurant (service type not stated)	Chinese · Asian	1139 Ben Franklin Hwy W #104	open
Oliviero's Pizzeria and Ice Cream	Dessert	Italian · Pizza · Ice cream / frozen desserts	101 Park Ln	open
Oslo Restaurant, الروقان على اصلة	Restaurant (service type not stated) · Café	Coffee	Oslo – Madinaty South Park	open
Philly Pretzel Factory	Quick service		180 Old Swede Rd	open
Reading Coffee Company	Coffee shop	Coffee	824 Benjamin Franklin Hwy E	open
Road Home Coffee	Coffee shop · Restaurant (service type not stated) · Café	Coffee	739 Rosewood Dr	open
Rustic Pub	Bar			open
Slicers Deli	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches	180 Old Swede Rd	open
Smoothie Q	Restaurant (service type not stated)	Healthy / salads / bowls	955 Benjamin Franklin Hwy	open
Subway	Quick service · Restaurant (service type not stated)	Sandwiches	955 Benjamin Franklin Highway	open
Sunset Knoll Brewing	Brewery / taproom		271 Buckhead Ln	open
Taco Bell Taco Bell	Quick service	Mexican	1136 Benjamin Franklin Hwy	open
Talk's Tavern	Casual dining · Bar		1426 Benjamin Franklin Hwy	open
The Baker’s Touch, L.L.C.	Bakery · Dessert	Bakery · Dessert	108 Aviemore Ln	open
Three Palms Tiki Bar	Bar · Casual dining			open
Vincenzo's Restaurant Italiano	Restaurant (service type not stated)	Italian · Pizza	1333 Old Swede Rd	open
Wegman's Delicatessen and Ctrng	Specialty food shop · Quick service	Sandwiches	260 Oleyline Rd	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	14	10	—	—	—	4	SIC1987
1995	12	9	—	—	—	3	SIC1987
1996	12	9	—	—	—	3	SIC1987
1997	10	8	—	—	—	2	SIC1987
1998	9	7	5	2	—	2	NAICS1997
1999	9	7	5	2	—	2	NAICS1997
2000	11	9	5	4	—	2	NAICS1997
2001	12	10	5	4	1	2	NAICS1997
2002	12	10	6	4	—	2	NAICS1997
2003	10	8	4	4	—	2	NAICS2002
2004	11	9	4	5	—	2	NAICS2002
2005	13	11	3	7	1	2	NAICS2002
2006	15	11	4	7	—	4	NAICS2002
2007	14	11	4	6	1	3	NAICS2002
2008	17	12	3	6	3	4	NAICS2007
2009	16	11	4	4	3	4	NAICS2007
2010	15	11	4	5	2	3	NAICS2007
2011	18	15	7	6	2	2	NAICS2007
2012	15	12	5	6	1	2	NAICS2012
2013	16	14	8	6	—	1	NAICS2012
2014	15	14	8	6	—	—	NAICS2012
2015	14	13	7	5	1	—	NAICS2012
2016	18	15	10	4	1	1	NAICS2012
2017	19	16	9	7	—	—	NAICS2017
2018	17	15	7	8	—	—	NAICS2017
2019	17	15	8	7	—	—	NAICS2017
2020	17	16	9	7	—	—	NAICS2017
2021	18	17	7	10	—	—	NAICS2017
2022	18	17	8	9	—	—	NAICS2022
2023	17	16	8	8	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 19518. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
19508	4.4 mi	13	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.