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BMIE Market 28429

New Hanover County, North Carolina · ZCTA boundaries as of 2020

Profile

Population (current estimate)9,662
2020–2024 ACS 5-year estimate ±1,291 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households3,896
2020–2024 ACS 5-year estimate ±514 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count8,026
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units3,238
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$72,337
2020–2024 ACS 5-year estimate ±4,075 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age43.8
2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,095
2020–2024 ACS 5-year estimate ±187 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$239,200
2020–2024 ACS 5-year estimate ±25,730 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area39.7 sq mi
Census Gazetteer 2020
Restaurants5
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 28429
Restaurants per 10,000 residents7.5
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-37.5%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+66.7%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+150.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20286 (range 2–9)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.07) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score53 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score63 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score59 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score29 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 53 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score62.56340%+25.0
Restaurant Opportunity Score59.25935%+20.7
Market Momentum Score28.92925%+7.2
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 63 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)9,6627040%+28.1
Median household income (ACS)72,3375140%+20.3
Households (ACS)3,8967120%+14.1
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 59 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)5.29125%+22.8
Population (ACS)9,6627020%+14.1
Median household income (ACS)72,3375120%+10.1
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 29 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-37.5750%+3.7
10-year restaurant growth03530%+10.5
20-year restaurant growth66.77320%+14.7
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (16)

By cuisine

Burgers 3 · Mexican 2 · American 1 · Asian 1 · Bakery 1 · BBQ 1 · Breakfast 1 · Chinese 1 · Coffee 1 · Dessert 1 · Ice cream / frozen desserts 1 · Juice / smoothies 1 · Pizza 1 · Sandwiches 1

By type

Restaurant (service type not stated) 9 · Quick service 3 · Dessert 2 · Bakery 1 · Bar 1 · Café 1 · Delivery-focused 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
Antojitos Wilmington 2Restaurant (service type not stated)5212 N College Rdopen
Belle’s Barn and BakeryBakery · DessertBakery · Dessert6401 Castle Hayne Rdopen
Buen Dia MexicanRestaurant (service type not stated)Mexican · Breakfast5512 Castle Hayne Rdopen
Carolina MapleRestaurant (service type not stated)Burgers5424 Sidbury Rdopen
Charlie's Turkey QRestaurant (service type not stated)BBQ5212 College Rd Nopen
Coast Line NutritionJuice, smoothie, teaJuice / smoothies1915 N County Dropen
Domino's Domino's PizzaQuick service · Delivery-focusedPizza6001 3 Castle Hayne Rd.open
Hardee's Hardee'sQuick serviceBurgers · American5601 Castle Hayne Rdopen
Hwy 55 Burgers, Shakes & FriesRestaurant (service type not stated)Burgers6001 Castle Hayne Rdopen
Jung's Egg Roll ExpressRestaurant (service type not stated)Chinese · Asian5319 Castle Hayne Rdopen
Luck's TavernBar6401 Castle Hayne Rdopen
Porches CafeCaféCoffee1030 Chair Rdopen
Razzle Dazzle Italian IceDessertIce cream / frozen desserts3149 Castle Hayne Rdopen
Riverside Kitchen & BarRestaurant (service type not stated)1030 Chair Rdopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches6001 Castle Hayne Rd Unit 2open
Tacos el zankaRestaurant (service type not stated)Mexican5801 Castle Hayne Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199422————SIC1987
199522————SIC1987
199622————SIC1987
199733————SIC1987
19983312——NAICS1997
199944121—NAICS1997
200044—31—NAICS1997
200144—31—NAICS1997
200244—31—NAICS1997
200333—3——NAICS2002
20044413——NAICS2002
20054413——NAICS2002
20066624——NAICS2002
20077633——NAICS2002
20087633——NAICS2007
200976141—NAICS2007
20107615——NAICS2007
201154—4——NAICS2007
20125514——NAICS2012
20135523——NAICS2012
20146633——NAICS2012
20156624——NAICS2012
20168835——NAICS2012
201799—5——NAICS2017
201888—5——NAICS2017
201966—5——NAICS2017
20208834——NAICS2017
202155—4——NAICS2017
202264—3——NAICS2022
202375—3——NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 28429. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.