BMIE Market 30540

Gilmer County, Georgia · ZCTA boundaries as of 2020

Profile

Population (current estimate)	20,582 2020–2024 ACS 5-year estimate ±818 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	8,285 2020–2024 ACS 5-year estimate ±533 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	17,297 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	9,885 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$72,578 2020–2024 ACS 5-year estimate ±8,925 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	49.9 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$956 2020–2024 ACS 5-year estimate ±97 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$294,600 2020–2024 ACS 5-year estimate ±27,944 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	196.5 sq mi Census Gazetteer 2020
Restaurants	60 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 30540
Restaurants per 10,000 residents	20.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+25.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+76.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+185.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+328.6% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	70 (range 67–74) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +2.4 per year, r² 0.97) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	71 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	70 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	63 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	85 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 30540. Projection: linear trend v1, fitted 2013–2023, +2.4 restaurants per year, r² 0.97, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Georgia and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 574, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 71 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	69.6	70	40%	+27.8
Restaurant Opportunity Score	62.9	63	35%	+22.0
Market Momentum Score	85.1	85	25%	+21.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 70 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	20,582	82	40%	+32.7
Median household income (ACS)	72,578	51	40%	+20.5
Households (ACS)	8,285	82	20%	+16.4

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 63 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	76.5	89	35%	+31.1
Restaurants per 10,000 residents (lower = more room)	29.2	21	25%	+5.2
Population (ACS)	20,582	82	20%	+16.4
Median household income (ACS)	72,578	51	20%	+10.2

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 85 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	25	81	50%	+40.4
10-year restaurant growth	76.5	89	30%	+26.6
20-year restaurant growth	185.7	91	20%	+18.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (129)

By cuisine

American 30 · Mexican 14 · Pizza 13 · Coffee 10 · Bakery 9 · Sandwiches 9 · Dessert 8 · Cajun, Creole, Southern 7 · Italian 6 · Breakfast 5 · Burgers 4 · Chicken / wings 4 · Ice cream / frozen desserts 4 · Juice / smoothies 4 · Latin American (other) 4 · Southwestern / Tex-Mex 4 · BBQ 3 · Japanese 3 · Steakhouse 3 · Sushi 3 · Asian 1 · Chinese 1 · Hot dogs 1 · Seafood 1 · Spanish / tapas 1 · Vietnamese 1

By type

Restaurant (service type not stated) 71 · Quick service 26 · Bar 19 · Dessert 11 · Bakery 10 · Casual dining 9 · Coffee shop 8 · Winery / distillery / taproom 8 · Café 7 · Specialty food shop 5 · Juice, smoothie, tea 4 · Brewery / taproom 1 · Delivery-focused 1 · Other 1

