BMIE Market 36832
Lee County, Alabama · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 30,959 2020–2024 ACS 5-year estimate ±2,004 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 11,384 2020–2024 ACS 5-year estimate ±642 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 22,071 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 11,729 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $42,717 2020–2024 ACS 5-year estimate ±7,463 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 23.5 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,084 2020–2024 ACS 5-year estimate ±38 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $263,900 2020–2024 ACS 5-year estimate ±40,417 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 68.1 sq mi Census Gazetteer 2020 |
| Restaurants | 53 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 36832 |
| Restaurants per 10,000 residents | 11.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +71.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +96.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +231.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +1,225.0% DERIVED: 1995 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 61 (range 53–69) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +2.6 per year, r² 0.83) · 80% range · confidence High · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 68 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 57 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 62 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 93 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 36832. Projection: linear trend v1, fitted 2013–2023, +2.6 restaurants per year, r² 0.83, confidence High.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Alabama and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 471, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 68 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 56.6 | 57 | 40% | +22.6 |
| Restaurant Opportunity Score | 62.3 | 62 | 35% | +21.8 |
| Market Momentum Score | 92.7 | 93 | 25% | +23.2 |
Consumer Market Score: 57 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 30,959 | 89 | 40% | +35.8 |
| Median household income (ACS) | 42,717 | 8 | 40% | +3.2 |
| Households (ACS) | 11,384 | 88 | 20% | +17.6 |
Restaurant Opportunity Score: 62 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 96.3 | 90 | 35% | +31.5 |
| Restaurants per 10,000 residents (lower = more room) | 17.1 | 46 | 25% | +11.4 |
| Population (ACS) | 30,959 | 89 | 20% | +17.9 |
| Median household income (ACS) | 42,717 | 8 | 20% | +1.6 |
Market Momentum Score: 93 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 71.0 | 94 | 50% | +46.8 |
| 10-year restaurant growth | 96.3 | 90 | 30% | +27.0 |
| 20-year restaurant growth | 231.3 | 95 | 20% | +19.0 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (105)
By cuisine
American 26 · Chicken / wings 13 · Asian 9 · Mexican 9 · Sandwiches 8 · Cajun, Creole, Southern 7 · Coffee 6 · Burgers 5 · Juice / smoothies 5 · Pizza 5 · Chinese 4 · Indian 4 · Italian 4 · Japanese 4 · Latin American (other) 4 · Sushi 4 · Bakery 3 · Breakfast 3 · Seafood 3 · Southwestern / Tex-Mex 3 · Steakhouse 3 · BBQ 2 · Dessert 2 · Ice cream / frozen desserts 2 · Korean 2 · Healthy / salads / bowls 1 · Hot dogs 1 · Spanish / tapas 1 · Thai 1
By type
Restaurant (service type not stated) 64 · Quick service 24 · Casual dining 14 · Bar 13 · Coffee shop 5 · Juice, smoothie, tea 5 · Bakery 4 · Café 3 · Dessert 3 · Specialty food shop 3 · Other 2 · Delivery-focused 1 · Food truck 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Acapulco's Mexican Grill | Casual dining · Bar | Mexican · Latin American (other) | 1409 S College St | open |
| American Deli | Restaurant (service type not stated) | Chicken / wings | 1923 S College St | open |
| Amsterdam Cafe Amsterdam Cafe | Restaurant (service type not stated) · Café | American · Coffee | 1850 Shug Jordan Pkwy | open |
| Apparently Top | Restaurant (service type not stated) | Italian | 100 Deer Run Rd | open |
