BMIE Market 34743

Osceola County, Florida · ZCTA boundaries as of 2020

Profile

Population (current estimate)	40,030 2020–2024 ACS 5-year estimate ±3,035 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	12,578 2020–2024 ACS 5-year estimate ±682 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	33,632 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	12,033 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$62,992 2020–2024 ACS 5-year estimate ±5,460 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	38.5 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,827 2020–2024 ACS 5-year estimate ±87 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$321,300 2020–2024 ACS 5-year estimate ±11,971 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	6.9 sq mi Census Gazetteer 2020
Restaurants	24 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 34743
Restaurants per 10,000 residents	6.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+33.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+33.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+50.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+380.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	31 (range 24–38) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.1 per year, r² 0.58) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	73 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	70 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	74 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	78 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 34743. Projection: linear trend v1, fitted 2013–2023, +1.1 restaurants per year, r² 0.58, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Florida and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 918, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 73 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	69.7	70	40%	+27.9
Restaurant Opportunity Score	73.6	74	35%	+25.8
Market Momentum Score	77.5	78	25%	+19.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 70 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	40,030	94	40%	+37.6
Median household income (ACS)	62,992	35	40%	+14.1
Households (ACS)	12,578	90	20%	+18.0

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 74 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	33.3	73	35%	+25.7
Restaurants per 10,000 residents (lower = more room)	6	88	25%	+22.0
Population (ACS)	40,030	94	20%	+18.8
Median household income (ACS)	62,992	35	20%	+7.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 78 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	33.3	85	50%	+42.5
10-year restaurant growth	33.3	73	30%	+22.0
20-year restaurant growth	50	65	20%	+13.0

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (47)

By cuisine

Latin American (other) 10 · Coffee 6 · Pizza 6 · Caribbean 5 · American 4 · Bakery 4 · Chicken / wings 4 · Chinese 3 · Mexican 3 · Asian 2 · Burgers 2 · Dessert 2 · Ice cream / frozen desserts 2 · Italian 2 · Sandwiches 2 · Seafood 2 · Cajun, Creole, Southern 1 · Cuban 1 · Japanese 1 · Spanish / tapas 1 · Steakhouse 1 · Sushi 1

By type

Restaurant (service type not stated) 30 · Quick service 15 · Bar 6 · Bakery 4 · Casual dining 4 · Coffee shop 4 · Dessert 3 · Café 2 · Delivery-focused 1 · Food truck 1 · Specialty food shop 1

