BMIE Market 25309
Kanawha County, West Virginia · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 12,154 2020–2024 ACS 5-year estimate ±802 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 5,455 2020–2024 ACS 5-year estimate ±397 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 13,356 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 6,176 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $57,937 2020–2024 ACS 5-year estimate ±4,552 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 45.2 2020–2024 ACS 5-year estimate ±5 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $773 2020–2024 ACS 5-year estimate ±35 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $158,000 2020–2024 ACS 5-year estimate ±16,577 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 31.1 sq mi Census Gazetteer 2020 |
| Restaurants | 45 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 25309 |
| Restaurants per 10,000 residents | 32.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | -6.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +4.7% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +40.6% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +114.3% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 45 (range 40–50) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.1 per year, r² 0.01) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 46 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 55 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 41 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 37 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 25309. Projection: linear trend v1, fitted 2013–2023, +0.1 restaurants per year, r² 0.01, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. West Virginia and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 313, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 46 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 55 | 55 | 40% | +22.0 |
| Restaurant Opportunity Score | 41.0 | 41 | 35% | +14.3 |
| Market Momentum Score | 37.4 | 37 | 25% | +9.4 |
Consumer Market Score: 55 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 12,154 | 74 | 40% | +29.4 |
| Median household income (ACS) | 57,937 | 26 | 40% | +10.5 |
| Households (ACS) | 5,455 | 76 | 20% | +15.1 |
Restaurant Opportunity Score: 41 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 4.7 | 49 | 35% | +17.3 |
| Restaurants per 10,000 residents (lower = more room) | 37.0 | 15 | 25% | +3.7 |
| Population (ACS) | 12,154 | 74 | 20% | +14.7 |
| Median household income (ACS) | 57,937 | 26 | 20% | +5.2 |
Market Momentum Score: 37 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | -6.3 | 22 | 50% | +10.8 |
| 10-year restaurant growth | 4.7 | 49 | 30% | +14.8 |
| 20-year restaurant growth | 40.6 | 59 | 20% | +11.8 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (84)
By cuisine
American 27 · Sandwiches 11 · Pizza 10 · Bakery 9 · Burgers 7 · Mexican 7 · Chicken / wings 6 · Coffee 6 · Dessert 5 · Steakhouse 5 · BBQ 4 · Breakfast 4 · Italian 4 · Southwestern / Tex-Mex 4 · Seafood 3 · Cajun, Creole, Southern 2 · Japanese 2 · Latin American (other) 2 · Asian 1 · Chinese 1 · German / Eastern European 1 · Greek 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Juice / smoothies 1 · Mediterranean 1 · Middle Eastern 1 · Sushi 1
By type
