BMIE Market 36904

Choctaw County, Alabama · ZCTA boundaries as of 2020

Profile

Population (current estimate)	4,275 2020–2024 ACS 5-year estimate ±489 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	1,647 2020–2024 ACS 5-year estimate ±216 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	4,098 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	2,064 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$44,250 2020–2024 ACS 5-year estimate ±8,353 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	42.5 2020–2024 ACS 5-year estimate ±8 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$731 2020–2024 ACS 5-year estimate ±420 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$143,900 2020–2024 ACS 5-year estimate ±18,270 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	230.9 sq mi Census Gazetteer 2020
Restaurants	9 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 36904
Restaurants per 10,000 residents	14.6 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+12.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+125.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+125.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+200.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	12 (range 10–14) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.83) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	55 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	38 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	55 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	81 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 36904. Projection: linear trend v1, fitted 2013–2023, +0.5 restaurants per year, r² 0.83, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Alabama and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 471, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 55 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	38.4	38	40%	+15.3
Restaurant Opportunity Score	55.3	55	35%	+19.3
Market Momentum Score	81.1	81	25%	+20.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 38 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	4,275	58	40%	+23.1
Median household income (ACS)	44,250	9	40%	+3.7
Households (ACS)	1,647	58	20%	+11.6

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 55 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	125	95	35%	+33.2
Restaurants per 10,000 residents (lower = more room)	21.1	35	25%	+8.7
Population (ACS)	4,275	58	20%	+11.6
Median household income (ACS)	44,250	9	20%	+1.8

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 81 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	12.5	71	50%	+35.3
10-year restaurant growth	125	95	30%	+28.4
20-year restaurant growth	125	87	20%	+17.4

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (19)

By cuisine

American 4 · Mexican 3 · Burgers 2 · Pizza 2 · Sandwiches 2 · Seafood 2 · Southwestern / Tex-Mex 2 · BBQ 1 · Cajun, Creole, Southern 1 · Chicken / wings 1 · Dessert 1 · Ice cream / frozen desserts 1 · Korean 1 · Latin American (other) 1

By type

Restaurant (service type not stated) 17 · Quick service 5 · Casual dining 1 · Dessert 1 · Specialty food shop 1 · Other 1

Name	Type	Cuisine	Address	Status
Agnew &amp Co Llc	Restaurant (service type not stated)		776 Ezell Rd	open
Bama Crawfish Co	Restaurant (service type not stated)	Seafood · Cajun, Creole, Southern	150 N Hamburg Ave	open
Burns And Burns Burns & Burns	Restaurant (service type not stated)	BBQ	1112 E Pushmataha St	open
Church's Chicken	Restaurant (service type not stated)	Chicken / wings	108 Hendricks Ave	open
Coco’s Ice cream & Shakes	Quick service · Dessert	Ice cream / frozen desserts · Dessert	221 W Church St	open
Don Rafa Mexican Grill Inc	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	123 W Smith St	open
Don Rafa Mexican Grill Inc	Restaurant (service type not stated)	Mexican	123 W Smith St	open
Ezell's Fish Camp	Restaurant (service type not stated) · Other		776 Ezell Rd	open
Ezell's Fish Camp	Restaurant (service type not stated)	Seafood · American	776 Ezell Rd	open
GeeGee's	Restaurant (service type not stated) · Quick service · Specialty food shop	Sandwiches	107 W Pushmataha St	open
Granny's Spoon	Restaurant (service type not stated)	American	1206 E Pushmataha St	open
Hardee's Hardee's	Quick service	Burgers · American	109 E Pushmataha St	open
Hot Stuff Pizza	Restaurant (service type not stated)	Pizza	800 S Mulberry Hwy 17	open
Hot Stuff Pizza	Restaurant (service type not stated)	Pizza	800 N Mulberry Ave	open
Kain's Tex-Mex	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	314 S Mulberry Ave	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	221 East Pushmataha Street	open
P.B.'s BBQ	Casual dining · Restaurant (service type not stated)	American	106 Hendricks Ave	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	306 W Pushmataha St	open
Virtue MN	Restaurant (service type not stated)	Korean	1666 Rand Rd	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	3	3	—	—	—	—	SIC1987
1995	4	4	—	—	—	—	SIC1987
1996	6	6	—	—	—	—	SIC1987
1997	7	7	—	—	—	—	SIC1987
1998	6	6	3	3	—	—	NAICS1997
1999	6	6	3	3	—	—	NAICS1997
2000	6	6	3	3	—	—	NAICS1997
2001	4	4	3	1	—	—	NAICS1997
2002	3	3	2	1	—	—	NAICS1997
2003	4	4	2	1	—	—	NAICS2002
2004	4	4	3	1	—	—	NAICS2002
2005	5	5	3	2	—	—	NAICS2002
2006	5	5	3	1	1	—	NAICS2002
2007	4	4	3	1	—	—	NAICS2002
2008	3	3	1	2	—	—	NAICS2007
2009	5	5	3	2	—	—	NAICS2007
2010	6	6	4	2	—	—	NAICS2007
2011	4	4	2	2	—	—	NAICS2007
2012	6	6	3	3	—	—	NAICS2012
2013	4	4	1	3	—	—	NAICS2012
2014	4	4	—	4	—	—	NAICS2012
2015	6	6	1	5	—	—	NAICS2012
2016	7	7	2	5	—	—	NAICS2012
2017	8	7	3	4	—	—	NAICS2017
2018	8	8	4	4	—	—	NAICS2017
2019	9	9	5	4	—	—	NAICS2017
2020	8	8	4	4	—	—	NAICS2017
2021	8	8	5	3	—	—	NAICS2017
2022	10	10	5	4	—	—	NAICS2022
2023	9	9	5	4	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 36904. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.