BMIE Market 34759

Polk County, Florida · ZCTA boundaries as of 2020

Profile

Population (current estimate)	44,568 2020–2024 ACS 5-year estimate ±3,003 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	15,683 2020–2024 ACS 5-year estimate ±768 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	30,170 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	13,256 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$69,373 2020–2024 ACS 5-year estimate ±3,737 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	42.2 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,929 2020–2024 ACS 5-year estimate ±110 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$300,400 2020–2024 ACS 5-year estimate ±13,434 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	75.4 sq mi Census Gazetteer 2020
Restaurants	23 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 34759
Restaurants per 10,000 residents	5.0 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+4.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+109.1% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+283.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+1,050.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	31 (range 27–35) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.3 per year, r² 0.86) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	79 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	75 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	84 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	78 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 34759. Projection: linear trend v1, fitted 2013–2023, +1.3 restaurants per year, r² 0.86, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Florida and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 918, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 79 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	75.4	75	40%	+30.2
Restaurant Opportunity Score	84.1	84	35%	+29.4
Market Momentum Score	78.0	78	25%	+19.5

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 75 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	44,568	96	40%	+38.2
Median household income (ACS)	69,373	46	40%	+18.4
Households (ACS)	15,683	94	20%	+18.8

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 84 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	109.1	94	35%	+33.0
Restaurants per 10,000 residents (lower = more room)	5.2	91	25%	+22.8
Population (ACS)	44,568	96	20%	+19.1
Median household income (ACS)	69,373	46	20%	+9.2

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 78 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	4.6	61	50%	+30.5
10-year restaurant growth	109.1	94	30%	+28.3
20-year restaurant growth	283.3	96	20%	+19.2

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (61)

By cuisine

American 12 · Caribbean 7 · Latin American (other) 7 · Pizza 7 · Bakery 6 · Coffee 5 · Dessert 5 · Mexican 5 · Burgers 4 · Chicken / wings 4 · Ice cream / frozen desserts 4 · Juice / smoothies 3 · Asian 2 · Chinese 2 · Japanese 2 · Sandwiches 2 · Southwestern / Tex-Mex 2 · Sushi 2 · Cajun, Creole, Southern 1 · Italian 1 · Vegetarian 1

By type

Restaurant (service type not stated) 39 · Quick service 18 · Dessert 8 · Food truck 8 · Bakery 7 · Casual dining 7 · Café 3 · Juice, smoothie, tea 3 · Bar 2 · Coffee shop 2 · Delivery-focused 1 · Other 1

