BMIE Market 24175

Botetourt County, Virginia · ZCTA boundaries as of 2020

Profile

Population (current estimate)	8,128 2020–2024 ACS 5-year estimate ±861 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	3,153 2020–2024 ACS 5-year estimate ±278 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	8,818 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	3,645 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$82,314 2020–2024 ACS 5-year estimate ±8,248 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	48.3 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,075 2020–2024 ACS 5-year estimate ±288 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$302,200 2020–2024 ACS 5-year estimate ±25,584 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	80.4 sq mi Census Gazetteer 2020
Restaurants	12 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 24175
Restaurants per 10,000 residents	15.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-29.4% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-20.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+0.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+71.4% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	11 (range 9–14) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.3 per year, r² 0.46) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	46 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	67 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	45 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	14 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 24175. Projection: linear trend v1, fitted 2013–2023, -0.3 restaurants per year, r² 0.46, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Virginia and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 591, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 46 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	66.6	67	40%	+26.6
Restaurant Opportunity Score	44.7	45	35%	+15.7
Market Momentum Score	14.2	14	25%	+3.6

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 67 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	8,128	68	40%	+27.1
Median household income (ACS)	82,314	65	40%	+26.0
Households (ACS)	3,153	68	20%	+13.5

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 45 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-20	14	35%	+4.8
Restaurants per 10,000 residents (lower = more room)	14.8	54	25%	+13.4
Population (ACS)	8,128	68	20%	+13.5
Median household income (ACS)	82,314	65	20%	+13.0

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 14 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-29.4	9	50%	+4.6
10-year restaurant growth	-20	14	30%	+4.1
20-year restaurant growth	0	28	20%	+5.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (19)

By cuisine

American 9 · Burgers 2 · Cajun, Creole, Southern 2 · Pizza 2 · Asian 1 · Breakfast 1 · Chicken / wings 1 · Chinese 1 · Italian 1 · Mediterranean 1 · Mexican 1 · Sandwiches 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 12 · Quick service 6 · Casual dining 3 · Brewery / taproom 1 · Juice, smoothie, tea 1

Name	Type	Cuisine	Address	Status
Angelle's Diner	Casual dining	American · Breakfast	2609 Lee Hwy	open
Bella Pizza Italian Restaurant	Restaurant (service type not stated)	Italian · Pizza	2716 Lee Hwy	open
Best Wok	Restaurant (service type not stated)	Chinese · Asian	2704 Lee Hwy	open
Country Cookin	Restaurant (service type not stated)	American	2775 Lee Hwy	open
Cracker Barrel Cracker Barrel Old Country Store	Restaurant (service type not stated)	Cajun, Creole, Southern · American	3153 Lee Hwy. I-81 & US 220	open
Dodge's Southern Style Dodge's	Restaurant (service type not stated)	Chicken / wings · Cajun, Creole, Southern · American	2644 Lee Hwy	open
Greenwood Restaurant	Casual dining · Restaurant (service type not stated)	American	8176 Lee Hwy	open
Hardee's Hardee's	Quick service	Burgers · American	2860 Lee Highway South	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers · American	2554 Lee Hwy S	open
Papa Johns Pizza Papa John's Pizza	Quick service · Restaurant (service type not stated)	Pizza	1663 Blue Ridge Blvd	open
Pomegranate Gathering Place	Restaurant (service type not stated)	Mediterranean	106 Stoney Battery Rd	open
Popeyes Popeyes	Quick service		2763 Lee Highway	open
Shoney's	Restaurant (service type not stated)	American	2673 Lee Hwy	open
Subway	Quick service · Restaurant (service type not stated)	Sandwiches	2966 Lee Hwy	open
Taco Bell Taco Bell	Quick service	Mexican	2700 Lee Highway South	open
The Flying Mouse Brewery	Brewery / taproom		221 Precast Way	open
Tucson2troutville Llc	Restaurant (service type not stated)		106 Stoney Battery Rd	open
Waffle House	Casual dining	American	2609 Lee Hwy Rt 4	open
White Oak Tea Tavern	Juice, smoothie, tea	Tea / bubble tea	5690 Roanoke Rd	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	7	7	—	—	—	—	SIC1987
1995	9	9	—	—	—	—	SIC1987
1996	9	9	—	—	—	—	SIC1987
1997	10	10	—	—	—	—	SIC1987
1998	12	12	7	5	—	—	NAICS1997
1999	11	11	6	5	—	—	NAICS1997
2000	11	11	6	5	—	—	NAICS1997
2001	12	12	7	5	—	—	NAICS1997
2002	11	11	6	5	—	—	NAICS1997
2003	12	12	6	6	—	—	NAICS2002
2004	11	11	6	5	—	—	NAICS2002
2005	12	12	6	6	—	—	NAICS2002
2006	13	13	6	7	—	—	NAICS2002
2007	14	14	7	7	—	—	NAICS2002
2008	14	14	7	7	—	—	NAICS2007
2009	14	14	7	7	—	—	NAICS2007
2010	14	14	7	7	—	—	NAICS2007
2011	14	14	7	7	—	—	NAICS2007
2012	14	14	7	7	—	—	NAICS2012
2013	15	15	7	8	—	—	NAICS2012
2014	15	15	7	8	—	—	NAICS2012
2015	15	15	6	9	—	—	NAICS2012
2016	15	15	7	8	—	—	NAICS2012
2017	14	14	8	6	—	—	NAICS2017
2018	17	17	8	8	—	—	NAICS2017
2019	14	14	7	6	—	—	NAICS2017
2020	14	14	7	6	—	—	NAICS2017
2021	11	11	6	5	—	—	NAICS2017
2022	13	13	6	6	—	—	NAICS2022
2023	12	12	5	6	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 24175. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.