BMIE Market 39047

Rankin County, Mississippi · ZCTA boundaries as of 2020

Profile

Population (current estimate)	40,808 2020–2024 ACS 5-year estimate ±1,653 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	15,928 2020–2024 ACS 5-year estimate ±662 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	34,539 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	14,358 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$100,347 2020–2024 ACS 5-year estimate ±4,888 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	39.6 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,608 2020–2024 ACS 5-year estimate ±127 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$275,500 2020–2024 ACS 5-year estimate ±8,265 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	96.9 sq mi Census Gazetteer 2020
Restaurants	40 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 39047
Restaurants per 10,000 residents	9.6 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+2.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+29.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+135.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+1,900.0% DERIVED: 1997 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	47 (range 42–51) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.2 per year, r² 0.79) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	80 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	89 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	78 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	68 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 39047. Projection: linear trend v1, fitted 2013–2023, +1.2 restaurants per year, r² 0.79, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Mississippi and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 279, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 80 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	89.1	89	40%	+35.6
Restaurant Opportunity Score	78.0	78	35%	+27.3
Market Momentum Score	68.1	68	25%	+17.0

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 89 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	40,808	94	40%	+37.7
Median household income (ACS)	100,347	81	40%	+32.5
Households (ACS)	15,928	94	20%	+18.9

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 78 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	29.0	70	35%	+24.7
Restaurants per 10,000 residents (lower = more room)	9.8	73	25%	+18.2
Population (ACS)	40,808	94	20%	+18.9
Median household income (ACS)	100,347	81	20%	+16.2

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 68 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	2.6	59	50%	+29.4
10-year restaurant growth	29.0	70	30%	+21.1
20-year restaurant growth	135.3	88	20%	+17.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (81)

By cuisine

American 13 · Coffee 7 · Dessert 6 · Ice cream / frozen desserts 5 · Japanese 5 · Pizza 5 · Seafood 5 · Sushi 5 · Asian 4 · BBQ 4 · Cajun, Creole, Southern 4 · Chicken / wings 4 · Juice / smoothies 4 · Sandwiches 4 · Bakery 3 · Healthy / salads / bowls 2 · Italian 2 · Mexican 2 · Steakhouse 2 · Breakfast 1 · Burgers 1 · Chinese 1 · Greek 1 · Latin American (other) 1 · Mediterranean 1 · Southwestern / Tex-Mex 1 · Tea / bubble tea 1 · Thai 1 · Vietnamese 1

By type

Restaurant (service type not stated) 56 · Quick service 13 · Bar 10 · Dessert 8 · Café 7 · Casual dining 7 · Juice, smoothie, tea 5 · Bakery 3 · Coffee shop 2 · Food truck 1 · Specialty food shop 1