Name	Type	Cuisine	Address	Status
Auntie Anne's Auntie Anne's	Bakery · Quick service	Bakery	904 Cypress Pkwy	open
Bees Sweet Treats	Restaurant (service type not stated)		340 Lauderdale Ct Apt A	open
Better U Dining (Poinciana)	Restaurant (service type not stated)	Caribbean · Vegetarian	450 Jay Ct	open
Bistros	Café	Pizza · Coffee · American	385 Village Dr	open
Boriken Latin Food	Restaurant (service type not stated)	Latin American (other) · Caribbean	853 Cypress Pkwy	open
Borilokz Food Truck	Food truck · Juice, smoothie, tea · Dessert	Juice / smoothies · Ice cream / frozen desserts	8500 Marigold Ave	open
Borinquen Restaurant & Pizzeria	Restaurant (service type not stated)	Caribbean · Latin American (other)	888 Cypress Pkwy	open
Brisas Del Caribe	Quick service · Restaurant (service type not stated)	Mexican	353 Cypress Pkwy	open
Burger King Burger King	Quick service	Burgers · American	910 Cypress Pkwy	open
Charles Trucking Services Corp	Restaurant (service type not stated)		289 Bell Tower Xing W	open
Checkers Checkers	Quick service		904 Cypress Pkwy	open
Chicken King	Casual dining · Restaurant (service type not stated) · Bar	Chicken / wings · American	377 Cypress Pkwy	open
Domino's Pizza Domino's Pizza	Quick service · Delivery-focused	Pizza	3378 W Southport Rd	open
Don Pepe Taqueria	Restaurant (service type not stated)	Mexican	835 Cypress Pkwy	open
Donde Sea Food Truck	Food truck	Caribbean · Latin American (other)	2192 Marigold Ave	open
Dr Tacos Y Mas Food Truck	Food truck	Mexican	8500 Marigold Ave	open
Dunkin' Dunkin'	Coffee shop · Quick service · Dessert · Bakery	Coffee · Dessert	800 Cypress Pkwy	open
Elite Frappe The King	Juice, smoothie, tea · Dessert	Juice / smoothies · Ice cream / frozen desserts · Dessert	301 Marigold Ave	open
Hungry Howie's Pizza and Subs Hungry Howie's Pizza Detroit Michigan	Restaurant (service type not stated) · Quick service	Pizza	4693 Old Pleasant Hill Rd	open
J.R Mini donuts	Bakery · Dessert	Dessert · Bakery	301 Marigold Ave	open
Jake's Wayback Burgers	Restaurant (service type not stated)	Burgers	1044 Cypress Pkwy	open
JJ's Caribbean Restaurant	Restaurant (service type not stated) · Casual dining	Caribbean · American	872 Cypress Pkwy	open
Karina’s sweet creations	Juice, smoothie, tea · Dessert	Juice / smoothies · Ice cream / frozen desserts	755 Paris Dr	open
Keiry’s Cakes	Bakery · Dessert	Bakery · Dessert	753 Pelican Ct	open
La Cocina De Yoa	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	1100 Nelson Ln	open
La Granja La Granja Restaurants Official Fanpage	Restaurant (service type not stated) · Casual dining	Latin American (other) · American	1044 Cypress Pkwy	open
Laredo Taco Company	Restaurant (service type not stated)	Southwestern / Tex-Mex	6519 Marigold Ave	open
Latripletalok	Quick service · Food truck			open
Le Petit Restaurant & Bakery	Bakery · Restaurant (service type not stated)	Bakery · Caribbean	884 Cypress Pkwy	open
LeMay's Pizza	Restaurant (service type not stated) · Quick service	Pizza	821 Cypress Pkwy	open
Lin Garden	Restaurant (service type not stated)	Chinese · Asian	381 383Cypress Parkway #3326	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	369 Cypress Pkwy	open
Manny's Pizzeria with a Latin Touch	Food truck · Restaurant (service type not stated)		301 Marigold Ave	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	385 Cypress Parkway	open
Mikes Ecuadorian Delights	Restaurant (service type not stated) · Casual dining	American	2200 Marigold Ave	open
Mizu Teppanyaki & Sushi	Restaurant (service type not stated)	Japanese · Sushi · Asian	809 Cypress Pkwy	open
Mosaics	Restaurant (service type not stated) · Café	American · Coffee	404 Village Dr	open
NenyPleta	Food truck		301 Marigold Ave	open
Nypd Pizza Restaurant	Restaurant (service type not stated)		1042 Cypress Pkwy	open
Osceola County Tax Collector	Restaurant (service type not stated)		875 Towne Center Dr	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	898 Cypress Pkwy Osceola	open
Pizza Hut Express Pizza Hut	Quick service		4055 Lake Marion Creek Drive	open
Poinciana Chinese Restaurant	Restaurant (service type not stated)	Chinese	874 Cypress Pkwy	open
Pollo Campero	Restaurant (service type not stated)	Chicken / wings	805 Cypress Pkwy	open
Popeyes Popeyes Louisiana Kitchen	Quick service	Chicken / wings · Cajun, Creole, Southern	1046 Cypress Pkwy	open
Rico Pan Poinciana	Bakery · Restaurant (service type not stated)	Bakery	926 Cypress Pkwy	open
Rita's Italian Ice and Frozen Custard Rita's Italian Ice & Frozen Custard	Dessert	Ice cream / frozen desserts	847 Cypress Pkwy	open
Sabor Isleno by Chef Alex	Restaurant (service type not stated)	Caribbean · Latin American (other)	Lake Marion Creek Rd & Marigold Ave	open
Slice of New York Italian & Latin Food	Restaurant (service type not stated)	Italian · Latin American (other)	1042 Cypress Pkwy	open
Smellee Mellees	Food truck		625 Country Club Dr	open
Starbucks	Coffee shop · Restaurant (service type not stated)	Coffee	1044 Cypress Pkwy (Pleasant Hill Rd &, Cypress Pkwy)	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	829 Cypress Pkwy Store #10	open
The Beautiful Cakes	Bakery · Restaurant (service type not stated) · Dessert	Dessert · Bakery	341 Erie Dr	open
The Marketplace Bistro	Restaurant (service type not stated) · Quick service · Casual dining · Café	American · Coffee	404 Village Dr Suite 1	open
The Meltdown	Restaurant (service type not stated) · Other	Sandwiches · Mexican	840 Cypress Blvd	open
Unidos Restaurant Unidos Supermarket (Kissimmee)	Restaurant (service type not stated) · Casual dining	Latin American (other) · American	367 Cypress Pkwy	open
Uniko Records	Bar	Pizza	739 Caribou Dr	open
V.I. Caribbean Vybzz	Food truck · Restaurant (service type not stated) · Casual dining	American	301 Marigold Ave	open
Wendy's Wendy's	Quick service	Burgers · American	881 Cypress Parkway	open
Zaxby's Zaxby's	Quick service	Chicken / wings · American	930 Cypress Pkwy	open
ZENSHI Handcrafted Sushi Zenshi Sushi	Restaurant (service type not stated)	Japanese · Sushi	841 Cypress Pkwy	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	2	2	—	—	—	—	SIC1987
1995	2	2	—	—	—	—	SIC1987
1996	2	2	—	—	—	—	SIC1987
1997	6	6	—	—	—	—	SIC1987
1998	6	6	4	2	—	—	NAICS1997
1999	8	7	5	2	—	1	NAICS1997
2000	8	7	4	2	1	1	NAICS1997
2001	8	7	4	2	1	1	NAICS1997
2002	6	6	3	2	1	—	NAICS1997
2003	6	6	3	2	1	—	NAICS2002
2004	7	7	3	3	1	—	NAICS2002
2005	11	10	5	4	1	1	NAICS2002
2006	13	12	6	5	1	1	NAICS2002
2007	16	15	6	6	3	1	NAICS2002
2008	18	17	7	6	4	1	NAICS2007
2009	17	15	7	6	2	1	NAICS2007
2010	17	15	5	8	2	1	NAICS2007
2011	15	13	6	6	1	1	NAICS2007
2012	15	14	7	6	1	1	NAICS2012
2013	12	11	5	5	1	1	NAICS2012
2014	11	11	6	5	—	—	NAICS2012
2015	14	13	9	4	—	—	NAICS2012
2016	15	15	9	6	—	—	NAICS2012
2017	19	19	10	8	—	—	NAICS2017
2018	23	22	11	10	—	—	NAICS2017
2019	23	21	10	10	—	—	NAICS2017
2020	22	21	8	12	—	—	NAICS2017
2021	24	22	8	13	—	—	NAICS2017
2022	26	22	8	12	—	—	NAICS2022
2023	26	23	9	11	3	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 34759. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.