BMIE Market 30536

Gilmer County, Georgia · ZCTA boundaries as of 2020

Profile

Population (current estimate)	9,398 2020–2024 ACS 5-year estimate ±879 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	3,566 2020–2024 ACS 5-year estimate ±354 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	8,363 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,694 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$80,000 2020–2024 ACS 5-year estimate ±5,069 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	45.6 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,174 2020–2024 ACS 5-year estimate ±223 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$338,500 2020–2024 ACS 5-year estimate ±25,985 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	154.2 sq mi Census Gazetteer 2020
Restaurants	Not published for this ZIP 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 30536
Restaurants per 10,000 residents	1.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+0.0% DERIVED: 2010 → 2015, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-75.0% DERIVED: 2005 → 2015, ZIP Code Business Patterns restaurants
Projected restaurants, 2020	0 (range 0–1) FORECAST · linear trend v1 fitted to 2005–2015 (11 points, -0.3 per year, r² 0.55) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	51 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	67 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	51 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	26 / 100 MODELED · market_momentum_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 30536. Projection: linear trend v1, fitted 2005–2015, -0.3 restaurants per year, r² 0.55, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Georgia and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 574, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 51 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	66.7	67	40%	+26.7
Restaurant Opportunity Score	51.5	51	35%	+18.0
Market Momentum Score	26.2	26	25%	+6.6

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 67 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	9,398	70	40%	+28.0
Median household income (ACS)	80,000	62	40%	+24.8
Households (ACS)	3,566	69	20%	+13.9

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 51 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-75	0	35%	+0.1
Restaurants per 10,000 residents (lower = more room)	1.1	100	25%	+25.0
Population (ACS)	9,398	70	20%	+14.0
Median household income (ACS)	80,000	62	20%	+12.4

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 26 (Medium confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	0	42	50%	+26.1
10-year restaurant growth	-75	0	30%	+0.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (17)

By cuisine

Bakery 3 · Dessert 2 · Italian 2 · Mexican 2 · Pizza 2 · American 1 · BBQ 1 · Latin American (other) 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 9 · Bar 4 · Winery / distillery / taproom 4 · Bakery 3 · Dessert 3 · Casual dining 1 · Food truck 1 · Quick service 1

Name	Type	Cuisine	Address	Status
Apple Barrel Restaurant	Restaurant (service type not stated)		6473 Highway 52 E	open
Buckley Vineyards	Winery / distillery / taproom · Bar		708 Henry Evans Rd	open
Cartecay River Pizza Company	Restaurant (service type not stated)	Pizza · Italian	2400 GA-52	open
Cartecay Vineyards	Winery / distillery / taproom · Bar		5704 Clear Creek Rd	open
Chef in a Box	Food truck		2183 GA-52	open
Custom Candy Concepts	Dessert		12023 Doublehead Gap Rd	open
El Rey Azteca Azteca Mexican Restaurants	Restaurant (service type not stated)	Mexican · Latin American (other)	177 Highland Crossing	open
High Mountain Bread	Bakery · Restaurant (service type not stated)	Bakery	91 Highland Dr #113	open
Hunt Brothers Pizza	Restaurant (service type not stated)	Pizza	7499 Ga-52	open
Lucky Stefano’s	Restaurant (service type not stated) · Casual dining	Italian · American	2183 GA-52	open
Ott Vineyards And Winery	Winery / distillery / taproom · Bar		230 Henry Evans Rd	open
Pastries By Mindy - Wedding cakes and specialty pastries	Bakery · Dessert	Bakery · Dessert	245 Estates Dr	open
Popeyes Popeyes	Quick service		276 Highland Crossing South	open
Popeyes Louisiana Kitchen	Restaurant (service type not stated)		276 Highland Crossing South	open
Pueblo Cantina Ellijay	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	35 Highland Crossing S	open
Reece’s Cider Co.	Winery / distillery / taproom · Restaurant (service type not stated) · Bar		9110 SR-52	open
Walker's Pies and Bar-B-Que	Bakery · Dessert	BBQ · Dessert · Bakery	2183 Highway 52 E	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
2004	1	1	—	1	—	—	NAICS2002
2005	5	4	2	2	—	—	NAICS2002
2006	5	4	2	2	—	—	NAICS2002
2007	3	2	—	2	—	—	NAICS2002
2008	4	3	1	2	—	—	NAICS2007
2009	2	1	—	1	—	—	NAICS2007
2010	2	1	1	—	—	—	NAICS2007
2011	2	1	1	—	—	—	NAICS2007
2012	2	1	—	1	—	—	NAICS2012
2013	2	1	1	—	—	—	NAICS2012
2014	3	2	1	1	—	—	NAICS2012
2015	2	1	1	—	—	—	NAICS2012
2016	1	—	—	—	—	—	NAICS2012
2023	3	—	—	—	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 30536. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.