Name	Type	Cuisine	Address	Status
128 Chinese Restaurant	Restaurant (service type not stated)	Chinese · Asian	1028 Buenaventura Blvd	open
Anibal Ice	Quick service · Restaurant (service type not stated) · Dessert	Ice cream / frozen desserts	1060 Plaza Dr	open
Applebee's Applebee's Grill & Bar	Casual dining · Restaurant (service type not stated) · Bar	American	2060 E Osceola Pkwy	open
Arepas El Cacao	Restaurant (service type not stated)	Latin American (other)	1990 E Osceola Pkwy	open
Baskin-Robbins Baskin-Robbins	Coffee shop · Quick service · Dessert · Bakery	Ice cream / frozen desserts · Coffee · Dessert · Bakery	1935 East Osceola Pkwy	open
Besteas Shakes & Teas	Café	Coffee	222 E Cedarwood Cir	open
Brenda's Cakes	Bakery	Bakery	2072 Osceola Pkwy	open
Brother's Pizza	Restaurant (service type not stated)	Pizza · Italian	2084 E Osceola Pkwy	open
Burger King Burger King	Quick service	Burgers · American	1936 Osceola Pkwy	open
Caribbean Grill	Casual dining · Bar	Caribbean	Boggy Creek Rd	open
Cayo Azul	Restaurant (service type not stated)	Seafood · Latin American (other) · Caribbean	2083 Osceola Pkwy	open
Checkers Checkers and Rally's	Quick service · Restaurant (service type not stated)	Burgers	1939 Osceola Pkwy Kissimmee, FL	open
China Sea	Restaurant (service type not stated)	Chinese · Asian	1966 E Osceola Pkwy	open
China Taste	Restaurant (service type not stated)	Chinese	2082 E Osceola Pkwy	open
Churro Mania	Dessert · Restaurant (service type not stated) · Coffee shop	Dessert · Coffee	2098 E Osceola Pkwy	open
Delicias de Colombia	Restaurant (service type not stated)	Latin American (other)	201 Manoel Silva St	open
Domino's Domino's Pizza	Delivery-focused · Quick service	Pizza	1918 E Osceola Pkwy	open
Donatos Pizza	Restaurant (service type not stated)	Pizza	852 Buenaventura Blvd	open
El Burro Loco Twisted Mexican	Restaurant (service type not stated)	Mexican	1972 E Osceola Pkwy	open
El Tropico Restaurante	Restaurant (service type not stated)	Latin American (other)	1924 E Osceola Pkwy	open
Eterna Restaurant & Lounge	Restaurant (service type not stated) · Casual dining	Latin American (other) · American	2079 Osceola Pkwy	open
Flavors of Jamaica	Restaurant (service type not stated)	Caribbean	2098 Osceola Pkwy	open
Fonda La Petrona Kissimmee	Coffee shop · Bar	Coffee	1972 E Osceola Pkwy	open
HULK ICE HULK ICE	Food truck		870 Buenaventura Blvd	open
KFC KFC	Quick service · Restaurant (service type not stated)	Chicken / wings	1978 E. Osceola Parkway	open
Kissimmee	Bar · Restaurant (service type not stated)		1028 Buenaventura Blvd	open
La Caribena	Restaurant (service type not stated)	Spanish / tapas · Latin American (other)	131 Buenaventura Blvd	open
Little Caesars Pizza Little Caesars	Quick service	Pizza · Italian	1982 E Osceola Pkwy	open
Long John Silver's	Restaurant (service type not stated)	Seafood	1050 Buenaventura Blvd	open
Los Primos Restaurant	Restaurant (service type not stated)	Cuban · Latin American (other)	2095 E Osceola Pkwy	open
Macchiatocoffeeshop	Coffee shop	Coffee	1972 E Osceola Pkwy	open
Nina’s Pizzeria	Restaurant (service type not stated)	Pizza	2822 E Osceola Pkwy	open
OsceoLasteak	Restaurant (service type not stated) · Bar	Steakhouse	2079 E Osceola Pkwy	open
Piocos Chicken	Quick service	Chicken / wings · American	135 Buenaventura Blvd	open
Piocos Chicken	Restaurant (service type not stated)	Caribbean · Latin American (other)	2062 E Osceola Pkwy	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	1022 Buenaventura Blvd	open
Pollo Tropical Pollo Tropical	Quick service · Restaurant (service type not stated)	Latin American (other)	1985 E Osceola Pkwy	open
Popeyes Popeyes Louisiana Kitchen	Quick service	Chicken / wings · Cajun, Creole, Southern	852 Buenaventura Blvd	open
Sebastian Cafe	Café · Restaurant (service type not stated)	Latin American (other) · Coffee	1990 E Osceola Pkwy	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1954 E Osceola Pkwy Space #06	open
Taco Bell Taco Bell	Quick service	Mexican	2810 East Osceola Parkway	open
Taco Bell Taco Bell	Quick service	Mexican	1006 Buenaventura Blvd	open
Taino's Bakery & Deli Tainos Bakery & Deli	Bakery · Quick service · Specialty food shop	Bakery · Sandwiches · Caribbean	137 Buenaventura Blvd	open
Two Palms bar & grill	Casual dining · Bar		123 Florida Pkwy	open
Walmart Bakery	Bakery	Bakery	2850 E Osceola Pkwy	open
Wingstop	Restaurant (service type not stated)	Chicken / wings	1944 Osceola Pkwy Ste 2	open
Yamato Sushi Steakhouse	Restaurant (service type not stated)	Japanese · Sushi	2842 Osceola Pkwy	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	6	5	—	—	—	1	SIC1987
1995	6	5	—	—	—	1	SIC1987
1996	8	7	—	—	—	1	SIC1987
1997	12	11	—	—	—	1	SIC1987
1998	12	12	2	9	1	—	NAICS1997
1999	13	13	3	9	1	—	NAICS1997
2000	12	12	3	9	—	—	NAICS1997
2001	10	10	2	8	—	—	NAICS1997
2002	17	17	4	13	—	—	NAICS1997
2003	17	16	2	14	—	1	NAICS2002
2004	18	17	3	13	—	1	NAICS2002
2005	21	20	4	15	—	—	NAICS2002
2006	20	19	3	14	—	—	NAICS2002
2007	20	20	4	13	1	—	NAICS2002
2008	21	21	7	11	1	—	NAICS2007
2009	21	21	8	11	1	—	NAICS2007
2010	22	21	6	11	3	—	NAICS2007
2011	19	18	6	11	1	—	NAICS2007
2012	20	20	8	11	1	—	NAICS2012
2013	19	18	7	10	1	—	NAICS2012
2014	18	17	7	9	1	—	NAICS2012
2015	18	16	7	8	1	—	NAICS2012
2016	17	15	6	8	1	—	NAICS2012
2017	18	15	6	8	—	—	NAICS2017
2018	22	18	9	6	3	—	NAICS2017
2019	28	25	11	9	4	—	NAICS2017
2020	26	22	8	9	5	—	NAICS2017
2021	32	30	12	11	7	—	NAICS2017
2022	26	24	10	11	3	—	NAICS2022
2023	29	24	9	11	4	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 34743. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
34744	2.3 mi	90	2023
32824	4.2 mi	30	2023
34741	4.6 mi	132	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.