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BMIE Market 27571

Wake County, North Carolina · ZCTA boundaries as of 2020

Profile

Population (current estimate)9,095
2020–2024 ACS 5-year estimate ±522 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households3,056
2020–2024 ACS 5-year estimate ±293 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count3,893
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,386
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$131,139
2020–2024 ACS 5-year estimate ±22,448 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age41.7
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,085
2020–2024 ACS 5-year estimate ±808 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$495,100
2020–2024 ACS 5-year estimate ±42,006 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area4.9 sq mi
Census Gazetteer 2020
Restaurants18
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 27571
Restaurants per 10,000 residents28.3
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+12.5%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+28.6%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+125.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+800.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202818 (range 15–21)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.32) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score73 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score78 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score66 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score74 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 73 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score78.57840%+31.4
Restaurant Opportunity Score66.56635%+23.3
Market Momentum Score73.67425%+18.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 78 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)9,0956940%+27.7
Median household income (ACS)131,1399340%+37.3
Households (ACS)3,0566720%+13.4
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 66 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth28.67035%+24.5
Restaurants per 10,000 residents (lower = more room)19.83825%+9.4
Population (ACS)9,0956920%+13.9
Median household income (ACS)131,1399320%+18.6
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 74 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth12.57150%+35.3
10-year restaurant growth28.67030%+21.0
20-year restaurant growth1258720%+17.4
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (41)

By cuisine

American 7 · Pizza 6 · Bakery 4 · Sandwiches 4 · Burgers 3 · Coffee 3 · Dessert 3 · Mexican 3 · Ice cream / frozen desserts 2 · Italian 2 · Juice / smoothies 2 · Latin American (other) 2 · Seafood 2 · Asian 1 · BBQ 1 · Breakfast 1 · Cajun, Creole, Southern 1 · Chicken / wings 1 · Chinese 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 20 · Quick service 9 · Bakery 5 · Dessert 4 · Coffee shop 3 · Bar 2 · Casual dining 2 · Juice, smoothie, tea 2 · Café 1 · Catering 1 · Delivery-focused 1 · Food truck 1 · Specialty food shop 1 · Other 1

NameTypeCuisineAddressStatus
Artisan Beer and CheeseBar · Casual dining110 Bluestone Xing Rdopen
Bakery La Dolce VitaBakeryBakery112 Southtown Ciropen
Bites on MainRestaurant (service type not stated)American · Sandwiches400 Southtown Ciropen
Black & White Coffee RolesvilleCoffee shopCoffee6320 Rogers Rdopen
Bojangles' BojanglesQuick serviceChicken / wings · Cajun, Creole, Southern900 South Main Streetopen
Chick-N-QueRestaurant (service type not stated)BBQ418 S Main Stopen
Coffee LodgeCoffee shop · Restaurant (service type not stated) · Juice, smoothie, teaCoffee · Juice / smoothies412 S Main Stopen
Cravin' Confections BakeryBakery · DessertBakery · Dessert217 Character Dropen
Daylight DonutsBakery · DessertDessert400 Southtown Ciropen
Domino's Domino's PizzaDelivery-focused · Quick servicePizza6110 Rogers Rdopen
DriverFans incRestaurant (service type not stated)6134 Rogers Rdopen
El Jefe Modern MexRestaurant (service type not stated)Mexican · Latin American (other)831 S Main St #105open
Five Guys Five GuysQuick serviceBurgers · American811 South Main Street Unit 101open
Granchio Seafood & Pasta RestaurantRestaurant (service type not stated)Seafood · Italian6210 Rogers Rdopen
Hardee's Hardee'sQuick serviceBurgers · American403 South Main Streetopen
Jalisco IncRestaurant (service type not stated)411 S Main St Ste Jopen
JAM Ice CreamDessert · CateringIce cream / frozen desserts · Dessert417 S Main Stopen
Jeff's Bagel Run Jeff's Bagel RunBakeryBakery101 Rolesville Center Rdopen
Jersey Mike's Subs Jersey Mike's SubsSpecialty food shop · Quick serviceSandwiches · American811 S Main Stopen
Little CaesarsRestaurant (service type not stated)Pizza401 S Main Stopen
Los Tres Magueyes RolesvilleRestaurant (service type not stated)Mexican · Latin American (other)411 S Main Stopen
Main Street TavernBar411 S Main St #9664open
MariWariQuick service · Restaurant (service type not stated)100 S Main Stopen
McDonald's McDonald'sQuick serviceBurgers · American415 S Main Stopen
Mezcalito Rolesville Inc Mezcalito ClaytonRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex130 Bluestone Xing Rdopen
Off The Hook Seafood RestaurantRestaurant (service type not stated)Seafood308 Southtown Ciropen
Papa Johns PizzaRestaurant (service type not stated)Pizza101 Rolesville Center Rd Ste 105open
Pie-zano's PizzeriaRestaurant (service type not stated)Pizza · Italian252 Southtown Ciropen
Pizza Hut Pizza HutQuick service · Restaurant (service type not stated)Pizza6330 Rogers Rd Wakeopen
Rainbow GardenRestaurant (service type not stated)Chinese · Asian407 S Main Stopen
Rolesville DinerCasual diningAmerican · Breakfast411 S Main Stopen
Rosalini's Pizza & SubsRestaurant (service type not stated)Pizza · Sandwiches6210 Rogers Rdopen
Scooter's Coffee Scooter's CoffeeCoffee shop · Restaurant (service type not stated) · CaféCoffee306 S Main Stopen
SodaboxRestaurant (service type not stated)6182 Rogers Rdopen
Sonic Drive In Sonic Drive-InRestaurant (service type not stated) · Quick serviceAmerican304 South Main Streetopen
SubwayOtherSandwiches411 S Main St Ste Aopen
Sweetheart TreatsBakeryBakery6150 Rogers Rdopen
TreatsbylaraJuice, smoothie, tea · DessertJuice / smoothies · Ice cream / frozen desserts4613 Burlington Mills Rdopen
Whiches On WheelsFood truck400 Southtown Ciropen
Party DelightsBakery · DessertDessert6150 Rogers Rdclosed
Sarge's Chef On WheelsFood truck400 Southtown Circlosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199422————SIC1987
199522————SIC1987
199611————SIC1987
199733————SIC1987
19986514—1NAICS1997
19996615——NAICS1997
20004413——NAICS1997
200144—4——NAICS1997
200277241—NAICS1997
200388341—NAICS2002
200487241—NAICS2002
20051010262—NAICS2002
200688251—NAICS2002
20071111281—NAICS2002
20081010361—NAICS2007
200999261—NAICS2007
20101111362—NAICS2007
20111515582—NAICS2007
201217175102—NAICS2012
20131414482—NAICS2012
20141514473—NAICS2012
201517154921NAICS2012
201617167721NAICS2012
2017161448——NAICS2017
2018171668——NAICS2017
2019151347——NAICS2017
2020161467——NAICS2017
2021151568——NAICS2017
20221918610——NAICS2022
20231918693—NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 27571. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.