| Arby's | Quick service | 246 W Magnolia Ave | open | |
| Arena Courtside Lounge | Bar | open | ||
| Arigato | Restaurant (service type not stated) | Japanese · Sushi | 1642 S College St | open |
| Auburn, AL American Deli | Quick service | 1923 South College Street, Auburn, AL 36832 | open | |
| AUsome Nutrition | Juice, smoothie, tea | Juice / smoothies | 1650 S College St | open |
| barbacoa el borrego | Restaurant (service type not stated) | Indian | 375 E Longleaf Dr | open |
| Big Mike's Steakhouse - Auburn Big Mike's Steakhouse - Andalusia | Restaurant (service type not stated) | Steakhouse · Seafood · American | 610 Shug Jordan Pkwy | open |
| Big Wingtown Restaurant | Restaurant (service type not stated) | Chicken / wings · American | 1907 S College St | open |
| Bogies Bar and Grill | Bar · Casual dining | American | 1951 S College St | open |
| Buffalo Connection | Quick service | 610 Shug Jordan Pkwy | open | |
| Buffalo Wild Wings Buffalo Wild Wings | Restaurant (service type not stated) | Chicken / wings | 2111 S College St | open |
| Burger King Burger King | Quick service | Burgers · American | 1740 S College St | open |
| Chick-fil-A Chick-fil-A | Quick service | Chicken / wings · American | 326 W Magnolia Ave | open |
| Chicken Salad Chick Express | Other | Sandwiches | 1611 S College St | open |
| China Palace Restaurant | Restaurant (service type not stated) | Chinese | 2450 Martin Luther King Dr | open |
| Chipotle Mexican Grill Chipotle Mexican Grill | Quick service | Mexican · Southwestern / Tex-Mex | 346 W Magnolia Ave | open |
| Conquistador | Restaurant (service type not stated) | Spanish / tapas | 2514 S College St #101 | open |
| Corner Office | Café · Coffee shop | Coffee · Breakfast | 540 Devall Dr Ste 103 | open |
| Country's Barbecue On College | Restaurant (service type not stated) | BBQ | 1645 S College St | open |
| Creativity RM | Restaurant (service type not stated) | Asian | 7101 S 75th St | open |
| Domino's Pizza Domino's Pizza | Restaurant (service type not stated) · Delivery-focused · Quick service | Pizza · Chicken / wings | 310 W Magnolia Ave | open |
| Dunkin' Dunkin' | Coffee shop · Quick service · Dessert · Bakery | Coffee · Dessert | 2049 S College St | open |
| Eatsbyelizabeth | Bakery | Bakery | 353 N Donahue Dr | open |
| El Dorado Mexican Restaurant | Restaurant (service type not stated) | Southwestern / Tex-Mex · Mexican | 1658 S College St | open |
| Firehouse Subs Firehouse Subs | Quick service | Sandwiches · American | 1907 S College St | open |
| Fratelli's Ristorante Italiano | Restaurant (service type not stated) · Casual dining | Italian · American | 1445 S College St | open |
| Fuji Sushi Bar | Quick service · Restaurant (service type not stated) | Asian · Sushi · Japanese · Chicken / wings | 1499 S College St E | open |
| Fuzzy's Taco Shop | Restaurant (service type not stated) | Mexican | 1678 S College St | open |
| Good Karma | Restaurant (service type not stated) | Indian | 1409 S College St | open |
| Grandma Val’s Lemonade & More LLC | Juice, smoothie, tea · Restaurant (service type not stated) · Casual dining | Juice / smoothies · American | 3010 Martin Luther King Dr | open |
| Guthrie’s Of South College | Restaurant (service type not stated) | Chicken / wings | 1684 S College St | open |
| Hardee's Hardee's | Quick service | Burgers · American | 800 Wire Rd | open |
| Harmony 48 | Restaurant (service type not stated) | Korean | 1100 S Belcher Rd #LOT 675 | open |
| Hector’s Cantina & Grill | Casual dining · Bar | Mexican · Latin American (other) | 1936 S College St | open |
| IHOP IHOP | Restaurant (service type not stated) | 1678 S. College Street | open | |
| India Palace Auburn | Restaurant (service type not stated) · Casual dining | Indian · American | 1100 S College St #101 | open |
| Insomnia Steak and Grill | Casual dining · Bar | Steakhouse · American | 186 N Donahue Dr | open |
| Jamba Juice Auntie Anne's | Restaurant (service type not stated) · Other · Bakery · Quick service | Bakery | 316 W Magnolia Ave | open |
