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BMIE Market 26588

Marion County, West Virginia · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,635
2020–2024 ACS 5-year estimate ±508 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,099
2020–2024 ACS 5-year estimate ±195 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count2,611
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,213
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$60,990
2020–2024 ACS 5-year estimate ±24,649 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age45.2
2020–2024 ACS 5-year estimate ±7 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$835
2020–2024 ACS 5-year estimate ±45 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$173,300
2020–2024 ACS 5-year estimate ±19,603 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area34.5 sq mi
Census Gazetteer 2020
Restaurants1
2015 · U.S. Census Bureau, ZIP Code Business Patterns 2015 detail (NAICS2012) · by USPS ZIP 26588
Restaurants per 10,000 residents7.7
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-50.0%
DERIVED: 2010 → 2015, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+200.0%
DERIVED: 2001 → 2011, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 1995 → 2015, ZIP Code Business Patterns restaurants
Projected restaurants, 20202 (range 1–3)
FORECAST · linear trend v1 fitted to 1999–2015 (11 points, +0.0 per year, r² 0.03) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score52 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score43 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score74 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score37 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 52 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score42.74340%+17.1
Restaurant Opportunity Score74.27435%+26.0
Market Momentum Score36.73725%+9.2
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 43 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,6355040%+20.0
Median household income (ACS)60,9903140%+12.5
Households (ACS)1,0995120%+10.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 74 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth2009735%+34.1
Restaurants per 10,000 residents (lower = more room)3.89525%+23.9
Population (ACS)2,6355020%+10.0
Median household income (ACS)60,9903120%+6.3
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 37 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-50450%+2.0
10-year restaurant growth2009730%+29.2
20-year restaurant growth02820%+5.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (6)

By cuisine

Coffee 1 · Pizza 1

By type

Restaurant (service type not stated) 4 · Bar 3 · Brewery / taproom 1 · Casual dining 1 · Coffee shop 1

NameTypeCuisineAddressStatus
Cafe Diem LlcRestaurant (service type not stated)2408 Paw Paw Creek Rdopen
Clutter Farms Food Truck & CateringRestaurant (service type not stated)Pizza12 Jackson Stopen
Persevere AlacrityCoffee shopCoffee1 1st Stopen
Road Hogs SaloonBar · Restaurant (service type not stated)415 Clayton Stopen
Short Story Brewing Short Story BrewingBrewery / taproom · Bar5904 Fairmont Rdopen
TJ's Bar and GrillCasual dining · Restaurant (service type not stated) · Bar5013 Fairmont Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994211SIC1987
1995211SIC1987
1996321SIC1987
1997422SIC1987
19984222NAICS1997
19993112NAICS1997
20003112NAICS1997
20013112NAICS1997
200222NAICS1997
200333NAICS2002
200422NAICS2002
200511NAICS2002
200611NAICS2002
200711NAICS2002
2008111NAICS2007
2009111NAICS2007
20102211NAICS2007
20113321NAICS2007
2012111NAICS2012
2013111NAICS2012
2014111NAICS2012
2015111NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 26588. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
265742.2 mi
265602.6 mi
265864.1 mi
265594.7 mi
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.