BMIE Market 32952

Brevard County, Florida · ZCTA boundaries as of 2020

Profile

Population (current estimate)	21,613 2020–2024 ACS 5-year estimate ±1,652 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	8,870 2020–2024 ACS 5-year estimate ±544 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	19,881 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	9,614 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$102,726 2020–2024 ACS 5-year estimate ±12,250 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	51.0 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,494 2020–2024 ACS 5-year estimate ±176 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$425,700 2020–2024 ACS 5-year estimate ±16,897 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	12.3 sq mi Census Gazetteer 2020
Restaurants	49 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 32952
Restaurants per 10,000 residents	21.1 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+14.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+25.6% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+16.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+53.1% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	52 (range 47–56) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.0 per year, r² 0.70) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	72 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	83 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	65 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	65 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 32952. Projection: linear trend v1, fitted 2013–2023, +1.0 restaurants per year, r² 0.70, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Florida and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 918, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 72 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	82.8	83	40%	+33.1
Restaurant Opportunity Score	64.7	65	35%	+22.6
Market Momentum Score	65.1	65	25%	+16.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 83 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	21,613	83	40%	+33.1
Median household income (ACS)	102,726	83	40%	+33.0
Households (ACS)	8,870	83	20%	+16.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 65 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	25.6	68	35%	+23.9
Restaurants per 10,000 residents (lower = more room)	22.7	31	25%	+7.8
Population (ACS)	21,613	83	20%	+16.5
Median household income (ACS)	102,726	83	20%	+16.5

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 65 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	14.0	72	50%	+36.0
10-year restaurant growth	25.6	68	30%	+20.5
20-year restaurant growth	16.7	44	20%	+8.7

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (93)

By cuisine

American 20 · Coffee 12 · Sandwiches 7 · Asian 6 · Bakery 6 · Pizza 6 · Seafood 6 · Burgers 5 · Chicken / wings 5 · Ice cream / frozen desserts 5 · Chinese 4 · Italian 4 · Japanese 4 · Tea / bubble tea 4 · Breakfast 3 · Dessert 3 · Mexican 3 · Southwestern / Tex-Mex 3 · Steakhouse 3 · Sushi 3 · BBQ 2 · Juice / smoothies 2 · Brazilian 1 · Hot dogs 1 · Korean 1 · Latin American (other) 1 · Thai 1

By type

Restaurant (service type not stated) 50 · Quick service 19 · Café 10 · Bar 8 · Casual dining 8 · Bakery 7 · Coffee shop 7 · Dessert 7 · Juice, smoothie, tea 6 · Specialty food shop 5 · Food truck 2 · Winery / distillery / taproom 2 · Brewery / taproom 1 · Other 1