| Java Jo'z Coffee & More | Coffee shop · Restaurant (service type not stated) | Coffee | 1611 S College St | open |
| Jersey Mike's Jersey Mike's Subs | Specialty food shop · Quick service | Sandwiches | 2081 South College Street Suite A | open |
| Jim 'N Nick's Bar-B-Q Jim 'N Nick's | Restaurant (service type not stated) · Bar | BBQ · Cajun, Creole, Southern · American | 1920 S. College St | open |
| Johnny Carino's Italian Restaurant | Restaurant (service type not stated) | Italian | 1658 S College St | open |
| Krispy Krunchy Chicken | Restaurant (service type not stated) | Chicken / wings | 1684 College St, | open |
| Krispy Krunchy Chicken | Restaurant (service type not stated) | Chicken / wings | 7152 Stage Road | open |
| La Botanera Of Auburn | Dessert · Restaurant (service type not stated) | Mexican · Ice cream / frozen desserts | 1650 S College St | open |
| Latin Table | Restaurant (service type not stated) · Casual dining | Latin American (other) · American | 2450 Martin Luther King Dr | open |
| Little Caesars Pizza Little Caesars | Quick service · Restaurant (service type not stated) | Pizza | 1621 S College St | open |
| Locos Grill & Pub | Bar · Restaurant (service type not stated) · Quick service | 1120 S College St | open | |
| McDonald's | Quick service | 1717 S College St | open | |
| Ming House | Restaurant (service type not stated) | Asian · Chinese | 2021 S College St | open |
| Momma Goldberg's Deli | Specialty food shop · Quick service | Sandwiches · American | 133 W Longleaf Dr | open |
| Momma Goldberg's Deli Momma Goldberg's Deli | Specialty food shop · Quick service | Sandwiches · American | 500 W Magnolia Ave | open |
| Naruto Korean Restaurant | Restaurant (service type not stated) | Korean · Sushi · Japanese · Asian | 1445 S College St | open |
| Nazrana Inc | Restaurant (service type not stated) | 2328 S College St Ste 2 | open | |
| Ointment QS | Restaurant (service type not stated) | Asian | 221 Danbury Rd | open |
| Ozzio's Italian Restaurant | Restaurant (service type not stated) | Pizza | 1660 S College St | open |
| Panda | Restaurant (service type not stated) | Chinese · Asian | 1619 S College St | open |
| Pannie-George's Kitchen Inc | Restaurant (service type not stated) | American · Cajun, Creole, Southern | 2328 S College St | open |
| Philly Connection | Restaurant (service type not stated) | American | 2328 S College St | open |
| Poolside Baptist | Bar | 1207 Southridge Ct | open | |
| Reggie's | Food truck · Quick service | Hot dogs | open | |
| Ruby Tuesday | Restaurant (service type not stated) | Burgers | 114 Spirit Dr | open |
| Salsarita's Fresh Mexican Grill Salsarita's Fresh Mexican Grill | Casual dining · Bar | Mexican · Southwestern / Tex-Mex | 1111 S College St | open |
| Santa Fe Cattle Co. | Restaurant (service type not stated) | Steakhouse | 1660 S College St | open |
| Savanh Thai Takeout | Restaurant (service type not stated) | Thai · Asian | 1409 S College St | open |
| Sheila C's Burger Barn | Casual dining | Burgers · American | 622 Shug Jordan Pkwy | open |
| Shrimp Basket Shrimp Basket | Restaurant (service type not stated) | Seafood · Cajun, Creole, Southern · American | 1651 S College St | open |
| Sonic Drive In Sonic Drive-In | Quick service · Restaurant (service type not stated) | American | 1703 South College Street | open |
| Starbucks Coffee Company Starbucks | Coffee shop · Juice, smoothie, tea · Café | Coffee · Juice / smoothies | 1121 S College St | open |
| Subway Subway | Quick service | Sandwiches · American | 600 Webster Rd | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 334 W Magnolia Ave | open |
| Sunny Enterprises Inc | Restaurant (service type not stated) | 1409 S College St Ste 118 | open | |
| Sushi Hero | Restaurant (service type not stated) | Japanese · Sushi | 1642 S College St | open |
| Taco Bell Taco Bell | Quick service | Mexican | 2027 S. College St. | open |
| Tailgate Grill | Restaurant (service type not stated) | Cajun, Creole, Southern · Breakfast | 3050 Al Highway 14 W | open |