Restaurant (service type not stated) 51 · Quick service 27 · Casual dining 10 · Bakery 9 · Bar 8 · Café 5 · Dessert 5 · Coffee shop 4 · Specialty food shop 3 · Other 2 · Delivery-focused 1 · Fast casual 1 · Juice, smoothie, tea 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Applebee's Applebee's Grill & Bar | Casual dining · Restaurant (service type not stated) · Bar | American | 3 Dudley Farms Lane | open |
| Arby's Arby's | Quick service | Sandwiches · American | 105 Rhl Blvd | open |
| Auntie Anne's | Other · Dessert · Quick service | Dessert | 2700 Mountaineer Blvd | open |
| Blues BBQ & Catering | Restaurant (service type not stated) | BBQ | 1109 Jefferson Rd | open |
| Bob Evans | Restaurant (service type not stated) | Breakfast | 2809 Mountaineer Blvd | open |
| Bob Evans Restaurants Bob Evans | Restaurant (service type not stated) | American | 4001 Maccorkle Ave Sw (Rt 60 @ I-64) RT 60 @ I-64 | open |
| Bojangles' Famous Chicken 'n Biscuits | Restaurant (service type not stated) | 2856 Mountaineer Blvd | open | |
| Buffalo Wild Wings Buffalo Wild Wings | Bar · Casual dining | American | 2501 Mountaineer Blvd. | open |
| Burger King Burger King | Quick service | Burgers · American | 107 RHL Boulevard | open |
| Casa Garcia | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 4843 MacCorkle Ave SW | open |
| Chick-fil-A Chick-fil-A | Quick service | Chicken / wings · American | 90 Maccorkle Ave SW | open |
| Chick-fil-A Chick-fil-A | Quick service | Chicken / wings · American | 2509 Mountaineer Blvd | open |
| China Gourmet | Restaurant (service type not stated) | Chinese | 34 R H L Blvd | open |
| Chipotle Mexican Grill Chipotle Mexican Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 2811 Mountaineer Blvd | open |
| Cocoa Coffee | Café | Coffee | 4845 Maccorkle Ave SW | open |
| Creperi Cafe | Restaurant (service type not stated) | Greek · Breakfast · Pizza · Italian | 55 R H L Blvd | open |
| Creperi Cafe, Llc | Restaurant (service type not stated) | 55 R H L Blvd | open | |
| Crumbl - Charleston | Dessert · Restaurant (service type not stated) · Bakery | Dessert · Bakery | 2824 Mountaineer Blvd | open |
| Eagle's Nest Restaurant | Restaurant (service type not stated) · Casual dining · Bar | American | 99 Fairway Dr | open |
| Fat Bobs Roadhouse Diner | Casual dining | American | 4928 MacCorkle Ave | open |
| Five Guys Five Guys | Quick service | Burgers · American | 112 Rhl Blvd | open |
| Hanan's Kitchen Of West Virginia, Inc | Restaurant (service type not stated) | 4860 Maccorkle Ave SW | open | |
| Hazy Hollow Vapors | Bar | 1109 Jefferson Rd | open | |
| Hibachi Japanese Steakhouse | Restaurant (service type not stated) | Japanese · Sushi · Steakhouse | 48 RHL Blvd | open |
| Hot Stuff Pizza | Restaurant (service type not stated) | Pizza | 278 Sand Plant Rd | open |
| Hunt Brothers Pizza | Restaurant (service type not stated) | Pizza | 5701 Maccorkle Ave SW | open |
| Husson's Pizza Husson's Pizza | Delivery-focused | Pizza · Italian | 4010 MacCorkle Ave SW | open |
| IHOP IHOP | Casual dining | Breakfast · American | 46 RHL Blvd | open |
| Jersey Mike's Jersey Mike's Subs | Quick service | Sandwiches · American | 210 RHL Blvd | open |
| KFC KFC | Quick service · Restaurant (service type not stated) | Chicken / wings | 4018 MacCorkle Avenue S.W | open |
| KFC KFC | Quick service | Chicken / wings · American | 2 Trace Fork Boulevard | open |
| King Kabab | Restaurant (service type not stated) | Mediterranean · Middle Eastern | 4860 Maccorkle Ave SW | open |
| Kita Modern Japanese | Restaurant (service type not stated) | Japanese · Asian | 2815 Mountaineer Blvd | open |
