BMIE Market 30082

Cobb County, Georgia · ZCTA boundaries as of 2020

Profile

Population (current estimate)	27,296 2020–2024 ACS 5-year estimate ±1,352 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	11,050 2020–2024 ACS 5-year estimate ±599 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	25,905 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	11,929 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$120,372 2020–2024 ACS 5-year estimate ±11,634 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	37.0 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,747 2020–2024 ACS 5-year estimate ±76 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$438,700 2020–2024 ACS 5-year estimate ±21,132 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	10.5 sq mi Census Gazetteer 2020
Restaurants	22 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 30082
Restaurants per 10,000 residents	5.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+4.8% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-21.4% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+100.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+266.7% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	17 (range 12–22) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.6 per year, r² 0.40) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	69 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	88 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	60 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	51 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 30082. Projection: linear trend v1, fitted 2013–2023, -0.6 restaurants per year, r² 0.40, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Georgia and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 574, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 69 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	88.4	88	40%	+35.4
Restaurant Opportunity Score	60.0	60	35%	+21.0
Market Momentum Score	51.0	51	25%	+12.7

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 88 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	27,296	87	40%	+34.7
Median household income (ACS)	120,372	90	40%	+36.2
Households (ACS)	11,050	87	20%	+17.5

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 60 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-21.4	13	35%	+4.6
Restaurants per 10,000 residents (lower = more room)	8.1	80	25%	+20.0
Population (ACS)	27,296	87	20%	+17.4
Median household income (ACS)	120,372	90	20%	+18.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 51 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	4.8	61	50%	+30.6
10-year restaurant growth	-21.4	13	30%	+3.9
20-year restaurant growth	100	82	20%	+16.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (45)

By cuisine

Sandwiches 7 · American 6 · Bakery 6 · Asian 4 · Juice / smoothies 4 · Dessert 3 · Pizza 3 · BBQ 2 · Burgers 2 · Chicken / wings 2 · Italian 2 · Mexican 2 · Thai 2 · Breakfast 1 · Chinese 1 · Coffee 1 · Healthy / salads / bowls 1 · Ice cream / frozen desserts 1 · Japanese 1 · Korean 1 · Seafood 1 · Steakhouse 1 · Sushi 1

By type

Restaurant (service type not stated) 23 · Quick service 8 · Bakery 6 · Bar 6 · Casual dining 4 · Dessert 4 · Specialty food shop 4 · Juice, smoothie, tea 4 · Other 2 · Café 1 · Coffee shop 1