Name	Type	Cuisine	Address	Status
A&W All America Food	Restaurant (service type not stated)	American	175 E Merritt Square Mall	open
Amora Boba Tea and Sammies	Juice, smoothie, tea · Coffee shop	Tea / bubble tea · Coffee	860 N Banana River Dr	open
APlus at Sunoco	Coffee shop	Coffee	1760 E Merritt Island Cswy	open
Ardella's Sandwiches & Such	Specialty food shop · Quick service	Sandwiches · American	780 E Merritt Island Cswy Suite C-102	open
Auntie Anne's	Other · Dessert · Quick service	Dessert	777 E Merritt Island Cswy	open
Bagel World & Deli	Bakery · Quick service · Specialty food shop	Bakery · Sandwiches	137 N Banana River Dr	open
Banana Blossom Cakes	Bakery	Bakery	230 E Merritt Island Cswy Ste 104	open
Banana Breeze	Restaurant (service type not stated) · Café	Coffee · American	70 S Banana River Dr	open
Banana River Market	Restaurant (service type not stated)	Pizza	245 N Banana River Dr	open
Bangkok House	Restaurant (service type not stated)	Asian · Thai	700 E Merritt Island Cswy Unit 3	open
Big Dog Kombucha	Brewery / taproom		239 E Merritt Island Cswy	open
Bobalicious	Juice, smoothie, tea	Tea / bubble tea	230 E Merritt Island Cswy Ste 101	open
Bonefish Grill	Restaurant (service type not stated)	Seafood	795 E Merritt Island Cswy	open
Brasas Grill Brazilian Steakhouse	Restaurant (service type not stated)	Brazilian · Steakhouse · Latin American (other)	325 E Merritt Island Cswy	open
Burger King Burger King	Quick service	Burgers · American	380 E Merritt Is Cswy	open
Chick-fil-A Chick-fil-A	Quick service	Chicken / wings · American	785 E Merritt Island Cswy	open
Chili's Grill & Bar	Restaurant (service type not stated)		530 E Merritt Island Cswy	open
China Garden	Restaurant (service type not stated)	Chinese	700 E Merritt Island Cswy	open
China Max China Max	Restaurant (service type not stated)	Chinese · Asian	777 E Merritt Island Cswy	open
Chipotle Mexican Grill Chipotle Mexican Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	455 E Merritt Island Cswy	open
Cold Stone Creamery	Dessert	Ice cream / frozen desserts	777 E Merritt Island Cswy, Ste E-17	open
Da Sushi Island	Restaurant (service type not stated)	Japanese · Sushi · Asian	1580 Merritt Island Cswy E	open
Debbie's Diner	Casual dining · Restaurant (service type not stated)	American	112 E Merritt Island Cswy	open
Denny's	Restaurant (service type not stated) · Café · Casual dining	Breakfast · Sandwiches · Coffee · American	75 E Merritt Island Cswy	open
Ea Rivera Llc	Restaurant (service type not stated)		325 E Merritt Island Cswy	open
Fancy Shmancy Cupcakes	Bakery · Dessert	Dessert	1535 W Riviera Dr	open
Fazoli's	Restaurant (service type not stated)	Pizza	756 E Merritt Island Cswy	open
Fed - Go Outdoors	Café	Coffee · Seafood · Breakfast	Merritt Island Airport, 900 Airport Rd	open
Fhi Imports Inc	Winery / distillery / taproom		635 S Plumosa St	open
Firehouse Subs Firehouse Subs	Quick service	Sandwiches · American	125 Merritt Island Causeway Ste. 129	open
First Watch First Watch	Restaurant (service type not stated)	Breakfast · American	795 E Merritt Island Causeway	open
Five Guys Five Guys	Quick service	Burgers · American	500 Merritt Island Cswy E	open
H&D Roadhouse	Bar · Casual dining		1811 E Merritt Island Cswy	open
Happy Belly	Specialty food shop · Restaurant (service type not stated) · Quick service · Café	Sandwiches · Coffee	1280 Arlington Cir	open
Hildy's Original Hot Dogs & Stuff	Restaurant (service type not stated)	American · Hot dogs	777 Merritt Island Cswy E	open
Hokkaido Steakhouse And Sushi Bar	Restaurant (service type not stated)		125 E Merritt Island Cswy	open
Ice Cream Hut of Merritt Island	Dessert · Restaurant (service type not stated)	Ice cream / frozen desserts	780 E Merritt Island Causeway, Ste C101	open
Island Coffee and Smoothies	Coffee shop · Juice, smoothie, tea · Café	Coffee · Juice / smoothies	777 E Merritt Island Cswy	open
Island Tiki Grill	Restaurant (service type not stated)	American · Seafood	1850 Merritt Island Cswy E	open
It's Just Wings	Restaurant (service type not stated)	Chicken / wings	530 E Merritt Island Cswy	open
Jersey Mike's Subs Jersey Mike's Subs	Specialty food shop · Quick service	Sandwiches	700 E Merritt Island Cswy	open
Jimmy John's	Quick service		131 S Courtenay Pkwy	open
Joy Luck	Restaurant (service type not stated)	Chinese · Asian	125 E Merritt Island Cswy	open
KFC KFC	Quick service · Restaurant (service type not stated)	Chicken / wings	155 East Merritt Island Causeway	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	1800 E Merritt Island Causeway	open
Last Chance Capr &amp Mart Llc	Restaurant (service type not stated)		1750 Sea Ray Dr	open
Launchpad Bar & Grill	Casual dining · Restaurant (service type not stated) · Bar		2700 Harbortown Dr	open
Loaves & Love By Brittany	Bakery	Bakery	1520 Cunningham Ave	open
LongHorn Steakhouse LongHorn Steakhouse	Casual dining · Bar	Steakhouse · American	770 E Merritt Island Cswy	open
Manchu Wok	Restaurant (service type not stated)	Japanese	777 E Merritt Island Cswy	open
Marble Slab Creamery	Dessert	Ice cream / frozen desserts	780 E Merritt Island Cswy	open
Margarita Island	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	777 E Merritt Island Cswy	open
