BMIE Market 33805

Polk County, Florida · ZCTA boundaries as of 2020

Profile

Population (current estimate)	28,751 2020–2024 ACS 5-year estimate ±1,811 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	10,635 2020–2024 ACS 5-year estimate ±599 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	23,153 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	10,166 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$62,661 2020–2024 ACS 5-year estimate ±6,190 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	37.6 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,232 2020–2024 ACS 5-year estimate ±85 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$197,500 2020–2024 ACS 5-year estimate ±30,577 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	26.2 sq mi Census Gazetteer 2020
Restaurants	14 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 33805
Restaurants per 10,000 residents	1.7 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+55.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+100.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+7.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	-22.2% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	18 (range 15–21) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.8 per year, r² 0.75) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	75 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	66 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	80 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	81 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 33805. Projection: linear trend v1, fitted 2013–2023, +0.8 restaurants per year, r² 0.75, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Florida and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 918, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 75 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	66.4	66	40%	+26.6
Restaurant Opportunity Score	79.8	80	35%	+27.9
Market Momentum Score	81.3	81	25%	+20.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 66 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	28,751	88	40%	+35.2
Median household income (ACS)	62,661	35	40%	+13.9
Households (ACS)	10,635	87	20%	+17.3

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 80 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	100	92	35%	+32.2
Restaurants per 10,000 residents (lower = more room)	4.9	92	25%	+23.0
Population (ACS)	28,751	88	20%	+17.6
Median household income (ACS)	62,661	35	20%	+6.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 81 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	55.6	92	50%	+46.0
10-year restaurant growth	100	92	30%	+27.6
20-year restaurant growth	7.7	38	20%	+7.7

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (57)

By cuisine

American 18 · Chicken / wings 8 · Mexican 7 · Cajun, Creole, Southern 6 · Bakery 5 · Caribbean 5 · Breakfast 4 · BBQ 3 · Burgers 3 · Coffee 3 · Dessert 3 · Seafood 3 · Asian 2 · Juice / smoothies 2 · Latin American (other) 2 · Sandwiches 2 · Chinese 1 · Healthy / salads / bowls 1 · Ice cream / frozen desserts 1 · Indian 1 · Middle Eastern 1 · Southwestern / Tex-Mex 1 · Steakhouse 1 · Thai 1

By type

Restaurant (service type not stated) 34 · Casual dining 10 · Quick service 8 · Bakery 6 · Food truck 6 · Bar 4 · Dessert 3 · Café 2 · Specialty food shop 2 · Juice, smoothie, tea 2 · Catering 1 · Coffee shop 1

