BMIE Market 38871

Pontotoc County, Mississippi · ZCTA boundaries as of 2020

Profile

Population (current estimate)	2,337 2020–2024 ACS 5-year estimate ±564 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	941 2020–2024 ACS 5-year estimate ±213 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	1,640 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	691 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$63,906 2020–2024 ACS 5-year estimate ±32,818 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	39.7 2020–2024 ACS 5-year estimate ±10 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$649 2020–2024 ACS 5-year estimate ±266 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$97,800 2020–2024 ACS 5-year estimate ±56,622 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	55.3 sq mi Census Gazetteer 2020
Restaurants	1 2016 · U.S. Census Bureau, ZIP Code Business Patterns 2016 detail (NAICS2012) · by USPS ZIP 38871
Restaurants per 10,000 residents	Not yet derived
Restaurant growth, 5-year	+0.0% DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 2021	1 (range 1–1) FORECAST · linear trend v1 fitted to 2011–2016 (6 points, +0.0 per year, r² 1.00) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	52 / 100 MODELED · bmie_market_score v1 · confidence Medium · why?
Consumer Market Score	44 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	62 / 100 MODELED · restaurant_opportunity_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 38871. Projection: linear trend v1, fitted 2011–2016, +0.0 restaurants per year, r² 1.00, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Mississippi and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 279, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 52 (Medium confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	43.5	44	40%	+23.2
Restaurant Opportunity Score	62.2	62	35%	+29.0

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 44 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	2,337	48	40%	+19.1
Median household income (ACS)	63,906	37	40%	+14.8
Households (ACS)	941	48	20%	+9.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 62 (Medium confidence)

Component	Value	Rank	Weight	Adds
Restaurants per 10,000 residents (lower = more room)	4.3	94	25%	+36.2
Population (ACS)	2,337	48	20%	+14.7
Median household income (ACS)	63,906	37	20%	+11.4

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (6)

By cuisine

American 2 · BBQ 1 · Cajun, Creole, Southern 1 · Chicken / wings 1 · Coffee 1

By type

Restaurant (service type not stated) 5 · Coffee shop 1

Name	Type	Cuisine	Address	Status
A Slice of Life	Restaurant (service type not stated)	Cajun, Creole, Southern · American	290 Hurricane Bend	open
Auction Block Steak House	Restaurant (service type not stated)		11347 Hwy 6 West	open
Best Time Coffee Roaster	Coffee shop	Coffee	151 Hobby Coop Rd	open
Bolen Shack And Wholesale	Restaurant (service type not stated)	BBQ · American	1094 Co Rd 34	open
Chester's Chicken	Restaurant (service type not stated)	Chicken / wings	60 Thaxton Rd	open
Stockyard’s Buffet	Restaurant (service type not stated)		11367 MS-6 W	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
2011	1	1	1	—	—	—	NAICS2007
2012	1	1	1	—	—	—	NAICS2012
2013	1	1	1	—	—	—	NAICS2012
2014	1	1	1	—	—	—	NAICS2012
2015	1	1	1	—	—	—	NAICS2012
2016	1	1	1	—	—	—	NAICS2012

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 38871. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.