| Krispy Kreme | Bakery | Bakery | 4821 McClung St | open |
| Las Trancas Mexican Restaurant - Charleston Las Trancas Parkersburg | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Seafood | 121 Cross Terrace Blvd | open |
| Little Caesars Pizza Little Caesars | Quick service · Restaurant (service type not stated) | Pizza | 5333 Maccorkle Ave SW | open |
| Logan's Roadhouse Logan's Roadhouse | Restaurant (service type not stated) · Casual dining · Bar | Chicken / wings · American · Steakhouse | 201 RHL Blvd | open |
| Long John Silver's Long John Silver's | Quick service · Restaurant (service type not stated) | Seafood | 4630 MacCorkle Ave SW | open |
| LongHorn Steakhouse LongHorn Steakhouse | Casual dining · Bar | Steakhouse · American | 91 RHL Blvd | open |
| Mary Lou's BBQ & Kitchen | Restaurant (service type not stated) | BBQ | 4845 Maccorkle Ave SW | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 303 Jefferson Road | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 2535 Mountaineer Blvd | open |
| O'Charley's Restaurant & Bar | Restaurant (service type not stated) | Burgers | 70 RHL Blvd. | open |
| Olive Garden Olive Garden | Restaurant (service type not stated) | Italian | 111 Cross Terrace Blvd | open |
| Panera Bread Panera Bread | Coffee shop · Bakery · Restaurant (service type not stated) · Fast casual · Café | Bakery · Sandwiches · Healthy / salads / bowls · Coffee | 2830 Mountaineer Blvd | open |
| Pasqually's Pizza & Wings P628 | Restaurant (service type not stated) | Pizza | 2846 Mountaineer Blvd | open |
| Penn Station East Coast Subs Penn Station East Coast Subs | Quick service | Sandwiches · American | 2478 Mountaineer Blvd | open |
| Pizza Barbarossa | Restaurant (service type not stated) | Italian | 100 R H L Blvd | open |
| Pizza Hut Pizza Hut | Quick service · Restaurant (service type not stated) | Pizza | 4701 MacCorkle Avenue SW Kanawha | open |
| Qdoba Mexican Eats | Restaurant (service type not stated) | Mexican | 98 Rhl | open |
| Quaker Steak & Lube Quaker Steak and Lube | Casual dining · Restaurant (service type not stated) · Quick service · Bar | Chicken / wings · American · Steakhouse | 2931 Mountaineer Blvd | open |
| Red Lobster Red Lobster | Restaurant (service type not stated) | Seafood · American | 101 Cross Terrace Blvd | open |
| Rocas | Mexican Grill Rocas Nitro | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 87 RHL Blvd | open |
| Schlotzsky's | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 4600 Maccorkle Ave SW | open |
| Smokey Bones Barbeque and Grill | Restaurant (service type not stated) | BBQ | 121 Cross Terrace Blvd | open |
| Sokolata | Restaurant (service type not stated) · Casual dining | German / Eastern European · American | 4600 MacCorkle Ave SW | open |
| Southridge Grand Prix | Restaurant (service type not stated) | Pizza | 500 Southridge Blvd | open |
| Spring Hill Bakery | Bakery | Bakery | 4860 Maccorkle Ave SW | open |
| Spring Hill Pastry | Bakery · Dessert | Bakery · Dessert | 600 Chestnut St | open |
| Starbucks Starbucks | Coffee shop · Café · Bakery | Coffee · Bakery | 30 Rhl Blvd | open |
| Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 4605 Maccorkle Ave SW | open |
| Starbucks Coffee Company Starbucks | Coffee shop · Café | Coffee · Breakfast | 2809 Mountaineer Blvd | open |
| Steak Escape Sandwich Grill - Tracefork | Quick service | Sandwiches · American | 81 RHL Blvd | open |
| Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 4605 MacCorkle Ave SW | open |
