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BMIE Market 38135

Shelby County, Tennessee · ZCTA boundaries as of 2020

Profile

Population (current estimate)30,317
2020–2024 ACS 5-year estimate ±2,564 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households10,850
2020–2024 ACS 5-year estimate ±697 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count30,657
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units11,384
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$97,282
2020–2024 ACS 5-year estimate ±9,838 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age40.8
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,702
2020–2024 ACS 5-year estimate ±160 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$287,000
2020–2024 ACS 5-year estimate ±12,678 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area12.9 sq mi
Census Gazetteer 2020
Restaurants9
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 38135
Restaurants per 10,000 residents1.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+50.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+125.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+200.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+350.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202811 (range 9–13)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.79) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score89 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score85 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score91 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score92 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 89 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score84.78540%+33.9
Restaurant Opportunity Score91.29135%+31.9
Market Momentum Score92.19225%+23.0
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 85 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)30,3178940%+35.6
Median household income (ACS)97,2827940%+31.6
Households (ACS)10,8508720%+17.4
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 91 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1259535%+33.2
Restaurants per 10,000 residents (lower = more room)3.09725%+24.4
Population (ACS)30,3178920%+17.8
Median household income (ACS)97,2827920%+15.8
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 92 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth509050%+45.1
10-year restaurant growth1259530%+28.4
20-year restaurant growth2009320%+18.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (21)

By cuisine

Pizza 3 · American 2 · Bakery 2 · BBQ 2 · Dessert 2 · Sandwiches 2 · Asian 1 · Burgers 1 · Chicken / wings 1 · Chinese 1 · Coffee 1 · Italian 1 · Mexican 1 · Seafood 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 13 · Quick service 4 · Bakery 3 · Dessert 2 · Bar 1 · Café 1 · Delivery-focused 1 · Other 1

NameTypeCuisineAddressStatus
Bar TeetsBar6853 Dawnhill Rdopen
Bartlett Donut ManBakery · DessertDessert · Bakery6525 Memphis Arlington Rdopen
Big Dawg's Food, Fun, & GamesRestaurant (service type not stated)BBQ4731 Austin Peay Hwyopen
Big Myrt EnterprisesRestaurant (service type not stated)6525 Memphis Arlington Rd Ste 103open
Cafe 4210CaféCoffee4210 Altruria Rd Ste 104open
Captain Kal’s Seafood Market & SteamerRestaurant (service type not stated)Seafood6525 Memphis Arlington Rd suite 103open
Domino's Domino's PizzaQuick service · Delivery-focusedPizza6490 Memphis Arlington Roadopen
Freddy's Frozen Custard & Steakburgers Freddy's Frozen Custard & SteakburgersQuick serviceBurgers · American6780 Stage Rdopen
JD's Wings 2 GoRestaurant (service type not stated)BBQ6525 Memphis Arlington Rd Ste 103open
K's Donuts & BagelryBakery · DessertDessert6525 Memphis Arlington Rdopen
Krispy Krunchy ChickenRestaurant (service type not stated)3865 New Brownsville Rdopen
Los PilaresRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex7546 US-70open
Nonna Maria’sRestaurant (service type not stated)Pizza · Italian6525 Memphis Arlington Rdopen
Our Kickin Chicken Salad"Restaurant (service type not stated)Chicken / wings4010 Britain Cvopen
Paulette's Cakes and PiesRestaurant (service type not stated)3713 Beckman Dropen
Pizza ProRestaurant (service type not stated)Pizza4861 Austin Peay Hwyopen
Sonic Drive In Sonic Drive-InQuick service · Restaurant (service type not stated)American3540 Covington Pikeopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches6490 Memphis Arlington Suite 111open
SubwayOtherSandwiches7049 Saint Elmo Rdopen
Walmart BakeryBakeryBakery6520 Memphis Arlington Rdopen
Zi Jing ChineseRestaurant (service type not stated)Chinese · Asian6525 Memphis Arlington Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199422————SIC1987
199544————SIC1987
199611————SIC1987
199755————SIC1987
199833—3——NAICS1997
199933—3——NAICS1997
20004413——NAICS1997
20014413——NAICS1997
200255221—NAICS1997
20033312——NAICS2002
200444121—NAICS2002
2005751221NAICS2002
2006641211NAICS2002
2007761411NAICS2002
20086642——NAICS2007
20097734——NAICS2007
20106532——NAICS2007
20116532——NAICS2007
20126523——NAICS2012
20135422——NAICS2012
20145422——NAICS2012
20155422——NAICS2012
20166523——NAICS2012
201786—4——NAICS2017
201886—4——NAICS2017
2019119—7——NAICS2017
202098—5——NAICS2017
20219834——NAICS2017
20228733——NAICS2022
202310945——NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 38135. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
380291.4 mi—
381333.5 mi892023
381344.5 mi922023
381284.5 mi452023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.