BMIE Market 39307

Lauderdale County, Mississippi · ZCTA boundaries as of 2020

Profile

Population (current estimate)	15,047 2020–2024 ACS 5-year estimate ±1,201 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	5,830 2020–2024 ACS 5-year estimate ±492 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	18,603 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	7,254 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$30,413 2020–2024 ACS 5-year estimate ±3,806 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	38.5 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$863 2020–2024 ACS 5-year estimate ±62 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$91,300 2020–2024 ACS 5-year estimate ±5,801 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	90.6 sq mi Census Gazetteer 2020
Restaurants	19 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 39307
Restaurants per 10,000 residents	9.7 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+5.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+11.8% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+26.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+90.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	20 (range 18–22) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.36) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	51 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	47 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	51 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	58 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 39307. Projection: linear trend v1, fitted 2013–2023, +0.2 restaurants per year, r² 0.36, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Mississippi and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 279, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 51 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	46.9	47	40%	+18.8
Restaurant Opportunity Score	50.7	51	35%	+17.8
Market Momentum Score	57.7	58	25%	+14.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 47 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	15,047	77	40%	+30.7
Median household income (ACS)	30,413	2	40%	+0.9
Households (ACS)	5,830	77	20%	+15.3

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 51 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	11.8	56	35%	+19.5
Restaurants per 10,000 residents (lower = more room)	12.6	62	25%	+15.5
Population (ACS)	15,047	77	20%	+15.3
Median household income (ACS)	30,413	2	20%	+0.5

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 58 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	5.6	62	50%	+31.0
10-year restaurant growth	11.8	56	30%	+16.7
20-year restaurant growth	26.7	50	20%	+10.0

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (51)

By cuisine

American 9 · Mexican 5 · Dessert 4 · Pizza 4 · Asian 3 · Bakery 3 · Burgers 3 · Coffee 3 · Sandwiches 3 · Seafood 3 · Southwestern / Tex-Mex 3 · Cajun, Creole, Southern 2 · Italian 2 · Juice / smoothies 2 · Thai 2 · African 1 · BBQ 1 · Breakfast 1 · Caribbean 1 · Chicken / wings 1 · Chinese 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Ice cream / frozen desserts 1 · Japanese 1 · Latin American (other) 1 · Steakhouse 1 · Sushi 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 35 · Quick service 11 · Dessert 5 · Bakery 4 · Bar 4 · Casual dining 4 · Juice, smoothie, tea 3 · Café 2 · Coffee shop 1 · Fast casual 1 · Food truck 1