Name	Type	Cuisine	Address	Status
A Little Baked Bakery	Bakery	Bakery	128 North Main Street, Suite A	open
Abby's Ice Cream & Frozen Yogurt	Dessert	Dessert · Ice cream / frozen desserts	24 S Main St Ste. E	open
Arlowe's Bakehouse	Bakery · Dessert · Café	Bakery · Dessert · Coffee	765 Maddox Dr	open
Back Porch Bistro	Restaurant (service type not stated) · Café	Sandwiches · Coffee	128 N Main St Ste B	open
Bavarian Chocolatier	Dessert	Dessert	10 N Dalton St	open
Big Bear Ellijay Bar and Grill	Casual dining · Bar	Cajun, Creole, Southern	29 Highland Dr Ste 109	open
Blue Fern Lounge	Bar		1249 Villa Dr	open
Boardwalk Pizza and Pub	Bar	Pizza	25 N Church St	open
Bojangles Bojangles	Quick service	Chicken / wings · American	301 Highland Crossing	open
Buckley Downtown Table & Vine	Winery / distillery / taproom		29 North Ave	open
Buffalo Luke's East Ellijay Buffalo Luke's	Restaurant (service type not stated)	Burgers · American	21 Highland Crossing S	open
Cajun Depot Grill	Restaurant (service type not stated)	Cajun, Creole, Southern · American	67 Depot St Ste 101	open
Cantaberry	Restaurant (service type not stated)	American · Cajun, Creole, Southern	5 S Side Square	open
Cantaberry	Restaurant (service type not stated)	American	5 S Side Sq	open
Cartecay River Brewing Company	Brewery / taproom · Bar		26 River Terrace #1A	open
Cartecay Wine And Craft	Bar		19 S Main St	open
Charlie's Italian Restaurant	Restaurant (service type not stated)	Italian · Pizza	15 Westcross St	open
Chateau Bee Green's Mint 2 Bee	Dessert	Dessert	12 Hefner St Ste 107	open
Chick-fil-A Chick-fil-A	Quick service	Chicken / wings · American	475 Howard Simmons Rd	open
Chill Out Ice Cream And Eatery	Dessert	Ice cream / frozen desserts	40 River St	open
Chipotle Mexican Grill Chipotle Mexican Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	124 Highland Xing S	open
City Line Nutrition	Juice, smoothie, tea	Juice / smoothies	572 Maddox Dr	open
Corner Stone Café	Restaurant (service type not stated)	Cajun, Creole, Southern · Vietnamese · American	76 N Main St	open
Cowgirl Candy Co	Dessert	Dessert	24 S Main St	open
Dairy Queen Dairy Queen	Quick service · Dessert	Ice cream / frozen desserts · Dessert	1043 S Main St	open
Das Kaffee Haus	Coffee shop · Café · Bakery	Coffee · Bakery	2 N Side Square	open
Deli Junction	Coffee shop	Coffee	96 Craig St	open
DJ’s Bar and Grill 2.0	Bar		448 Vista Dr	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	91 Highland Circle # 114	open
Domino's Pizza	Restaurant (service type not stated)	Pizza	772 Maddox Dr Ste 130	open
Double L Restaurant	Restaurant (service type not stated)	American · Cajun, Creole, Southern	449 Industrial Blvd	open
DQ Grill & Chill DQ Grill & Chill	Quick service		1043 S Main St	open
Dunkin' Dunkin'	Bakery · Quick service · Dessert · Coffee shop	Dessert · Coffee	600 Howard Simmons Rd	open
El Burrito	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	2170 S Main St	open
El Burrito To Go	Restaurant (service type not stated)	Mexican · Latin American (other)	39 Maddox Cir	open
El Rey Cantina	Restaurant (service type not stated) · Quick service	Mexican	945 Maddox Dr	open
Ellijay Country Corner	Restaurant (service type not stated)	American	2020 Old Highway 5 S	open
Ellijay Deli	Specialty food shop · Quick service	Sandwiches	96 Craig St Ste 107	open
Ellijay Diner	Casual dining	American	12 Hefner St Ste 107	open
Ellijay River Vineyards	Winery / distillery / taproom · Bar		111 River Birch Ln	open
Ellijay TAPZ	Restaurant (service type not stated) · Bar	Spanish / tapas	35 N Main St	open
Ellijay Wood Fired Pizza	Restaurant (service type not stated)	Italian · Pizza	2 River St	open
Ellijay's Little Italian	Restaurant (service type not stated)	Italian · Sandwiches · Pizza	40 River St Ste A	open
Emily's Bar & Restaurant	Restaurant (service type not stated)	American	24 River Street	open
Engelheim Vineyards Engelheim Vineyards	Winery / distillery / taproom		127 Lakeview Rd	open
Frida	Restaurant (service type not stated)	Latin American (other) · Mexican	129 Maddox Cir	open
Georgia Mountain Apple Growers	Restaurant (service type not stated) · Other		295 Industrial Blvd	open
Grapes and Ladders Vineyards and Winery	Winery / distillery / taproom		2317 Highway 382 W	open