Marina Bay Riverside Restaurant	Restaurant (service type not stated)		1870 E Merritt Island Cswy	open
Marker 24 Riverfront Grille	Casual dining · Bar	Seafood · American	1360 S Banana River Dr	open
Maui Wowi	Coffee shop · Café	Coffee	77 Merritt Island Cswy E	open
Mimmo's Pizza & Ristorante of Merritt Island	Restaurant (service type not stated)	Pizza · Italian	325 E Merritt Island Cswy	open
Ms. Apples Crab Shack	Restaurant (service type not stated)	Seafood	580 W Merritt Island Cswy	open
My Island ICE	Restaurant (service type not stated)		1811 Merritt Island Cswy E	open
My Island Ice Cream	Dessert	Ice cream / frozen desserts · Dessert	110 S Courtenay Pkwy	open
Olive Garden Olive Garden	Restaurant (service type not stated)	Italian	205 E Merritt Island Cswy	open
Outback Steakhouse Outback Steakhouse	Quick service · Restaurant (service type not stated)	Steakhouse · American	777 E Merritt Island Cswy	open
Papa Johns Pizza Papa John's Pizza	Quick service · Restaurant (service type not stated)	Pizza	434 E Merritt Island Cswy	open
Pepe Island - Florida	Bar		2385 Jason St	open
Pizza Company	Restaurant (service type not stated)	Pizza · Italian	868 N Banana River Dr	open
Popeyes Popeyes Louisiana Kitchen	Quick service · Restaurant (service type not stated)	Chicken / wings	116 W Merritt Island Cswy	open
Popular food	Quick service · Food truck	Burgers	158 E Merritt Island Cswy	open
Root + Gather Coffee Co.	Coffee shop · Café	Coffee	95 S Courtenay Pkwy	open
RR Teas & Spices	Juice, smoothie, tea · Food truck	Tea / bubble tea	137 S Courtenay Pkwy	open
Ruby Tuesday	Restaurant (service type not stated)	Burgers	777 E Merritt Cswy	open
Sbarro Sbarro	Quick service	Pizza · Italian	777 Merritt Island Cswy E	open
Shenanigans Pub	Bar		120 E Merritt Island Cswy	open
Starbucks Starbucks	Café · Coffee shop · Bakery	Coffee · Bakery	175 E Merritt Island Cswy	open
Steak 'n Shake Steak 'n Shake	Casual dining · Restaurant (service type not stated)	American	790 E Merritt Island Cswy	open
Stoney's Real Pit BBQ	Restaurant (service type not stated)	BBQ	777 Merritt Island Cswy E	open
Tasty K-Pot	Restaurant (service type not stated)	Chinese · Korean · Asian	325 E Merritt Island Cswy	open
TGI Fridays	Restaurant (service type not stated)	American	785 E Merritt Island Cswy	open
The Berm Botanicals	Juice, smoothie, tea	Tea / bubble tea	205 N Banana River Dr Ste 102	open
The Island Waterfront Bar & Grill	Casual dining · Restaurant (service type not stated) · Bar	American	1891 E Merritt Island Cswy	open
The Maple Pot	Café · Coffee shop	Coffee	407 Magnolia Ave	open
The Pretzel Twister	Bakery · Quick service	Bakery	777 E Merritt Island Cswy	open
The Red Lobster Red Lobster	Restaurant (service type not stated)	Seafood · American	215 E Merritt Island Cswy	open
The Sushimo Merritt Island	Restaurant (service type not stated)	Japanese · Sushi	125 Merritt Island Cswy E	open
Tijuana Flats Tijuana Flats	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	76 Merritt Island Cswy E	open
Tony Roma's	Restaurant (service type not stated)	BBQ	1580 E Merritt Island Cswy	open
Tropical Smoothie Cafe Tropical Smoothie Cafe	Juice, smoothie, tea · Restaurant (service type not stated) · Café	Juice / smoothies · Coffee	700 E Merritt Island Cswy	open
Tropical Trail	Bar		Tropical Trail	open
Waffle-Sauce Meadery	Winery / distillery / taproom		230 Merritt Island Cswy E, Merritt Island, FL 32952, United States	open
Walmart Deli	Specialty food shop · Bakery · Quick service	Sandwiches · Bakery	1500 E Merritt Island Cswy	open
Wendy's Wendy's	Quick service	Burgers · American	10 W Merritt Island Cswy	open
Yogurt Mountain	Dessert	Ice cream / frozen desserts	777 E Merritt Island Cswy	open
ZENSHI Handcrafted Sushi Zenshi Sushi	Restaurant (service type not stated)	Japanese · Sushi · Asian	125 E Merritt Island Cswy	open
Bunnie Boba Tea	Café	Coffee	777 E Merritt Island Cswy Ste 152	closed
Molly's Seafood Shack	Restaurant (service type not stated)	Seafood	1580 E Merritt Island Cswy	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	35	32	—	—	—	3	SIC1987
1995	35	32	—	—	—	3	SIC1987
1996	38	34	—	—	—	4	SIC1987
1997	48	43	—	—	—	5	SIC1987
1998	48	41	17	18	5	6	NAICS1997
1999	48	43	18	19	5	4	NAICS1997
2000	46	42	18	18	5	3	NAICS1997
2001	41	38	19	15	3	2	NAICS1997
2002	42	39	20	15	3	2	NAICS1997
2003	45	42	20	17	4	3	NAICS2002
2004	46	41	20	16	4	5	NAICS2002
2005	42	38	17	17	3	4	NAICS2002
2006	50	46	22	19	4	3	NAICS2002
2007	49	44	19	21	3	4	NAICS2002
2008	48	44	19	20	4	3	NAICS2007
2009	46	44	19	20	4	2	NAICS2007
2010	44	42	20	16	5	2	NAICS2007
2011	43	41	21	17	3	2	NAICS2007
2012	41	39	18	17	4	2	NAICS2012
2013	41	39	16	18	5	2	NAICS2012
2014	38	36	15	16	5	2	NAICS2012
2015	43	39	18	14	7	4	NAICS2012
2016	43	40	19	15	5	3	NAICS2012
2017	44	42	18	16	7	—	NAICS2017
2018	45	43	17	17	8	—	NAICS2017
2019	42	40	18	16	5	—	NAICS2017
2020	43	40	18	16	5	—	NAICS2017
2021	47	43	16	20	6	—	NAICS2017
2022	52	48	18	19	9	—	NAICS2022
2023	53	49	17	22	9	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 32952. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
32931	2.0 mi	80	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.