BMIE Market 34773

Osceola County, Florida · ZCTA boundaries as of 2020

Profile

Population (current estimate)	5,816 2020–2024 ACS 5-year estimate ±1,153 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	1,911 2020–2024 ACS 5-year estimate ±337 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	2,983 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	1,268 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$80,524 2020–2024 ACS 5-year estimate ±17,926 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	37.8 2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,325 2020–2024 ACS 5-year estimate ±141 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$362,900 2020–2024 ACS 5-year estimate ±38,694 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	305.2 sq mi Census Gazetteer 2020
Restaurants	Not published for this ZIP 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 34773
Restaurants per 10,000 residents	Not yet derived
Restaurant growth, 5-year	+0.0% DERIVED: 2002 → 2007, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+0.0% DERIVED: 1994 → 2014, ZIP Code Business Patterns restaurants
Projected restaurants, 2021	1 (range 1–1) FORECAST · linear trend v1 fitted to 1994–2016 (6 points, +0.0 per year, r² 1.00) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	61 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	62 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	77 / 100 MODELED · restaurant_opportunity_score v1 · confidence Medium · why?
Market Momentum Score	38 / 100 MODELED · market_momentum_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 34773. Projection: linear trend v1, fitted 1994–2016, +0.0 restaurants per year, r² 1.00, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Florida and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 918, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 61 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	62.3	62	40%	+24.9
Restaurant Opportunity Score	76.9	77	35%	+26.9
Market Momentum Score	37.8	38	25%	+9.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 62 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	5,816	63	40%	+25.1
Median household income (ACS)	80,524	63	40%	+25.1
Households (ACS)	1,911	60	20%	+12.1

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 77 (Medium confidence)

Component	Value	Rank	Weight	Adds
Restaurants per 10,000 residents (lower = more room)	1.7	100	25%	+38.3
Population (ACS)	5,816	63	20%	+19.3
Median household income (ACS)	80,524	63	20%	+19.3

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 38 (Medium confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	0	42	50%	+29.8
20-year restaurant growth	0	28	20%	+7.9

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (12)

By cuisine

American 3 · Bakery 3 · Coffee 3 · Dessert 2 · Ice cream / frozen desserts 1 · Italian 1 · Juice / smoothies 1 · Latin American (other) 1 · Mexican 1 · Pizza 1

By type

Restaurant (service type not stated) 5 · Bakery 3 · Casual dining 3 · Dessert 3 · Café 2 · Coffee shop 1 · Food truck 1 · Juice, smoothie, tea 1

Name	Type	Cuisine	Address	Status
Aromas-Coffeeshop	Juice, smoothie, tea · Café	Juice / smoothies · Coffee	7268 Harmony Square Dr S	open
Baked by Kay	Bakery · Dessert	Bakery · Dessert	Harmony west	open
Champions Grill	Restaurant (service type not stated)		7251 Five Oaks Dr	open
D'Oro Pizza	Restaurant (service type not stated)	Pizza · Italian	7174 Harmony Square South	open
Grandaddy's	Casual dining	American	7268 Harmony Square Dr S	open
Harmony Bistro Cafe	Café · Restaurant (service type not stated) · Casual dining	Coffee · American	7268 Harmony Square Dr S	open
Missy’s Ice Cream Truck llc	Dessert · Food truck	Ice cream / frozen desserts	9420 Atlas Dr	open
Ohana’s Coffee Bar & Grill	Coffee shop	Coffee	7268 Harmony Square Dr S	open
Roger Food Store	Restaurant (service type not stated) · Casual dining	American	8872 E Irlo Bronson Memorial Hwy	open
Suenos Tenampa	Restaurant (service type not stated)	Mexican · Latin American (other)	7251 Five Oaks Dr	open
The Daily Bread Co.	Bakery	Bakery	2782 Harmonia Hammock Rd	open
V&G Sweets	Dessert · Bakery	Dessert · Bakery	2890 Harmonia Hammock Rd	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	1	1	—	—	—	—	SIC1987
2002	1	1	1	—	—	—	NAICS1997
2007	1	1	—	—	1	—	NAICS2002
2008	1	1	—	—	1	—	NAICS2007
2013	1	—	—	—	—	1	NAICS2012
2014	2	1	—	1	—	1	NAICS2012
2016	1	1	—	1	—	—	NAICS2012
2023	3	—	—	—	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 34773. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.