Name	Type	Cuisine	Address	Status
American Deli American DELI	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches · American	2900 Highlands Pkwy SE	open
Atlanta Bread Company	Restaurant (service type not stated)		1200 Wilson Way SE	open
Bake One	Bakery	Bakery	1200 Wilson Way Se Ste A	open
Ballpark Biscuits	Bakery	Bakery	3514 Westbrook Dr SE	open
Bonchon Chicken Bonchon Chicken	Restaurant (service type not stated)		4340 East West Connector Suite 200	open
Bonchon Smyrna - East West Connector Bonchon Chicken Philippines	Restaurant (service type not stated)	Korean · Chicken / wings · Asian	4340 East-West Connector Ste 200	open
Buckhead Barbecue Company	Restaurant (service type not stated)	BBQ	3100 Highlands Pkwy SE #8	open
Burger King Burger King	Quick service	Burgers · American	1675 Gaylor St SE	open
Chicago Pizza and Sports Grille	Bar · Casual dining	Pizza	3150 Highlands Pkwy SE	open
Crown Bakeries \| Smyrna	Bakery	Bakery	1200 Wilson Way SE	open
Curry Curry Thai	Restaurant (service type not stated)	Thai · Asian	1385 Highlands Ridge Rd SE	open
Del Taco	Quick service · Restaurant (service type not stated)	Mexican	4300 East West Connector SE	open
Delmar Of Smyrna Ga	Quick service · Restaurant (service type not stated) · Specialty food shop	Sandwiches		open
El Sazon Del Kora	Restaurant (service type not stated)	Seafood	2500 S Cobb Dr SE	open
Firehouse Subs Firehouse Subs	Quick service · Restaurant (service type not stated)	Sandwiches	4624 Camp Highland Rd. SE, Ste 1000	open
Goldfingers WoodFired Pizza Shop	Restaurant (service type not stated)		475 Windy Hill Rd SE	open
Hong Kong City	Restaurant (service type not stated)	Chinese · Asian	2142 S Cobb Dr SE	open
Howard's	Specialty food shop · Quick service	Sandwiches	672 Concord Rd SE	open
J P Juice	Juice, smoothie, tea	Juice / smoothies	4935 Hickory Mill Dr SE	open
Jimmy John's Jimmy John's	Quick service · Specialty food shop	Sandwiches	3100 Highlands Pkwy Ste. 8	open
Johnny's New York Style Pizza Johnny's New York Style Pizza	Restaurant (service type not stated)	Pizza · Italian	1435 Highlands Ridge Rd SE	open
Kenny's Great Pies	Dessert · Bakery	Dessert · Bakery · American	5200 Highlands Pkwy SE	open
Kramer's Bar	Bar		123 You know where it is LN	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	3100 Highlands Pkwy Se, SE #2	open
La Sabrosita	Dessert · Juice, smoothie, tea	Mexican · Juice / smoothies · Ice cream / frozen desserts	2142 S Cobb Dr SE	open
Lakehouse Coffee	Coffee shop · Café	Coffee	1800 Wilson Way SE #10	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	5150 S Cobb Dr	open
Pad Thai & Chinese Cuisine	Restaurant (service type not stated)	Asian · Thai	5350 United Dr SE	open
Pizookah Hookah	Bar		3150 Highlands Pkwy SE	open
Red and Terry's Timbers	Casual dining · Bar	American	730 Concord Rd SE	open
Roy's Cheesesteaks	Other	Sandwiches	2900 Highlands Pkwy SE	open
Siracusa's NY Pizzeria	Restaurant (service type not stated)	Pizza · Italian	5350 United Dr SE	open
Smallcakes Cupcakery Smyrna	Bakery · Dessert	Dessert · Bakery	4624 Camp Highland Rd SE #900	open
Smoothie King Smoothie King	Juice, smoothie, tea · Restaurant (service type not stated)	Juice / smoothies · Healthy / salads / bowls	4624 Camp Highland Rd SE	open
Subway	Other	Sandwiches	1435 Highlands Ridge Rd SE	open
Sweet Eddie's	Bakery · Dessert	Bakery · Dessert	1890 S Cobb Industrial Blvd SE A	open
The Crafty Hog	Restaurant (service type not stated)	BBQ	652 Concord Road	open
The Patio Social Club	Bar		3150 Highlands Pkwy SE	open
Tokyo Sushi & Steak House	Restaurant (service type not stated)	Japanese · Sushi · Steakhouse	4624 Camp Highland Rd SE suite 700	open
Trickum Ops Llc	Restaurant (service type not stated)		400 Technology Ct SE	open
Varners Restaurant & Tavern	Casual dining · Restaurant (service type not stated) · Bar	American	725 Concord Rd SE	open
Vital Vybz Juice Bar	Juice, smoothie, tea	Juice / smoothies	3100 Highlands Pkwy Se Ste 7	open
Vjc Hospitality Of Smyrna,inc	Restaurant (service type not stated)		3150 Highlands Pkwy SE	open
Waffle House Waffle House	Casual dining	Breakfast · American	1395 Highlands Ridge Rd SE	open
Luna Maya	Restaurant (service type not stated)	Mexican	4320 East-West Connector	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	6	6	—	—	—	—	SIC1987
1995	7	6	—	—	—	1	SIC1987
1996	2	2	—	—	—	—	SIC1987
1997	8	8	—	—	—	—	SIC1987
1998	6	5	3	2	—	—	NAICS1997
1999	7	6	4	2	—	—	NAICS1997
2000	9	8	3	4	1	—	NAICS1997
2001	8	7	3	4	—	—	NAICS1997
2002	12	10	4	6	—	—	NAICS1997
2003	14	11	6	5	—	—	NAICS2002
2004	13	11	5	6	—	—	NAICS2002
2005	12	9	4	5	—	—	NAICS2002
2006	19	15	5	8	2	—	NAICS2002
2007	18	15	6	8	1	—	NAICS2002
2008	17	14	5	8	1	—	NAICS2007
2009	14	11	4	6	1	—	NAICS2007
2010	16	14	6	8	—	—	NAICS2007
2011	21	19	8	11	—	—	NAICS2007
2012	30	29	9	19	1	—	NAICS2012
2013	31	28	10	18	—	—	NAICS2012
2014	32	29	11	18	—	—	NAICS2012
2015	27	24	7	17	—	—	NAICS2012
2016	29	25	11	13	1	—	NAICS2012
2017	25	22	8	13	—	—	NAICS2017
2018	23	21	7	13	—	—	NAICS2017
2019	21	19	6	12	—	—	NAICS2017
2020	26	21	6	14	—	—	NAICS2017
2021	26	21	8	12	—	—	NAICS2017
2022	30	25	9	15	—	—	NAICS2022
2023	25	22	7	13	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 30082. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
30080	2.6 mi	154	2023
30126	2.9 mi	61	2023
30339	4.2 mi	165	2023
30008	4.5 mi	27	2023
30060	4.5 mi	115	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.