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BMIE Market 40109

Bullitt County, Kentucky · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,376
2020–2024 ACS 5-year estimate ±535 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households927
2020–2024 ACS 5-year estimate ±171 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count1,990
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units802
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$75,495
2020–2024 ACS 5-year estimate ±12,830 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age53.3
2020–2024 ACS 5-year estimate ±9 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rentData source not yet connected
Median home value$262,400
2020–2024 ACS 5-year estimate ±30,991 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area13.4 sq mi
Census Gazetteer 2020
RestaurantsNot published for this ZIP
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 40109
Restaurants per 10,000 residents5.0
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2005 → 2015, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 1996 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 20211 (range 1–1)
FORECAST · linear trend v1 fitted to 1995–2016 (9 points, +0.0 per year, r² 1.00) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score50 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score51 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score57 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score37 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 50 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score51.25140%+20.5
Restaurant Opportunity Score56.65735%+19.8
Market Momentum Score36.93725%+9.2
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 51 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,3764840%+19.2
Median household income (ACS)75,4955640%+22.4
Households (ACS)9274820%+9.6
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 57 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)4.29425%+23.6
Population (ACS)2,3764820%+9.6
Median household income (ACS)75,4955620%+11.2
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 37 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth03530%+10.5
20-year restaurant growth02820%+5.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (5)

By cuisine

Pizza 2 · Bakery 1 · Mexican 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 3 · Bakery 1 · Bar 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
Brooks Hill WineryWinery / distillery / taproom · Bar2746 Brooks Hill Rdopen
El Maguey Mexican RestaurantRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex150 Brooks Wayopen
Flowers Baking CompanyBakeryBakery355 Clear Run Dropen
Hunt Brothers PizzaRestaurant (service type not stated)Pizza620 BROOKS HILL Rdopen
Papa Borromeo'sRestaurant (service type not stated)Pizza150 Brooks Wayopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199511————SIC1987
199611————SIC1987
200511——1—NAICS2002
200911—1——NAICS2007
201021—1——NAICS2007
201121—1——NAICS2007
201221—1——NAICS2012
20131—————NAICS2012
20141—————NAICS2012
201521—1——NAICS2012
201621—1——NAICS2012
20213—————NAICS2017
20223—————NAICS2022
20233—————NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 40109. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
401182.2 mi42023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.