| Subway | Other | Sandwiches | 2541 Mountaineer Blvd | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 2700 Mountaineer Blvd | open |
| Sugar Pie Bakery | Bakery · Dessert | Bakery · Dessert | 94 RHL Blvd | open |
| Sumthin' Good Soul Food | Restaurant (service type not stated) | American · Cajun, Creole, Southern | 4837 MacCorkle Ave SW | open |
| Taco Bell Taco Bell | Quick service | Mexican | 4200 MacCorkle Ave SW | open |
| Taco Bell Taco Bell | Quick service | Mexican | 2525 Mountaineer Blvd | open |
| Taes place | Restaurant (service type not stated) | BBQ · Cajun, Creole, Southern · American | 4845 Maccorkle Ave SW | open |
| Tenderfix By Noah Schnapp | Quick service | 46 R H L Blvd | open | |
| Texas Roadhouse Texas Roadhouse | Casual dining · Bar | American · Steakhouse | 103 RHL Blvd | open |
| TGI Fridays | Restaurant (service type not stated) | 87 R H L Blvd | open | |
| The Honey Baked Ham Company The Honey Baked Ham Company | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches · American | 2834 Mountaineer Blvd., Southridge Center | open |
| Thomas Café | Café · Restaurant (service type not stated) · Juice, smoothie, tea | Coffee · Juice / smoothies | 4605 Maccorkle Ave SW | open |
| Tudor's Biscuit World Tudor's Biscuit World | Bakery | Bakery · American | 5403 MacCorkle Ave SW | open |
| UNO Pizzeria & Grill | Restaurant (service type not stated) | Pizza | 1113 Jefferson Rd | open |
| UNO Pizzeria & Grill | Restaurant (service type not stated) | Pizza | 48 R H L Blvd | open |
| Walmart Bakery | Specialty food shop · Bakery · Quick service | Sandwiches · Bakery | 2700 Mountaineer Blvd | open |
| Wendy's Wendy's | Quick service | Burgers · American | 4007 Maccorkle Ave Sw | open |
| Wendy's Wendy's | Quick service | Burgers · American | 2805 Mountaineer Blvd | open |
| Yogurt Mountain | Dessert | Dessert | 212 R H L Blvd | open |
| Zippy's Hot Dogs & Ice Cream | Restaurant (service type not stated) | Hot dogs | 94 RHL Blvd | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 22 | 21 | — | — | — | 1 | SIC1987 |
| 1995 | 19 | 18 | — | — | — | 1 | SIC1987 |
| 1996 | 23 | 22 | — | — | — | 1 | SIC1987 |
| 1997 | 25 | 24 | — | — | — | 1 | SIC1987 |
| 1998 | 25 | 22 | 6 | 15 | 1 | 1 | NAICS1997 |
| 1999 | 27 | 24 | 8 | 16 | — | 1 | NAICS1997 |
| 2000 | 30 | 26 | 10 | 16 | — | 2 | NAICS1997 |
| 2001 | 32 | 27 | 8 | 18 | 1 | 3 | NAICS1997 |
| 2002 | 35 | 30 | 8 | 20 | 2 | 4 | NAICS1997 |
| 2003 | 36 | 32 | 9 | 22 | 1 | 1 | NAICS2002 |
| 2004 | 38 | 33 | 9 | 23 | 1 | 1 | NAICS2002 |
| 2005 | 46 | 39 | 13 | 25 | 1 | 3 | NAICS2002 |
| 2006 | 44 | 37 | 13 | 23 | 1 | 3 | NAICS2002 |
| 2007 | 49 | 43 | 16 | 23 | 3 | 2 | NAICS2002 |
| 2008 | 48 | 42 | 17 | 22 | 2 | 2 | NAICS2007 |
| 2009 | 47 | 42 | 18 | 22 | 1 | 2 | NAICS2007 |
| 2010 | 47 | 43 | 18 | 23 | 1 | 1 | NAICS2007 |
| 2011 | 50 | 46 | 21 | 22 | 2 | 1 | NAICS2007 |
| 2012 | 50 | 44 | 18 | 22 | 3 | 3 | NAICS2012 |
| 2013 | 49 | 43 | 16 | 23 | 3 | 3 | NAICS2012 |
| 2014 | 49 | 42 | 17 | 23 | 2 | 4 | NAICS2012 |
| 2015 | 46 | 42 | 17 | 23 | 2 | 4 | NAICS2012 |
| 2016 | 47 | 43 | 18 | 24 | 1 | 4 | NAICS2012 |
| 2017 | 51 | 47 | 17 | 30 | — | 4 | NAICS2017 |
| 2018 | 50 | 48 | 17 | 31 | — | — | NAICS2017 |
| 2019 | 49 | 47 | 17 | 30 | — | — | NAICS2017 |
| 2020 | 44 | 42 | 15 | 27 | — | — | NAICS2017 |
| 2021 | 41 | 40 | 17 | 22 | — | — | NAICS2017 |
| 2022 | 45 | 44 | 20 | 24 | — | — | NAICS2022 |
| 2023 | 46 | 45 | 19 | 24 | — | — | NAICS2022 |