Name	Type	Cuisine	Address	Status
25 Nutrition	Café	Coffee	645 Holly Bush Rd	open
Acme Pizza & Daiquiris	Restaurant (service type not stated)		1149 Old Fannin Rd Ste 32	open
Addy Cakes & Cookies	Bakery · Dessert	Dessert · Bakery	1189 Old Fannin Rd	open
Amore Italian Restaurant	Restaurant (service type not stated) · Casual dining	Italian · American	1183 Old Fannin Rd	open
Asahi Sushi & Sake	Restaurant (service type not stated)	Japanese · Sushi	1149 Old Fannin Rd Ste 29	open
Azariah's Woodfired Pizza	Restaurant (service type not stated)	Pizza · Italian	1927 Spillway Rd	open
Backwater Grill	Casual dining · Bar		2643 Spillway Rd	open
Baskin-robbins	Dessert	Ice cream / frozen desserts	645 Holly Bush Rd	open
Baskin-Robbins Baskin-Robbins	Dessert	Ice cream / frozen desserts · Dessert	1911 Highway 471 Lakeside Foodmart	open
Black Axes Grill & Bar	Restaurant (service type not stated)		1149 Old Fannin Rd	open
Boba Fiesta \| Thep's LAO Street Food	Juice, smoothie, tea · Food truck	Tea / bubble tea	104 Grants Ferry Rd	open
Bonny Blair's Irish Pub	Bar		1149 Old Fannin Rd	open
Boo's Smokehouse Bar-B-Que	Restaurant (service type not stated)		1927 Spillway Rd	open
Bridgepointe Marina	Restaurant (service type not stated) · Quick service			open
Brusters at the Rez	Dessert · Restaurant (service type not stated)	Ice cream / frozen desserts · Dessert	111 Spann Dr	open
Buffalo Wild Wings Buffalo Wild Wings	Bar	American · Chicken / wings	224 Avalon Cir	open
Bumpers - Brandon Bumpers Drive-in Laurel, MS	Restaurant (service type not stated) · Quick service	American	645 Holly Bush Rd	open
Cajun Grille	Restaurant (service type not stated)	BBQ	1123 Old Fannin Rd	open
Comfort Food Casseroles To Go	Restaurant (service type not stated)	American	1139 Old Fannin Rd Ste L	open
Cotton Candy Heaven	Dessert	Dessert	1189 Old Fannin Rd	open
Create-a-cake	Bakery	Bakery	100 Avalon Ct	open
Donut Palace Brandon	Restaurant (service type not stated)		1139 Old Fannin Rd	open
Dragon Drip Coffee Shop	Coffee shop · Café	Coffee	3938 MS-43	open
Fannin Market	Quick service · Specialty food shop	Sandwiches	Old Fannin Road	open
Fernando's 471	Restaurant (service type not stated)	Mexican · American	2146 MS-471	open
Fernando's Mexico City Dining	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	1149 Old Fannin Rd	open
Flying Dolly's on the Rez	Dessert	Ice cream / frozen desserts · Dessert	111 Spann Dr	open
Fresh Market Cafe	Café	Coffee	1877 Spillway Rd	open
Grants Kitchen	Restaurant (service type not stated)	Chinese · American	238 Bay Park Dr	open
Gumbo Spot	Restaurant (service type not stated)	Burgers · Seafood	640 Grants Ferry Rd	open
Havana and Humidor Cigars	Bar		115 Village Square Dr	open
Hibiki Sushi and Grill	Restaurant (service type not stated)	Japanese · Sushi · Asian	115 Village Square Dr Ste l	open
Hissho Sushi	Restaurant (service type not stated)	Japanese · Sushi	1070 Spillway Cir	open
Huddle House	Café · Restaurant (service type not stated)	Breakfast · Coffee	1123 Old Fannin Rd	open
Jitterz on the Rez Nutrition	Juice, smoothie, tea · Café	Juice / smoothies · Healthy / salads / bowls · Coffee	1149 Old Fannin Rd Ste 12	open
King Pin	Restaurant (service type not stated) · Bar		1145 Old Fannin Rd	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	1123 Old Faninn Rd	open
Krispy Krunchy Chicken Krispy Krunchy Chicken	Quick service		438 Pisgah Rd	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	4238 Highway 43 N	open
Krispy Krunchy Chicken Krispy Krunchy Chicken	Quick service		1946 Hwy 471	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	1946 Highway 471	open
Krua Thai	Restaurant (service type not stated)	Thai · Asian	1139 Old Fannin Rd B	open
L3 Nutrition	Juice, smoothie, tea	Juice / smoothies	6155 MS-25	open
Laying2 BBQ	Restaurant (service type not stated) · Quick service	BBQ	3956 Highway 471	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	1127 Old Fannin Rd	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	1911 MS-471	open
Little Saigon Sandwiches And Sushi	Restaurant (service type not stated)	Japanese · Sushi	115 Village Sq Ste L	open
