BMIE Market 38858

Itawamba County, Mississippi · ZCTA boundaries as of 2020

Profile

Population (current estimate)	5,442 2020–2024 ACS 5-year estimate ±794 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	2,130 2020–2024 ACS 5-year estimate ±276 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	7,176 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	3,051 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$56,037 2020–2024 ACS 5-year estimate ±16,410 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	38.1 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$826 2020–2024 ACS 5-year estimate ±228 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$124,500 2020–2024 ACS 5-year estimate ±24,405 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	121.8 sq mi Census Gazetteer 2020
Restaurants	7 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 38858
Restaurants per 10,000 residents	2.8 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+16.7% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+40.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+250.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+250.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	9 (range 8–10) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.76) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	59 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	46 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	59 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	79 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 38858. Projection: linear trend v1, fitted 2013–2023, +0.3 restaurants per year, r² 0.76, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Mississippi and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 279, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 59 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	46.3	46	40%	+18.5
Restaurant Opportunity Score	59.2	59	35%	+20.7
Market Momentum Score	79.5	79	25%	+19.9

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 46 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	5,442	62	40%	+24.7
Median household income (ACS)	56,037	23	40%	+9.2
Households (ACS)	2,130	62	20%	+12.4

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 59 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	40	77	35%	+27.0
Restaurants per 10,000 residents (lower = more room)	12.9	61	25%	+15.2
Population (ACS)	5,442	62	20%	+12.4
Median household income (ACS)	56,037	23	20%	+4.6

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 79 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	16.7	75	50%	+37.3
10-year restaurant growth	40	77	30%	+23.1
20-year restaurant growth	250	95	20%	+19.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (17)

By cuisine

Burgers 3 · Coffee 3 · American 2 · Bakery 1 · Breakfast 1 · Cajun, Creole, Southern 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Italian 1 · Juice / smoothies 1 · Latin American (other) 1 · Mexican 1 · Middle Eastern 1 · Pizza 1 · Sandwiches 1

By type

Restaurant (service type not stated) 13 · Coffee shop 3 · Quick service 3 · Bakery 1 · Café 1 · Specialty food shop 1 · Juice, smoothie, tea 1

Name	Type	Cuisine	Address	Status
Armando's Farm	Restaurant (service type not stated)	Middle Eastern	123 Jordan Ave	open
Big Papa's Smokehouse	Restaurant (service type not stated)			open
Divine Dinings Restaurant	Restaurant (service type not stated)	Cajun, Creole, Southern	7215 Will Robbins Hwy	open
El Toro Bravo	Restaurant (service type not stated)	Latin American (other) · Mexican	198 W Main St	open
Hebrew National	Specialty food shop	Hot dogs	7193 Will Robbins Hwy	open
Hometown Pizza Nettleton	Restaurant (service type not stated)	Pizza · Italian	7103 Will Robbins Hwy Ste C	open
L’s Kitchen	Restaurant (service type not stated)		7360 MS-145	open
Mercy Mocha & More	Coffee shop	Coffee	166 Young Ave	open
Netty Nutrition	Juice, smoothie, tea	Juice / smoothies · Healthy / salads / bowls	118 Pine St	open
Pop's Place 164	Restaurant (service type not stated)	American	164 Young Ave	open
Sew Jessie.	Coffee shop · Bakery	Coffee · Breakfast · Bakery		open
Sonic Drive In Sonic Drive-In	Restaurant (service type not stated) · Quick service	Burgers · American	7224 Highway 45 North	open
Sonic Drive-In	Quick service · Restaurant (service type not stated)	Burgers	7224 Highway 45 N	open
South Coffee	Coffee shop · Restaurant (service type not stated) · Café	Coffee	175 Young Ave	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	234 Main St Box 1414	open
Tater Temptations	Restaurant (service type not stated)		230 Main St	open
The Father's Table	Restaurant (service type not stated)	Burgers	7207 Will Robbins Hwy	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	2	2	—	—	—	—	SIC1987
1995	2	2	—	—	—	—	SIC1987
1996	4	3	—	—	—	1	SIC1987
1997	3	3	—	—	—	—	SIC1987
1998	4	4	—	4	—	—	NAICS1997
1999	4	4	—	4	—	—	NAICS1997
2000	2	2	—	2	—	—	NAICS1997
2001	1	1	—	1	—	—	NAICS1997
2002	1	1	—	1	—	—	NAICS1997
2003	2	2	—	2	—	—	NAICS2002
2004	2	1	—	1	—	1	NAICS2002
2005	4	3	—	3	—	1	NAICS2002
2006	3	3	—	3	—	—	NAICS2002
2007	3	3	—	3	—	—	NAICS2002
2008	2	2	—	2	—	—	NAICS2007
2009	3	3	1	2	—	—	NAICS2007
2010	2	2	1	1	—	—	NAICS2007
2011	3	3	1	2	—	—	NAICS2007
2012	3	3	2	1	—	—	NAICS2012
2013	5	5	3	2	—	—	NAICS2012
2014	4	4	2	2	—	—	NAICS2012
2015	5	5	3	2	—	—	NAICS2012
2016	5	5	3	2	—	—	NAICS2012
2017	5	5	3	—	—	—	NAICS2017
2018	6	6	4	—	—	—	NAICS2017
2019	5	5	3	—	—	—	NAICS2017
2020	8	7	4	—	—	—	NAICS2017
2021	7	7	4	—	—	—	NAICS2017
2022	7	7	4	—	—	—	NAICS2022
2023	7	7	3	3	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 38858. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.