Hardee's Hardee's	Quick service	Burgers · American	1208 Industrial Blvd	open
House Of Applejay Distillery	Winery / distillery / taproom		67 Fowler St Bldg B	open
Hunt Brothers Pizza	Restaurant (service type not stated)	Pizza	2138 Tails Creek Rd	open
Hunt Brothers Pizza	Restaurant (service type not stated)	Pizza	19 Sunlight Rd	open
Hunt Brothers Pizza	Restaurant (service type not stated)	Pizza	807 Boardtown Rd	open
IHOP	Restaurant (service type not stated)	Breakfast	90 Highland Xing S	open
Il Forno Restaurant & Bar	Quick service	Italian	29 Highland Dr	open
Japanese Steakhouse & Sushi Bar & Hibachi	Bar	Japanese · Sushi	177 Highland Xing	open
Jersey Mike's Jersey Mike's Subs	Specialty food shop · Quick service	Sandwiches · American	29 Highland Drive Suite 101	open
Jilly's Pubs	Bar		40 River St Ste B	open
Jolly Roger	Restaurant (service type not stated)	Seafood	716 Industrial Blvd	open
Kasei Sushi and Sake	Restaurant (service type not stated)	Japanese · Sushi	10 River St	open
Krystal	Quick service		124 Highland Crossing	open
La Catrina #2	Bar	Mexican · Southwestern / Tex-Mex	129 Maddox Dr	open
La Catrina Tacos and Margaritas	Restaurant (service type not stated)	Mexican · Latin American (other)	101 S Main St	open
Lin Garden Buffet	Restaurant (service type not stated)	Chinese	772 Maddox Dr Ste 108	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	76 Industrial Blvd	open
Little Red Dog Vineyards	Winery / distillery / taproom		1744 Whitepath Rd	open
LongHorn Steakhouse LongHorn Steakhouse	Casual dining · Bar	Steakhouse · American	30 Highland Crossing	open
Lucy's Fried Chicken	Restaurant (service type not stated)	Chicken / wings	101 S Main St	open
Marco's Pizza	Restaurant (service type not stated)	Pizza	500 Highland Xing Ste E	open
McDonald's	Quick service		88 Highland Xing	open
Mike's Ellijay Restaurant	Restaurant (service type not stated)	Breakfast · American	351 Tails Creek Rd	open
Mindy Ks Bakery	Bakery	Bakery	5170 Highway 382 W	open
Moe's Southwest Grill	Quick service · Restaurant (service type not stated)	Mexican	212 Highland Pkwy	open
Mountain Town Coffee at Hemlock Bazaar	Coffee shop · Restaurant (service type not stated) · Juice, smoothie, tea · Café	Coffee · Juice / smoothies	131 N Main St	open
Mr P's Takeout Food	Restaurant (service type not stated) · Casual dining	American	295 N Main St	open
Mucho Kaliente Mexican Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	941 Maddox Dr Ste 232	open
Okinawa Steak and Sushi	Restaurant (service type not stated)	Japanese · Sushi · Steakhouse	130 Old Orchard Square	open
Our Daily Bread	Bakery · Dessert	Bakery · Dessert	2659 Tails Creek Rd	open
Panaderia La Mexicana	Bakery · Quick service · Specialty food shop	Bakery · Sandwiches · Mexican	634 Tails Creek Rd	open
Papa John's Papa John's	Quick service		500 HIGHLAND CROSSING	open
Papa's Pizza To Go Papa's Pizza To-Go Dawnville	Restaurant (service type not stated)	Pizza · Italian	9 Russell Dr	open
Piggly Wiggly	Restaurant (service type not stated)		200 Industrial Blvd	open
Pizza King	Restaurant (service type not stated)	Pizza · Italian · American	200 Old Orchard Sq	open
Polar Bear Ice Cream	Dessert	Ice cream / frozen desserts	941 Maddox Dr Ste 212	open
Poole's Bar-B-Q	Restaurant (service type not stated)	BBQ	164 Craig St	open
Pour House Bar & Grill	Restaurant (service type not stated)		12 Hefner St	open
Pueblo Mexican Restaurant	Restaurant (service type not stated)	Mexican	29 Highland Dr Ste 108	open
Rally Point Grille Ellijay Rally Point Grille/Semper Fi Bar and Grille	Bar · Casual dining	American	96 Craig St	open
Raspados Celeste	Dessert · Juice, smoothie, tea	Juice / smoothies	772 Maddox Dr	open
Rhea Corporation	Restaurant (service type not stated)		200 Old Orchard Sq	open
River Street Grille	Restaurant (service type not stated) · Casual dining · Bar	BBQ	40 River St Ste B	open
Roo Mountain Vineyards and Bistro - 21+ ONLY	Winery / distillery / taproom · Restaurant (service type not stated) · Bar		1497 Old Flat Branch Rd	open
Royal Waffel King	Restaurant (service type not stated)	Breakfast	100 Maddox Dr	open
Ruby Tuesday	Restaurant (service type not stated)	American	47 Highland Xing	open
