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BMIE Market 43431

Sandusky County, Ohio · ZCTA boundaries as of 2020

Profile

Population (current estimate)4,609
2020–2024 ACS 5-year estimate ±435 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,869
2020–2024 ACS 5-year estimate ±142 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count4,752
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,938
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$77,526
2020–2024 ACS 5-year estimate ±8,021 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age42.3
2020–2024 ACS 5-year estimate ±6 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$625
2020–2024 ACS 5-year estimate ±150 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$151,300
2020–2024 ACS 5-year estimate ±17,187 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area49.9 sq mi
Census Gazetteer 2020
Restaurants5
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 43431
Restaurants per 10,000 residents10.5
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-16.7%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+66.7%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+25.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20287 (range 4–10)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.1 per year, r² 0.02) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score50 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score59 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score53 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score32 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 50 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score59.15940%+23.7
Restaurant Opportunity Score53.15335%+18.6
Market Momentum Score32.53225%+8.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 59 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)4,6095940%+23.6
Median household income (ACS)77,5265940%+23.5
Households (ACS)1,8696020%+12.0
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 53 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)10.96925%+17.3
Population (ACS)4,6095920%+11.8
Median household income (ACS)77,5265920%+11.8
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 32 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-16.71550%+7.3
10-year restaurant growth03530%+10.5
20-year restaurant growth66.77320%+14.7
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (9)

By cuisine

American 2 · Bakery 1 · Coffee 1 · Dessert 1 · Healthy / salads / bowls 1 · Ice cream / frozen desserts 1 · Juice / smoothies 1 · Pizza 1 · Sandwiches 1

By type

Bar 4 · Casual dining 3 · Dessert 2 · Restaurant (service type not stated) 2 · Bakery 1 · Café 1 · Juice, smoothie, tea 1 · