BMIE BluFoodies Market Intelligence Engine

← Search

BMIE Market 26323

Harrison County, West Virginia · ZCTA boundaries as of 2020

Profile

Population (current estimate)382
2020–2024 ACS 5-year estimate ±169 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households205
2020–2024 ACS 5-year estimate ±126 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count602
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units274
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household incomeData source not yet connected
Median age43.6
2020–2024 ACS 5-year estimate ±18 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$828
2020–2024 ACS 5-year estimate ±191 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$78,600
2020–2024 ACS 5-year estimate ±33,568 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area1.1 sq mi
Census Gazetteer 2020
Restaurants1
2015 · U.S. Census Bureau, ZIP Code Business Patterns 2015 detail (NAICS2012) · by USPS ZIP 26323
Restaurants per 10,000 residents16.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2010 → 2015, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2000 → 2010, ZIP Code Business Patterns restaurants
Projected restaurants, 20201 (range 1–1)
FORECAST · linear trend v1 fitted to 2000–2015 (8 points, +0.0 per year, r² 1.00) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score23 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score12 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score22 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score39 / 100
MODELED · market_momentum_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 23 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score12.31240%+4.9
Restaurant Opportunity Score22.42235%+7.8
Market Momentum Score39.23925%+9.8
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 12 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)3821840%+7.1
Median household income (ACS)27,685240%+0.7
Households (ACS)2052220%+4.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 22 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)26.22525%+6.2
Population (ACS)3821820%+3.6
Median household income (ACS)27,685220%+0.3
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 39 (Medium confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+26.1
10-year restaurant growth03530%+13.1
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (3)

By cuisine

American 1 · Coffee 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 2 · Bar 1 · Café 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
Casey's RestaurantRestaurant (service type not stated)American2763 Philippi Pikeopen
Gateway LoungeBar123 Casino Dropen
Sereni TeaJuice, smoothie, tea · Restaurant (service type not stated) · CaféTea / bubble tea · Coffee15 Parkway Aveopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
2000111NAICS1997
200311NAICS2002
200422NAICS2002
200511NAICS2002
20062111NAICS2002
200711NAICS2002
200811NAICS2007
20092111NAICS2007
20102111NAICS2007
20112111NAICS2007
2012111NAICS2012
20132111NAICS2012
2015111NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 26323. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
263304.1 mi582023
264084.6 mi12015
263014.7 mi722023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.