Ruby Tuesday	Bar · Restaurant (service type not stated)	Burgers	47 Highland Xing	open
Shane's Rib Shack Shane's Rib Shack	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	289 Highland Crossing	open
Singleton Food Services	Restaurant (service type not stated)		772 Maddox Dr Ste 136	open
Smokehouse Country Grill	Restaurant (service type not stated)		941 Maddox Dr	open
Starbucks	Coffee shop · Restaurant (service type not stated)	Coffee	60 Highland Xing S (Sr Hwy 515 & Highl, And Pkwy)	open
Starbucks Starbucks	Café · Coffee shop · Bakery	Coffee · Bakery	60 Highland Xing S	open
Starbucks Coffee Company Starbucks	Coffee shop · Café	Coffee	100 Old Orchard Square	open
Steven He Enterprise Inc	Restaurant (service type not stated)		130 Old Orchard Sq	open
Subway Subway	Quick service	Sandwiches	500 Highland Crossing, #101	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	500 Highland Xing	open
Taco Bell	Quick service · Restaurant (service type not stated)	Mexican	129 Maddox Cir	open
Taco Bell Taco Bell	Quick service	Mexican	158 Highland Xing South	open
Taqueria El Ranchito	Restaurant (service type not stated) · Casual dining	Mexican · American	716 Industrial Blvd	open
The 1907 Restaurant	Restaurant (service type not stated)	American	24 River St	open
The Butcher and Bottle-Ellijay	Restaurant (service type not stated)	Steakhouse · American	24 River St	open
The Chili Dog	Quick service	Hot dogs · American	962 Industrial Blvd	open
The Davis House	Restaurant (service type not stated)	American	449 Industrial Blvd Ste 155	open
The Door	Bar		16 River St	open
The Honey Baked Ham Company The Honey Baked Ham Company	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches	29 Highland Dr	open
The Juicery and Relax Station	Juice, smoothie, tea	Juice / smoothies	765 Maddox Dr	open
The Pub	Restaurant (service type not stated) · Bar	American	941 Maddox Dr	open
The Roof Ellijay	Casual dining · Restaurant (service type not stated) · Bar		16 River St	open
The Shack of Ellijay	Restaurant (service type not stated)	Asian	118 N Main St	open
The Sharp Sickle Ellijay	Coffee shop · Café · Bakery	Coffee · Bakery	16 N Main St	open
Waffle House	Restaurant (service type not stated)	Breakfast	95 HIGHLANDS CROSSING S	open
Waffle House Waffle House	Casual dining · Restaurant (service type not stated)	Breakfast · American	410 1st Ave	open
Waffle House Waffle House	Restaurant (service type not stated)	American	95 HGHLDS XING SOUTH	open
Walmart Bakery	Specialty food shop · Bakery · Quick service	Sandwiches · Bakery	88 Highland Xing	open
Wendy's Wendy's	Quick service	Burgers · American	209 Highland Xing	open
White Columns Restaurant	Restaurant (service type not stated)	Cajun, Creole, Southern · American	200 Industrial Blvd	open
White Path Creek Distillery	Winery / distillery / taproom		1211 Old Northcutt Rd	open
Zamora Mexican Restaurant	Restaurant (service type not stated)		765 Maddox Dr	open
Zaxby's Zaxby's	Quick service · Restaurant (service type not stated)	Chicken / wings	143 Highland Crossing	open
Zen & Juice	Restaurant (service type not stated)		100 N Main St	open
Naturenao	Restaurant (service type not stated)		765 Maddox Dr	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	14	14	—	—	—	—	SIC1987
1995	12	12	—	—	—	—	SIC1987
1996	12	12	—	—	—	—	SIC1987
1997	14	14	—	—	—	—	SIC1987
1998	11	11	6	5	—	—	NAICS1997
1999	13	12	6	5	1	1	NAICS1997
2000	19	18	11	4	2	1	NAICS1997
2001	22	19	11	6	1	1	NAICS1997
2002	22	22	13	9	—	—	NAICS1997
2003	21	21	14	7	—	—	NAICS2002
2004	26	26	16	8	2	—	NAICS2002
2005	29	29	16	12	1	—	NAICS2002
2006	30	29	15	14	—	—	NAICS2002
2007	32	32	16	15	—	—	NAICS2002
2008	38	38	19	15	3	—	NAICS2007
2009	38	37	20	14	3	1	NAICS2007
2010	36	35	19	14	2	1	NAICS2007
2011	33	32	18	12	2	1	NAICS2007
2012	30	29	16	13	—	1	NAICS2012
2013	35	34	17	15	1	1	NAICS2012
2014	41	40	22	13	4	1	NAICS2012
2015	42	38	18	15	3	2	NAICS2012
2016	42	40	19	15	4	2	NAICS2012
2017	44	44	21	16	5	—	NAICS2017
2018	48	48	26	15	5	—	NAICS2017
2019	47	47	24	16	5	—	NAICS2017
2020	52	52	27	17	7	—	NAICS2017
2021	53	53	28	19	5	—	NAICS2017
2022	57	56	28	19	8	—	NAICS2022
2023	62	60	29	24	6	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 30540. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.