BMIE Market 29697

Anderson County, South Carolina · ZCTA boundaries as of 2020

Profile

Population (current estimate)	13,581 2020–2024 ACS 5-year estimate ±1,301 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	5,653 2020–2024 ACS 5-year estimate ±697 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	12,207 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	5,078 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$68,764 2020–2024 ACS 5-year estimate ±9,846 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	40.1 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,022 2020–2024 ACS 5-year estimate ±167 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$206,000 2020–2024 ACS 5-year estimate ±20,296 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	39.2 sq mi Census Gazetteer 2020
Restaurants	18 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 29697
Restaurants per 10,000 residents	9.0 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+28.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+20.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+38.5% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+63.6% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	19 (range 16–22) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.44) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	65 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	63 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	61 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	72 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 29697. Projection: linear trend v1, fitted 2013–2023, +0.4 restaurants per year, r² 0.44, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. South Carolina and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 318, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 65 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	63.3	63	40%	+25.3
Restaurant Opportunity Score	61.0	61	35%	+21.3
Market Momentum Score	71.8	72	25%	+17.9

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 63 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	13,581	75	40%	+30.0
Median household income (ACS)	68,764	45	40%	+18.0
Households (ACS)	5,653	76	20%	+15.2

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 61 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	20	63	35%	+22.1
Restaurants per 10,000 residents (lower = more room)	13.3	59	25%	+14.8
Population (ACS)	13,581	75	20%	+15.0
Median household income (ACS)	68,764	45	20%	+9.0

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 72 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	28.6	83	50%	+41.3
10-year restaurant growth	20	63	30%	+18.9
20-year restaurant growth	38.5	58	20%	+11.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (32)

By cuisine

American 8 · Pizza 6 · Burgers 4 · Ice cream / frozen desserts 4 · Mexican 3 · Bakery 2 · BBQ 2 · Breakfast 2 · Cajun, Creole, Southern 2 · Coffee 2 · Hot dogs 2 · Italian 2 · Juice / smoothies 2 · Asian 1 · Chicken / wings 1 · Chinese 1 · Dessert 1 · Japanese 1 · Latin American (other) 1 · Sandwiches 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 17 · Quick service 8 · Dessert 4 · Bakery 2 · Bar 2 · Café 2 · Juice, smoothie, tea 2 · Buffet 1 · Coffee shop 1 · Food truck 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
B&R Restaurant	Restaurant (service type not stated)	BBQ · Breakfast · American	16 Beaverdam Rd	open
Bojangles Bojangles	Quick service	Chicken / wings · American	627 West Main Street	open
Burger King Burger King	Quick service	Burgers · American	905 Greenville Dr	open
Cleveland Valley Vineyards	Winery / distillery / taproom		5345 Copeland Rd	open
Clock	Quick service	American · Burgers	307 E Main St	open
Domino's Pizza	Restaurant (service type not stated)	Pizza	14 N Hamilton St	open
Fiesta Mexican Restaurant Fiesta Mexican Restaurant	Restaurant (service type not stated)	Mexican · Latin American (other)	543 W Main St	open
Hardee's Hardee's	Quick service	Burgers · American	1520 Anderson Drive	open
House Of Pizza	Restaurant (service type not stated)	Pizza · Italian	14 N Hamilton St	open
Kenny's Homecooking Buffet	Restaurant (service type not stated)	Cajun, Creole, Southern	711 Anderson Dr	open
La CosteÃ±ita Antojitos	Dessert	Ice cream / frozen desserts · Breakfast	119 Cromer Rd	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	310 E Main St	open
Lollipop’s Sweets and Eats	Dessert	Ice cream / frozen desserts · Dessert	20 E Main St	open
Los Compadres Mexican Restaurant	Restaurant (service type not stated)	Mexican	Hamilton St	open
Mamaw's Bakery	Bakery	Bakery	19 Glenwood Ave	open
Maple Bakery & Coffee House	Bakery · Coffee shop · Café	Bakery · Coffee	908 Anderson Dr	open
McDonald's McDonald's	Quick service	Burgers · American	4 W Main St	open
Michael's Pizzeria	Restaurant (service type not stated)	Pizza	101 E. Main St.	open
Miss Bs Hotdogs	Restaurant (service type not stated)	Hot dogs · American	100 W Main St	open
MVPizza	Buffet	Pizza · Italian	15 Pelzer Ave	open
Panda Cafe	Restaurant (service type not stated)	Chinese · Japanese · Asian	529 W Main St #592	open
Papa Johns Pizza Papa John's Pizza	Quick service · Restaurant (service type not stated)	Pizza	14 Beaverdam Rd	open
Raines in Williamston	Restaurant (service type not stated) · Bar		11 Pelzer Ave	open
Retro Sno	Juice, smoothie, tea · Dessert	Juice / smoothies · Ice cream / frozen desserts	401 E Main St	open
Sargents Corner	Café	Coffee	645 Mill St	open
Siloe Latín Food	Food truck · Restaurant (service type not stated)		1113 Beaverdam Rd	open
Smokin Pig Express	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	720 Anderson Dr	open
Sr. Habanero	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	711 Anderson Dr	open
Subway	Quick service · Restaurant (service type not stated)	Sandwiches	3 Greenville Dr	open
The Dog House	Restaurant (service type not stated)	Hot dogs	1601 Anderson Dr	open
town and country Town And Country Village	Bar		1602 Anderson Dr	open
Wicked Licks	Dessert · Juice, smoothie, tea	Ice cream / frozen desserts · Juice / smoothies	1500 Anderson Dr	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	12	11	—	—	—	1	SIC1987
1995	10	9	—	—	—	1	SIC1987
1996	11	10	—	—	—	1	SIC1987
1997	14	14	—	—	—	—	SIC1987
1998	14	13	2	11	—	—	NAICS1997
1999	13	12	2	10	—	1	NAICS1997
2000	12	11	1	10	—	1	NAICS1997
2001	11	10	2	8	—	1	NAICS1997
2002	18	14	5	9	—	1	NAICS1997
2003	15	13	4	9	—	—	NAICS2002
2004	15	14	5	8	—	1	NAICS2002
2005	13	13	4	9	—	—	NAICS2002
2006	14	13	5	8	—	1	NAICS2002
2007	12	11	4	7	—	—	NAICS2002
2008	11	11	4	7	—	—	NAICS2007
2009	11	11	4	7	—	—	NAICS2007
2010	11	11	4	7	—	—	NAICS2007
2011	11	11	4	7	—	—	NAICS2007
2012	12	12	5	7	—	—	NAICS2012
2013	15	15	5	10	—	—	NAICS2012
2014	13	13	4	9	—	—	NAICS2012
2015	12	12	5	7	—	—	NAICS2012
2016	14	14	5	9	—	—	NAICS2012
2017	17	17	6	11	—	—	NAICS2017
2018	14	14	4	10	—	—	NAICS2017
2019	16	14	4	10	—	—	NAICS2017
2020	18	15	5	10	—	—	NAICS2017
2021	20	15	4	10	—	—	NAICS2017
2022	22	18	6	12	—	—	NAICS2022
2023	22	18	5	13	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 29697. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.