BMIE BluFoodies Market Intelligence Engine

← Search

BMIE Market 21918

Cecil County, Maryland · ZCTA boundaries as of 2020

Profile

Population (current estimate)4,169
2020–2024 ACS 5-year estimate ±793 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,775
2020–2024 ACS 5-year estimate ±258 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count4,284
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,589
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$84,587
2020–2024 ACS 5-year estimate ±24,848 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age42.9
2020–2024 ACS 5-year estimate ±6 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$876
2020–2024 ACS 5-year estimate ±612 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$324,800
2020–2024 ACS 5-year estimate ±26,602 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area17.6 sq mi
Census Gazetteer 2020
Restaurants3
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 21918
Restaurants per 10,000 residents7.0
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-25.0%
DERIVED: 2014 → 2019, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+50.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-25.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20284 (range 3–4)
FORECAST · linear trend v1 fitted to 2009–2023 (11 points, +0.0 per year, r² 0.07) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score52 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score62 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score58 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score29 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 52 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score61.96240%+24.7
Restaurant Opportunity Score58.25835%+20.4
Market Momentum Score28.92925%+7.2
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 62 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)4,1695740%+23.0
Median household income (ACS)84,5876840%+27.1
Households (ACS)1,7755920%+11.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 58 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)7.28425%+20.9
Population (ACS)4,1695720%+11.5
Median household income (ACS)84,5876820%+13.5
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 29 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-251150%+5.4
10-year restaurant growth03530%+10.5
20-year restaurant growth506520%+13.0
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (10)

By cuisine

American 4 · Juice / smoothies 2 · BBQ 1 · Breakfast 1 · Coffee 1 · Ice cream / frozen desserts 1 · Italian 1 · Mexican 1 · Pizza 1 · Seafood 1

By type

Restaurant (service type not stated) 5 · Food truck 3 · Bar 2 · Casual dining 2 · Dessert 2 · Juice, smoothie, tea 2 · Café 1

NameTypeCuisineAddressStatus
Basket Case CrabRestaurant (service type not stated) · Casual diningSeafood · American176 Conowingo Rdopen
Conowingo PizzaRestaurant (service type not stated)Pizza · Italian303 Conowingo Rdopen
Grub HouseCafé · Restaurant (service type not stated)Coffee · American76 Pleasant Grove Rdopen
Guapos TacosFood truck · Juice, smoothie, teaMexican · Juice / smoothies390 Conowingo Rdopen
Mad Waffle LLC ConowingoDessert · Juice, smoothie, tea · Food truckIce cream / frozen desserts · Juice / smoothies528 Conowingo Rdopen
Real Deal BBQFood truckBBQ · American461 Ragan Rdopen
Stone HouseRestaurant (service type not stated)American · Breakfast244 Rock Springs Rdopen
Susquehanna Inn Bar & RestaurantCasual dining · Restaurant (service type not stated) · Bar177 Conowingo Rdopen
Sweeney's Sports BarBar196 Conowingo Rdopen
Thunder Ridge Kettle CornDessert905 Rock Springs Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199444————SIC1987
199555————SIC1987
199633————SIC1987
199732———1SIC1987
1998211——1NAICS1997
1999321——1NAICS1997
2000311——2NAICS1997
2001322——1NAICS1997
2002322——1NAICS1997
20033211—1NAICS2002
20043211—1NAICS2002
20054312—1NAICS2002
20065413—1NAICS2002
20073211—1NAICS2002
20083211—1NAICS2007
20093211—1NAICS2007
20104321—1NAICS2007
20114321—1NAICS2007
20124321—1NAICS2012
20134321—1NAICS2012
20145431—1NAICS2012
20153321——NAICS2012
20163321——NAICS2012
201733————NAICS2017
201933————NAICS2017
202333—3——NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 21918. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
210343.6 mi12016
219174.2 mi12006
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.