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BMIE Market 25130

Boone County, West Virginia · ZCTA boundaries as of 2020

Profile

Population (current estimate)3,456
2020–2024 ACS 5-year estimate ±411 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,404
2020–2024 ACS 5-year estimate ±214 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count3,846
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,777
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$53,294
2020–2024 ACS 5-year estimate ±11,418 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age43.7
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,016
2020–2024 ACS 5-year estimate ±154 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$95,900
2020–2024 ACS 5-year estimate ±16,740 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area24.8 sq mi
Census Gazetteer 2020
Restaurants3
2020 · U.S. Census Bureau, ZIP Code Business Patterns 2020 detail (NAICS2017) · by USPS ZIP 25130
Restaurants per 10,000 residents7.8
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2015 → 2020, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2010 → 2020, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+50.0%
DERIVED: 2000 → 2020, ZIP Code Business Patterns restaurants
Projected restaurants, 20253 (range 1–4)
FORECAST · linear trend v1 fitted to 2010–2020 (11 points, +0.0 per year, r² 0.16) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score44 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score41 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score46 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score44 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 44 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score40.64140%+16.2
Restaurant Opportunity Score46.44635%+16.2
Market Momentum Score44.44425%+11.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 41 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)3,4565540%+21.8
Median household income (ACS)53,2941940%+7.7
Households (ACS)1,4045520%+11.1
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 46 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)8.77725%+19.4
Population (ACS)3,4565520%+10.9
Median household income (ACS)53,2941920%+3.9
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 44 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth03530%+10.5
20-year restaurant growth506520%+13.0
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (8)

By cuisine

Mexican 2 · American 1 · Burgers 1 · Coffee 1 · Latin American (other) 1 · Pizza 1 · Sandwiches 1

By type

Restaurant (service type not stated) 5 · Quick service 2 · Café 1 · Specialty food shop 1

NameTypeCuisineAddressStatus
Hacienda Mexican RestaurantRestaurant (service type not stated)Mexican366 Main Stopen
Hudson's Main Street CafeCaféCoffee322 Main Stopen
Hunt Brothers PizzaRestaurant (service type not stated)Pizza271 Main Streetopen
Juanita's Mexican GrillRestaurant (service type not stated)Mexican · Latin American (other)220 State Stopen
Little's CafeRestaurant (service type not stated)American220 State Stopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)BurgersWV-85open
West Madison GrocerySpecialty food shop · Quick serviceSandwiches302 Riverside Dropen
Ma & Pa's BbqRestaurant (service type not stated)BBQ501 Main Stclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199476———1SIC1987
199565———1SIC1987
199643———1SIC1987
199754———1SIC1987
19987532—2NAICS1997
19995422—1NAICS1997
200032—2—1NAICS1997
200121—1—1NAICS1997
200232—2—1NAICS1997
200343—3—1NAICS2002
200433—3——NAICS2002
20055523——NAICS2002
20065523——NAICS2002
20074422——NAICS2002
20084422——NAICS2007
20093312——NAICS2007
20103312——NAICS2007
20113312——NAICS2007
20123312——NAICS2012
20133312——NAICS2012
20143312——NAICS2012
20153312——NAICS2012
20163312——NAICS2012
201733————NAICS2017
201833————NAICS2017
201944————NAICS2017
202033————NAICS2017
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 25130. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
252052.4 mi12004
250813.2 mi11999
251143.7 mi22016
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.