Name	Type	Cuisine	Address	Status
Arch Inc	Restaurant (service type not stated)		5440 Highway 19 N	open
Back Yard Burgers	Quick service · Restaurant (service type not stated)	Burgers · Hot dogs	2322 Highway 19 N	open
Bessie’s Salad & Moree	Restaurant (service type not stated) · Fast casual	Healthy / salads / bowls	554 40th Ave	open
Binke's Restaurant	Restaurant (service type not stated)	American · Cajun, Creole, Southern	414 39th Ave	open
Bless ZK	Restaurant (service type not stated)	Caribbean	134 Colonial Hts	open
Bua Thai Kitchen	Restaurant (service type not stated)	Thai · Asian	6661 N Hills St	open
Burger King Burger King	Quick service	Burgers · American	4825 8th St	open
Checkpoint Meehan	Casual dining	American	10571 Highway 80 W	open
Cinnabon Pilot Travel Center - Meridian Cinnabon	Quick service		1555 Tommy Webb Drive	open
Domino's Pizza	Restaurant (service type not stated)	Pizza	1515 65th Ave	open
Dontea's Seafood Hut	Restaurant (service type not stated)	Seafood	1008 45th Ave	open
El Norte Mexican Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	2117 MS-19	open
Fish Camp on Eighth	Restaurant (service type not stated) · Quick service	Seafood	3822 8th St	open
Flowers Baking	Bakery	Bakery	5536 Highway 19 N	open
Frank's Drive In	Bar		6010 5th St	open
Fuel Shop Snack Bar	Restaurant (service type not stated)		6225 M St	open
Goigois Llc	Restaurant (service type not stated)		5259 Cori Ln	open
Grand China Express	Restaurant (service type not stated)	Chinese · Asian	4320 8th St	open
Hot Stuff Pizza	Restaurant (service type not stated)	Pizza	1900 Highway 19 N	open
Lee's Donuts	Bakery · Dessert	Dessert · Bakery	1515 65th Ave	open
Little Caesars Pizza Little Caesars	Quick service	Pizza · Italian	806 State Hwy 19	open
Lucille's	Quick service · Restaurant (service type not stated)	African	4304 5th St	open
Magnolia Restaurant	Restaurant (service type not stated) · Casual dining	American	5502 N Frontage Rd	open
Mr Rodgers Hamburgers	Restaurant (service type not stated)	Burgers · American	909 MS-19	open
Mr Taco	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	4606 8th St	open
Murree Management Llc	Restaurant (service type not stated)		5440 Highway 19 N	open
Neon Moon Bar	Bar		2100 Arundel Rd	open
Next Level Nutrition	Juice, smoothie, tea · Restaurant (service type not stated) · Café	Juice / smoothies · Coffee	2320 Highway 19 N	open
Nick & Al's Ny Style Pizzeria	Restaurant (service type not stated)	Pizza · Italian	1910 MS-19	open
Nineteen North Nutrition	Juice, smoothie, tea · Café	Tea / bubble tea · Coffee	4897 MS-19	open
Oishi Japanese Express	Restaurant (service type not stated)	Japanese · Sushi · Asian		open
Popeyes Louisiana Kitchen Popeyes Louisiana Kitchen	Quick service	Chicken / wings · Cajun, Creole, Southern	828 Hwy 19 N	open
Ralph And Ted Enterprises Inc	Restaurant (service type not stated)		5502 N Frontage Rd	open
Rueque BBQ	Restaurant (service type not stated)	BBQ · American	1428 44th Ave	open
San Antonio Taquería Y Tienda \| Mexican	Restaurant (service type not stated)	Mexican	5608 Old Hwy 80 W	open
San Marcos Mexican Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	701 MS-19	open
Sdi Meridian, Ms, Hwy 19, Llc	Restaurant (service type not stated)		2224 Highway 19 N	open
Snow Queen	Dessert · Food truck	Dessert	4401 8th St	open
Sonic Drive In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	2224 Highway 19 North	open
Stuckey's Meridian	Dessert		1500 Highway 11 S	open
Subway Dunkin'	Restaurant (service type not stated) · Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Sandwiches · Dessert · Juice / smoothies · Coffee	10571 Old Highway 80 West	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1555 Tommywebb Drive	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1910 Highway 19 N	open
Sweet Shop	Dessert	Dessert · Ice cream / frozen desserts	828 46th Ave	open
Taco Bell	Quick service · Restaurant (service type not stated)	Mexican	4821 8th Street	open
Takrai Thai Cuisine	Restaurant (service type not stated)	Thai	6661 N Hills St	open
The BoxCar	Restaurant (service type not stated) · Casual dining · Bar		22nd Ave	open
The Rustler	Restaurant (service type not stated)	Steakhouse · Seafood · American	5915 Old Hwy 80 W	open
The Show Bar Party House	Bar		10595 Highway 80 W	open
Waffle House Waffle House	Casual dining	Breakfast · American	710 MS-19	open
Walmart Bakery	Bakery	Bakery	2400 Highway 19 N	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	11	10	—	—	—	1	SIC1987
1995	11	10	—	—	—	1	SIC1987
1996	10	9	—	—	—	1	SIC1987
1997	15	15	—	—	—	—	SIC1987
1998	11	10	5	5	—	—	NAICS1997
1999	14	12	6	6	—	1	NAICS1997
2000	15	13	7	6	—	1	NAICS1997
2001	14	12	6	5	1	1	NAICS1997
2002	18	15	4	10	1	2	NAICS1997
2003	17	15	4	10	1	1	NAICS2002
2004	21	18	5	12	1	2	NAICS2002
2005	22	19	6	12	1	1	NAICS2002
2006	20	16	6	10	—	3	NAICS2002
2007	22	19	6	13	—	2	NAICS2002
2008	21	18	7	11	—	2	NAICS2007
2009	22	19	7	12	—	2	NAICS2007
2010	20	18	7	11	—	1	NAICS2007
2011	21	18	7	11	—	1	NAICS2007
2012	22	19	9	10	—	1	NAICS2012
2013	21	17	6	11	—	1	NAICS2012
2014	22	18	7	11	—	1	NAICS2012
2015	21	17	6	11	—	1	NAICS2012
2016	21	17	6	11	—	1	NAICS2012
2017	21	17	6	11	—	—	NAICS2017
2018	22	18	6	12	—	—	NAICS2017
2019	20	16	6	10	—	—	NAICS2017
2020	22	18	6	12	—	—	NAICS2017
2021	23	18	6	12	—	—	NAICS2017
2022	25	20	6	12	—	—	NAICS2022
2023	24	19	5	12	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 39307. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.