Little Willie's BBQ	Restaurant (service type not stated)	BBQ · American	115 Village Sq	open
Mack Management, Inc.	Restaurant (service type not stated)		104 Avalon Ct Ste B	open
Marco's Pizza	Restaurant (service type not stated)	Pizza	1139 Old Fannin Road	open
Mcclain’s Steakhouse	Restaurant (service type not stated)	Steakhouse	314 Clark Creek Rd	open
Miller's 471 Grill & Pizzeria	Restaurant (service type not stated)		2146 Highway 471	open
Mk Enterprises Llc	Restaurant (service type not stated)		1149 Old Fannin Rd Ste 16	open
Moxie's Grill & Bar (Kitchener)	Casual dining · Restaurant (service type not stated) · Bar		385 Fairway Cv	open
Mudbugs 047	Restaurant (service type not stated)	Seafood · Cajun, Creole, Southern	1299 Old Fannin Rd	open
Mudbugs Crawfish and Catering	Restaurant (service type not stated)		1299 Old Fannin Rd	open
O.E.C. 2 Japanese Express	Restaurant (service type not stated)	Japanese · Sushi · Asian	1139 Old Fannin Rd I	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	643A Holly Bush Road Rankin	open
Retro Vietnam Restaurant	Restaurant (service type not stated)	Vietnamese · Asian	1149 Old Fannin Rd #16	open
Rollin Beans Coffee	Coffee shop · Café	Coffee	1903 Spillway Rd	open
Shaggy's on the Rez Shaggy's Harbor Bar & Grill	Casual dining · Restaurant (service type not stated) · Bar	Seafood	1733 Spillway Rd	open
Smoke House BBQ	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	2227 MS-471	open
Smoke King 3 Inc	Bar		1127 Old Fannin Rd	open
Sno Biz	Dessert	Ice cream / frozen desserts	1123 Old Fannin Rd	open
Sonic Drive In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	1861 Spillway Rd	open
Spillway Diner	Casual dining · Restaurant (service type not stated)	American	1123 Old Fannin Rd	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	317 Village Square Dr Ste 5	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	641 Holly Bush Road	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1918 Highway 471	open
Sunset Grill Sunset Grill	Restaurant (service type not stated) · Casual dining · Bar	American	4269 MS-43	open
Super Shakes	Juice, smoothie, tea · Restaurant (service type not stated)	Juice / smoothies · Healthy / salads / bowls	109 Spann Dr	open
Sway's Bistro	Restaurant (service type not stated)	American	1139 Old Fannin Rd	open
Sweety Food Llc	Restaurant (service type not stated)		1918 Highway 471	open
The Back Porch	Restaurant (service type not stated)	Seafood · Cajun, Creole, Southern	2146 MS-471	open
The Donut Shop Cafe	Bakery · Dessert · Café	Dessert · Coffee · Bakery	1911 MS-471	open
The Flynt Roost N Grill	Casual dining · Bar		503 Rusk Dr	open
Tony's Tamales Too	Restaurant (service type not stated)		1139 Old Fannin Rd	open
Vip Nutrition	Juice, smoothie, tea	Juice / smoothies	1139 Old Fannin Rd	open
Willy B's Steakhouse	Restaurant (service type not stated)	Steakhouse · Seafood · Cajun, Creole, Southern	1149 Old Fannin Rd #7	open
Wing Zone	Restaurant (service type not stated)	American	712 Stillwood Ct	open
YiaYia's Greek Kitchen	Restaurant (service type not stated)	Greek · Mediterranean	1139 Old Fannin Rd M	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1997	2	2	—	—	—	—	SIC1987
1998	10	10	5	4	1	—	NAICS1997
1999	13	13	7	5	1	—	NAICS1997
2000	11	10	5	4	1	1	NAICS1997
2001	14	14	5	8	1	—	NAICS1997
2002	18	17	5	11	1	—	NAICS1997
2003	18	17	4	12	1	—	NAICS2002
2004	18	17	6	10	1	—	NAICS2002
2005	25	23	8	13	1	—	NAICS2002
2006	30	28	10	15	2	—	NAICS2002
2007	37	35	10	22	2	—	NAICS2002
2008	39	37	15	18	3	—	NAICS2007
2009	36	35	13	18	3	—	NAICS2007
2010	35	33	11	16	5	—	NAICS2007
2011	29	27	10	13	4	—	NAICS2007
2012	32	28	8	17	3	—	NAICS2012
2013	34	31	6	22	3	—	NAICS2012
2014	31	28	5	19	4	—	NAICS2012
2015	32	29	6	22	1	1	NAICS2012
2016	37	34	6	25	3	1	NAICS2012
2017	34	31	8	22	—	—	NAICS2017
2018	41	39	14	24	—	—	NAICS2017
2019	40	37	12	24	—	—	NAICS2017
2020	43	38	9	27	—	—	NAICS2017
2021	43	38	10	26	—	—	NAICS2017
2022	43	40	11	26	3	—	NAICS2022
2023	44	40	10	26	4	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 39047. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.