| Tandoori Flame Pizza | Restaurant (service type not stated) | Indian · Pizza · Asian | 196 N Donahue Dr | open |
| Taqueria Y Carniceria Plaza | Restaurant (service type not stated) | Mexican · Latin American (other) | 1629 S College St | open |
| The 19th Hole | Bar | 1120 S College St | open | |
| The Mason Jar | Restaurant (service type not stated) | Cajun, Creole, Southern | 1936 S College St | open |
| The Oaks at South College | Restaurant (service type not stated) | Sandwiches | 1651 S College St | open |
| Tiger deli | Restaurant (service type not stated) · Casual dining | American | 196 N Donahue Dr | open |
| Toomer's Coffee | Coffee shop | Coffee | 1100 S College St | open |
| Veggies To Go | Restaurant (service type not stated) | Cajun, Creole, Southern | 1650 S College St, D | open |
| Village Wok | Restaurant (service type not stated) | Chinese · Asian | 1100 S College St #104 | open |
| Voodoo Wing Company | Restaurant (service type not stated) | Chicken / wings | 2059 S College St | open |
| Waffle House Waffle House | Casual dining | Breakfast · American | 2167 S College St | open |
| Waldo's Chicken & Beer Waldo's Chicken and Beer | Casual dining · Bar | Chicken / wings · Cajun, Creole, Southern | 1120 S College St | open |
| Walmart Bakery | Bakery | Bakery | 1717 S College St | open |
| War Eagle Supper Club | Bar | 2061 S College St | open | |
| Wendy's Wendy's | Quick service | Burgers · American | 1714 S College St | open |
| Wing Town | Restaurant (service type not stated) | Chicken / wings | 1907 S College St Ste 105 | open |
| Wing Zone | Restaurant (service type not stated) | Chicken / wings | 1409J S College St | open |
| Wire Nutrition | Juice, smoothie, tea | Healthy / salads / bowls · Juice / smoothies | 569 Lee Rd 53, Suite 3 | open |
| Your Pie Pizza Auburn Your Pie | Restaurant (service type not stated) | Pizza · Italian | 314 W Magnolia Ave | open |
| Yum Yum Bowls | Dessert · Juice, smoothie, tea | Dessert · Juice / smoothies · Ice cream / frozen desserts | 1607 S College St | open |
| Yummi Crab | Restaurant (service type not stated) | Seafood | 2111 S College St | open |
| Yummy Villa | Restaurant (service type not stated) · Casual dining | American | 1633 S College St | open |
| Zzz, Llc | Restaurant (service type not stated) | 1659 S College St | open | |
| 어번 쉼터 | Bar | 1655 S College St | open | |
| Green Pig, Llc | Restaurant (service type not stated) | 1655 S College St | closed | |
| The Market At Blooming Colors | Restaurant (service type not stated) | 1192 S Donahue Dr | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1995 | 4 | 4 | — | — | — | — | SIC1987 |
| 1996 | 3 | 3 | — | — | — | — | SIC1987 |
| 1997 | 1 | 1 | — | — | — | — | SIC1987 |
| 1998 | 9 | 8 | 2 | 5 | 1 | 1 | NAICS1997 |
| 1999 | 14 | 13 | 7 | 6 | — | 1 | NAICS1997 |
| 2000 | 10 | 9 | 4 | 5 | — | 1 | NAICS1997 |
| 2001 | 10 | 9 | 3 | 6 | — | 1 | NAICS1997 |
| 2002 | 12 | 11 | 6 | 5 | — | 1 | NAICS1997 |
| 2003 | 18 | 16 | 6 | 10 | — | 2 | NAICS2002 |
| 2004 | 17 | 15 | 7 | 8 | — | 2 | NAICS2002 |
| 2005 | 20 | 18 | 8 | 10 | — | 2 | NAICS2002 |
| 2006 | 23 | 21 | 7 | 14 | — | 2 | NAICS2002 |
| 2007 | 32 | 30 | 13 | 15 | 2 | 2 | NAICS2002 |
| 2008 | 32 | 30 | 15 | 13 | 2 | 2 | NAICS2007 |
| 2009 | 30 | 28 | 13 | 14 | 1 | 2 | NAICS2007 |
| 2010 | 27 | 25 | 11 | 13 | 1 | 2 | NAICS2007 |
| 2011 | 27 | 25 | 10 | 12 | 3 | 2 | NAICS2007 |
| 2012 | 30 | 25 | 12 | 11 | 1 | 2 | NAICS2012 |
| 2013 | 32 | 27 | 11 | 14 | 1 | 2 | NAICS2012 |
| 2014 | 33 | 28 | 11 | 16 | — | 2 | NAICS2012 |
| 2015 | 34 | 28 | 9 | 17 | 1 | 2 | NAICS2012 |
| 2016 | 31 | 25 | 8 | 16 | — | 1 | NAICS2012 |
| 2017 | 37 | 29 | 9 | 18 | — | — | NAICS2017 |
| 2018 | 39 | 31 | 10 | 17 | 3 | — | NAICS2017 |
| 2019 | 43 | 35 | 10 | 21 | 3 | — | NAICS2017 |
| 2020 | 44 | 36 | 13 | 20 | — | — | NAICS2017 |
| 2021 | 53 | 43 | 17 | 21 | 4 | 4 | NAICS2017 |
| 2022 | 55 | 49 | 16 | 26 | 5 | — | NAICS2022 |
| 2023 | 60 | 53 | 17 | 30 | 4 | 3 | NAICS2022 |
Nearby markets (within 5 miles)
| ZCTA | Distance | Restaurants | Year |
|---|---|---|---|
| 36865 | 1.4 mi | 1 | 2004 |