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BMIE Market 37228

Davidson County, Tennessee · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,585
2020–2024 ACS 5-year estimate ±536 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,812
2020–2024 ACS 5-year estimate ±339 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count1,160
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units625
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$60,378
2020–2024 ACS 5-year estimate ±9,529 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age27.8
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,518
2020–2024 ACS 5-year estimate ±320 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home valueData source not yet connected
Land area1.5 sq mi
Census Gazetteer 2020
Restaurants15
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 37228
Restaurants per 10,000 residents60.3
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+66.7%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+87.5%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+150.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+150.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202821 (range 17–25)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.0 per year, r² 0.82) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score58 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score44 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score49 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score91 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 58 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score43.84440%+17.5
Restaurant Opportunity Score49.34935%+17.3
Market Momentum Score91.29125%+22.8
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 44 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,5855040%+19.8
Median household income (ACS)60,3783040%+12.1
Households (ACS)1,8125920%+11.9
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 49 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth87.59035%+31.4
Restaurants per 10,000 residents (lower = more room)58.0825%+2.0
Population (ACS)2,5855020%+9.9
Median household income (ACS)60,3783020%+6.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 91 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth66.79350%+46.5
10-year restaurant growth87.59030%+26.9
20-year restaurant growth1508920%+17.8
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (32)

By cuisine

American 7 · Sandwiches 4 · Burgers 3 · Coffee 3 · Mexican 3 · Cajun, Creole, Southern 2 · Chicken / wings 2 · Healthy / salads / bowls 2 · Juice / smoothies 2 · Pizza 2 · Bakery 1 · BBQ 1 · Dessert 1 · Greek 1 · Halal / kosher 1 · Ice cream / frozen desserts 1 · Italian 1 · Latin American (other) 1 · Mediterranean 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 16 · Quick service 12 · Coffee shop 3 · Specialty food shop 3 · Bakery 2 · Bar 2 · Café 2 · Dessert 2 · Juice, smoothie, tea 2 · Casual dining 1 · Food truck 1 · Other 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
Arby'sQuick service2044 Rosa L Parks Blvdopen
Casa Agave Metro CenterRestaurant (service type not stated)Mexican · Latin American (other)261 Venture Ciropen
Centerstone Research Institute (cri)Restaurant (service type not stated)44 Vantage Wayopen
Chick-fil-A Chick-fil-AQuick serviceChicken / wings · American2120 Rosa L Parks Blvd suite 105open
Chipotle Mexican Grill Chipotle Mexican GrillQuick serviceMexican · Southwestern / Tex-Mex2032 Rosa L Parks Blvdopen
Dunkin' Dunkin'Bakery · Juice, smoothie, tea · Dessert · Coffee shopDessert · Juice / smoothies · Coffee2036 Rosa L Parks Blvdopen
From the Heart CafeCafé · Restaurant (service type not stated) · Coffee shopCoffee2298 Rosa L Parks Blvdopen
Guidance WhiskeyWinery / distillery / taproom810 Dominican Dropen
Jersey Mike's Jersey Mike's SubsSpecialty food shop · Quick serviceSandwiches2050 Rosa Parks Blvdopen
Laredo Taco CompanyRestaurant (service type not stated)2022 Rosa Parks Blvdopen
Marco Polos Pizza and BurgerRestaurant (service type not stated)Pizza · Halal / kosher · Burgers · Italian2290 Rosa L Parks Blvdopen
Maxwell's LoungeBar2025 Rosa L Parks Blvdopen
McDonald's McDonald'sQuick serviceBurgers · American801 Vantage Way Ctopen
Monique's Home Style CookingRestaurant (service type not stated)American · Cajun, Creole, Southern451 Ponder Plopen
Neely's Bar-B-QueRestaurant (service type not stated)BBQ2292 Rosa L Parks Blvdopen
Nobles Central-Metro CenterBar · Casual dining2292 Rosa L Parks Blvdopen
Pizza Hut Express Taco BellRestaurant (service type not stated) · Quick servicePizza · Mexican2101 Rosa L Parks Blvdopen
Praline'sRestaurant (service type not stated)American · Cajun, Creole, Southern2025 Rosa L Parks Blvdopen
Purity's Moosic City Dairy DashDessertIce cream / frozen desserts2214 Rosa L Parks Blvdopen
Second Harvest Food BankQuick service · Restaurant (service type not stated)566 Mainstream Dropen
Shoney's RestaurantRestaurant (service type not stated)American2030 Rosa L Parks Blvdopen
Smoothie King Smoothie KingJuice, smoothie, tea · Restaurant (service type not stated)Juice / smoothies · Healthy / salads / bowls2040 Rosa L Parksopen
Starbucks StarbucksCoffee shop · Café · BakeryCoffee · Bakery515 Dominican Dropen
Subway SubwayQuick service · Other · Restaurant (service type not stated)Sandwiches2120 Rosa L. Parks Blvdopen
Sukka DeliSpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches · Healthy / salads / bowls2220 Rosa L Parks Blvdopen
The Coffee TruckFood truckopen
The Original Kebab GyrosRestaurant (service type not stated)Mediterranean · Greek2288 Rosa L Parks Blvdopen
Transcon Trading Company Dba Jersey Mikes SubsRestaurant (service type not stated)2050 Rosa L Parks Blvdopen
Wendy's Wendy'sQuick serviceBurgers · American802 Vantage Way Ctopen
Wingstop WingstopQuick serviceChicken / wings · American2048 Rosa L. Parks Blvd.open
Zulema's Kitchen at WatkinsSpecialty food shop · Quick serviceSandwiches2298 Rosa L Parks Blvdopen
Honky Tonk BrewingBrewery / taproom240 Cumberland Bndclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994862SIC1987
1995871SIC1987
199699SIC1987
19971212SIC1987
199812936NAICS1997
1999129441NAICS1997
200015125611NAICS1997
20011293511NAICS1997
2002118161NAICS1997
2003966NAICS2002
200412817NAICS2002
20051177NAICS2002
200611761NAICS2002
200710761NAICS2002
200811761NAICS2007
200910761NAICS2007
2010107151NAICS2007
2011118161NAICS2007
2012118161NAICS2012
2013138161NAICS2012
2014118161NAICS2012
201510761NAICS2012
201610761NAICS2012
20171086NAICS2017
20181297NAICS2017
2019141073NAICS2017
20201513103NAICS2017
20211615114NAICS2017
20221716123NAICS2022
20231615113NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 37228. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
372081.4 mi752023
372192.4 mi422023
372012.5 mi552023
372382.5 mi12016
372132.8 mi32018
372072.9 mi542023
372033.4 mi2382023
372323.9 mi42023
372064.2 mi1022023
372124.4 mi442023
372164.4 mi462023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.