BMIE Market 28751

Haywood County, North Carolina · ZCTA boundaries as of 2020

Profile

Population (current estimate)	4,159 2020–2024 ACS 5-year estimate ±570 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	1,859 2020–2024 ACS 5-year estimate ±244 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	2,916 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,091 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$69,057 2020–2024 ACS 5-year estimate ±8,699 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	58.1 2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,018 2020–2024 ACS 5-year estimate ±171 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$313,500 2020–2024 ACS 5-year estimate ±31,465 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	45.7 sq mi Census Gazetteer 2020
Restaurants	23 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 28751
Restaurants per 10,000 residents	61.7 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+9.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+15.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+64.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+91.7% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	24 (range 20–28) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.33) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	53 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	53 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	43 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	66 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 28751. Projection: linear trend v1, fitted 2013–2023, +0.4 restaurants per year, r² 0.33, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. North Carolina and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 688, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 53 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	53.1	53	40%	+21.2
Restaurant Opportunity Score	43.2	43	35%	+15.1
Market Momentum Score	65.6	66	25%	+16.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 53 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	4,159	57	40%	+23.0
Median household income (ACS)	69,057	45	40%	+18.2
Households (ACS)	1,859	60	20%	+12.0

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 43 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	15	59	35%	+20.5
Restaurants per 10,000 residents (lower = more room)	55.3	8	25%	+2.1
Population (ACS)	4,159	57	20%	+11.5
Median household income (ACS)	69,057	45	20%	+9.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 66 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	9.5	67	50%	+33.5
10-year restaurant growth	15	59	30%	+17.6
20-year restaurant growth	64.3	72	20%	+14.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (52)

By cuisine

American 20 · Italian 5 · Coffee 4 · Pizza 4 · Sandwiches 4 · Dessert 3 · Mexican 3 · Seafood 3 · Bakery 2 · BBQ 2 · Breakfast 2 · Cajun, Creole, Southern 2 · Healthy / salads / bowls 2 · Hot dogs 2 · Juice / smoothies 2 · Latin American (other) 2 · Steakhouse 2 · Burgers 1 · Ice cream / frozen desserts 1