Name	Type	Cuisine	Address	Status
Abc Fine Wines & Spirits	Restaurant (service type not stated)		2725 US Highway 98 N	open
Antojitos Mexicanos El Chilango	Restaurant (service type not stated) · Food truck	Mexican	3230 US Highway 98 N	open
BBQ Grill & Seafood	Casual dining · Bar	Seafood · BBQ		open
Black Angus Steakhouse	Restaurant (service type not stated)	Steakhouse	3105 US Highway 98 N	open
Bob Evans Bob Evans	Restaurant (service type not stated)	American · Breakfast	3130 Us Highway 98 N I-4 & RT 98	open
Bordello.LA	Food truck · Restaurant (service type not stated)	American	5612 Aral Dr	open
Brasa Latina	Restaurant (service type not stated)	Caribbean · Latin American (other)	3123 US Highway 98 N	open
Burger King Burger King	Quick service	Burgers · American	3212 US Highway 98 N	open
Burger King Burger King	Quick service	Burgers · American	3015 U. S. Highway 98 South	open
Cafe Roti	Restaurant (service type not stated)		200 Parkview Pl	open
Charlie's Family Restaurant	Casual dining	American · Breakfast	2614 Lakeland Hills Blvd #8	open
Coub’s Spot	Restaurant (service type not stated)		425 W 8th St	open
Country Chicken and Fish	Restaurant (service type not stated)	Cajun, Creole, Southern · Chicken / wings · American	1263 Kathleen Rd	open
Curry Leaves Indian Cuisine (Lakeland)	Restaurant (service type not stated) · Casual dining	Indian · American	3260 US Hwy 98 N	open
Dandee Foods	Restaurant (service type not stated)	Middle Eastern	1840 Fairbanks St	open
Dawson's Eatery	Restaurant (service type not stated)	Cajun, Creole, Southern · American	521 W Memorial Blvd	open
Denny's Restaurant	Restaurant (service type not stated)	Mexican	3204 N. US Hwy 98	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	3108 US Highway 98 N	open
Einstein Bros. Bagels	Bakery	Bakery	4700 Research Way	open
Florida Nutrition	Juice, smoothie, tea	Juice / smoothies · Healthy / salads / bowls	2125 US Hwy 98 N	open
Frutylandia Queen	Food truck		3220 US Hwy 98 N	open
Jamaican Jerk Kitchen	Restaurant (service type not stated)	Caribbean	210 W 8th St	open
Kenny's Que	Restaurant (service type not stated) · Casual dining · Bar	BBQ	2121 US Highway 98 N	open
Krunchy Krab Seafood and Wings Restaurant	Restaurant (service type not stated)	Seafood · Chicken / wings	1142 Texas Ave	open
Laredo Taco Company	Restaurant (service type not stated)	Mexican	7245 Bridgewater Center Dr	open
Mama's Soul Food	Restaurant (service type not stated)	Cajun, Creole, Southern · American	518 E Memorial Blvd	open
Mary's Bagel Café And Catering Service	Restaurant (service type not stated) · Bakery	Bakery	1242 N Florida Ave	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	2815 N Us Hwy 98	open
Mi Pueblo Restaurant	Restaurant (service type not stated) · Casual dining	Latin American (other) · American	2701 Swindell Rd	open
MotherB's & Sue's Restaurant	Restaurant (service type not stated)	Cajun, Creole, Southern · Caribbean	1401 Lakeland Hills Blvd	open
Mr Taco USA	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	2123 US Hwy 98 N	open
Nyammins Kitchen And Grill	Restaurant (service type not stated)	Caribbean	428 W 10th St	open
Oasis Florida Bar & Grill	Casual dining · Bar	American · Seafood	939 W Robson St	open
Parkview Cafe	Café · Restaurant (service type not stated) · Casual dining	Coffee · American	1324 Lakeland Hills Blvd	open
Pepperidge Farm Lakeland	Bakery	Bakery	2222 Interstate Dr	open
Pollo Asado A La Brasa Guerrerense	Food truck	Chicken / wings	2701 Swindell Rd	open
Popeyes Popeyes Louisiana Kitchen	Quick service	Chicken / wings · Cajun, Creole, Southern	2550 US Highway 98 N	open
Puerto Rican Sweet & Tasty	Bakery · Dessert	Bakery · Dessert · Caribbean	2731 W 10th St	open
Rita's Italian Ice & Frozen Custard Rita's Italian Ice & Frozen Custard	Dessert	Ice cream / frozen desserts · Dessert	3115 US Hwy 98 N	open
Rositas	Restaurant (service type not stated) · Casual dining	Mexican · American	1205 Lakeland Hills Blvd	open
Sleepy10 King of Wings	Restaurant (service type not stated)	Chicken / wings · American		open
Sobik's Subs Sobik's Subs	Specialty food shop · Quick service	Sandwiches	4646 N Combee Rd	open
Soul City Catering	Quick service · Restaurant (service type not stated) · Food truck		810 W 5th St	open
Southeastern Paper Group	Bakery	Bakery	7080 Havertys Way	open
T-Bows 33 Lounge & Package	Bar		4106 Lakeland Hills Blvd	open
Taco Del Mar	Restaurant (service type not stated)		2750 US Highway 98 N	open
Taqueria La Jarocha	Food truck	Mexican	2701 Swindell Rd	open
Thai Chilli Pepper Lakeland Thai Chilli Pepper Lutz FL	Restaurant (service type not stated)	Thai · Asian	3123 US Hwy 98 N	open
Uncle App's	Restaurant (service type not stated)	Chicken / wings · BBQ · American	1046 Martin Luther King Jr Ave	open
Unique Wings & Thangs	Restaurant (service type not stated)	Cajun, Creole, Southern · Chicken / wings	1026 Texas Ave	open
VaeJuan's Cafe	Café · Catering	Coffee · Mexican	1029 N Missouri Ave	open
Waffle House Waffle House	Casual dining	Breakfast · American	3244 US Hwy 98 N	open
Waffle House Waffle House	Casual dining	American · Breakfast	4210 Lakeland Hills Blvd	open
Which Wich Lakeland	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches		open
Wingstop Wingstop	Quick service	Chicken / wings · American	3119 US Highway 98 N.	open
Xing Xing Kitchen	Restaurant (service type not stated)	Chinese · Asian	3131 US Hwy 98 N	open
Just Like Manna	Café	Coffee	635 W 5th St	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	18	18	—	—	—	—	SIC1987
1995	18	18	—	—	—	—	SIC1987
1996	21	20	—	—	—	1	SIC1987
1997	23	21	—	—	—	2	SIC1987
1998	23	19	8	9	2	1	NAICS1997
1999	21	18	8	8	2	1	NAICS1997
2000	21	17	7	8	2	2	NAICS1997
2001	20	16	6	8	2	2	NAICS1997
2002	20	14	7	6	1	3	NAICS1997
2003	16	13	6	6	1	1	NAICS2002
2004	22	19	8	8	2	1	NAICS2002
2005	17	15	7	5	2	—	NAICS2002
2006	15	13	5	5	1	—	NAICS2002
2007	12	9	3	4	—	1	NAICS2002
2008	8	5	2	2	—	1	NAICS2007
2009	7	4	1	2	—	1	NAICS2007
2010	8	4	2	1	—	2	NAICS2007
2011	7	4	1	2	—	1	NAICS2007
2012	9	5	2	2	—	3	NAICS2012
2013	13	7	3	3	—	3	NAICS2012
2014	13	9	5	3	—	2	NAICS2012
2015	12	8	5	2	—	2	NAICS2012
2016	13	8	7	1	—	2	NAICS2012
2017	15	7	6	—	—	—	NAICS2017
2018	16	9	7	—	—	—	NAICS2017
2019	20	9	6	3	—	—	NAICS2017
2020	22	12	7	5	—	—	NAICS2017
2021	22	14	7	5	—	—	NAICS2017
2022	25	16	6	8	—	—	NAICS2022
2023	24	14	5	8	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 33805. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
33801	4.3 mi	73	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.