By type

Restaurant (service type not stated) 36 · Casual dining 13 · Bar 9 · Coffee shop 4 · Dessert 4 · Café 3 · Bakery 2 · Catering 2 · Food truck 2 · Juice, smoothie, tea 2 · Quick service 2 · Fast casual 1 · Specialty food shop 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
Apple Andy’s Restaurant	Restaurant (service type not stated) · Fast casual	Healthy / salads / bowls	3483 Soco Road	open
B & C Winery	Winery / distillery / taproom		2427 Soco Rd	open
Bearwaters Bistro Creekside	Restaurant (service type not stated) · Casual dining · Bar		4352 Soco Rd	open
Bizzarro Pasta & New York Pizza	Restaurant (service type not stated)	Italian · Pizza	1560 Soco Rd	open
Brew Cue & BBQ	Bar		4438 Soco Rd	open
Brickhouse Burgers & Pizza	Restaurant (service type not stated)	Burgers · Sandwiches · Pizza	3914 Soco Rd	open
Butts on the creek bbq	Restaurant (service type not stated)	BBQ · American	1584 Soco Rd	open
Cafe Italiano Restaurant & Pizzeria	Restaurant (service type not stated)	Italian	3483 Soco Rd	open
cataloochee Bar	Bar			open
Cater's Catering & Hot dogs	Catering	Hot dogs · American	3469 Soco Rd	open
Catrina's Cantina	Restaurant (service type not stated) · Casual dining	Mexican · American	70 Soco Rd	open
Cosmic Café of Maggie Valley	Café · Coffee shop	Coffee	3197 Soco Rd	open
Country Vittles Family Style Restaurant	Restaurant (service type not stated)	Cajun, Creole, Southern · American	3589 Soco Rd	open
Creekside Creations Bakery	Bakery · Dessert	Bakery · Dessert	949 Creekside Dr	open
El Padelma	Restaurant (service type not stated) · Casual dining	Latin American (other) · American	2507 Soco Rd	open
Frankie's Italian Trattoria	Restaurant (service type not stated) · Casual dining	Italian · American	1037 Soco Rd	open
Garlic Knots Pizzeria	Restaurant (service type not stated)	Italian · Pizza	3946 Soco Rd	open
Guayabitos	Restaurant (service type not stated)	Mexican · Latin American (other)	3422 Soco Rd	open
Guayavitos Mexican Res	Restaurant (service type not stated)	Mexican	Soco Rd	open
Homecraft - Art Of The Kitchen And Cocktails	Restaurant (service type not stated)		2878 Soco Rd Ste M3	open
J Arthur's Restaurant	Restaurant (service type not stated)	Steakhouse · American	2843 Soco Rd	open
Joey's Pancake House	Restaurant (service type not stated)	Breakfast · American	4309 Soco Rd	open
Joy's Snack Shack	Food truck · Restaurant (service type not stated)		68 Playhouse Rd	open
Legends Sports Bar and Grill	Casual dining · Bar	American	3865 Soco Rd	open
Maggie Valley Breakfast Depot	Casual dining	Breakfast · Sandwiches · American	3047 Soco Rd	open
Maggie Valley Ice Cream	Dessert · Juice, smoothie, tea · Casual dining	Ice cream / frozen desserts · Juice / smoothies · American	3481 Soco Rd	open
Maggie Valley Pizzeria	Restaurant (service type not stated)	American	70 Soco Rd	open
Maggie Valley Restaurant	Juice, smoothie, tea	American · Juice / smoothies · BBQ	2804 Soco Rd	open
Maggie Valley Sandwich Shop	Specialty food shop · Quick service	Sandwiches · American	2914 Soco Rd	open
Organic Beans Coffee Co	Coffee shop · Restaurant (service type not stated) · Café	Coffee	3680 Soco Rd	open
Organic Beans Coffee Co.	Coffee shop	Coffee	1110 Soco Rd	open
Pin High Bar & Grille	Casual dining · Restaurant (service type not stated) · Bar	American	1819 Country Club Dr	open
Pop's Biscuits, Burgers and BBQ	Restaurant (service type not stated) · Casual dining	American	3253 Soco Rd	open
Rebels Kitchen	Food truck · Restaurant (service type not stated) · Catering		1915 Soco Rd	open
Salty Dog's Seafood and Grill	Casual dining · Bar	Seafood · American	3567 Soco Rd	open
Saratoga's Cafe	Restaurant (service type not stated)		2723 Soco Rd	open
Sippers In The Valley	Coffee shop · Restaurant (service type not stated) · Café	Coffee	3469 Soco Rd	open
Smoky Mountain Sweet Treats, LLC	Dessert	Dessert	2775 Soco Rd	open
Snappy's Italian Restaurant & Pizzeria	Restaurant (service type not stated)	Pizza	2769 Soco Rd	open
Stone Ridge	Bar	Steakhouse	72 Fred Campbell	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	3670 Soco Road	open
Sunshine and sugar bakeshop	Bakery · Dessert	Bakery · Dessert	2755 Soco Rd	open
Te Te Will's BBQ	Restaurant (service type not stated) · Casual dining	Cajun, Creole, Southern · American	2549 Soco Rd	open
The Chef And The Baker	Restaurant (service type not stated)	Healthy / salads / bowls	2507 Soco Rd	open
The Country Vineyard Italian Restaurant and Pizzeria	Restaurant (service type not stated)	Italian	3483 Soco Rd	open
The Moonshine Grill	Restaurant (service type not stated)	Seafood	2550 Soco Rd	open
The Mountaineer Restaurant	Restaurant (service type not stated) · Casual dining · Bar	American	6490 Soco Rd	open
The Rebel Whisk WNC	Restaurant (service type not stated)		1915 Soco Rd	open
Tiki House Seafood & Oyster Bar	Restaurant (service type not stated)	Seafood	2723 Soco Rd	open
Valley Dog	Restaurant (service type not stated)	Hot dogs · American	2779 Soco Rd	open
Valley Tavern	Restaurant (service type not stated) · Casual dining · Bar		2550 Soco Rd	open
Willie Brooks BBQ	Restaurant (service type not stated)		2550 Soco Rd	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	12	12	—	—	—	—	SIC1987
1995	11	11	—	—	—	—	SIC1987
1996	14	14	—	—	—	—	SIC1987
1997	22	22	—	—	—	—	SIC1987
1998	23	22	14	7	1	1	NAICS1997
1999	20	20	13	6	1	—	NAICS1997
2000	20	20	14	5	1	—	NAICS1997
2001	19	19	13	5	1	—	NAICS1997
2002	19	17	12	4	1	2	NAICS1997
2003	15	14	11	2	1	1	NAICS2002
2004	18	17	13	3	1	1	NAICS2002
2005	16	14	11	1	2	1	NAICS2002
2006	19	19	16	1	2	—	NAICS2002
2007	17	17	14	1	2	—	NAICS2002
2008	15	15	13	1	1	—	NAICS2007
2009	15	15	13	1	1	—	NAICS2007
2010	18	18	15	2	1	—	NAICS2007
2011	21	20	18	2	—	—	NAICS2007
2012	22	21	18	2	1	—	NAICS2012
2013	22	20	16	2	2	1	NAICS2012
2014	19	17	15	1	1	1	NAICS2012
2015	20	18	16	1	1	1	NAICS2012
2016	23	21	16	3	2	1	NAICS2012
2017	18	17	15	—	—	—	NAICS2017
2018	22	21	18	—	—	—	NAICS2017
2019	19	18	15	—	—	—	NAICS2017
2020	20	20	17	—	—	—	NAICS2017
2021	19	19	16	—	—	—	NAICS2017
2022	23	23	18	3	—	—	NAICS2022
2023	23	23	17	4	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 28751. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.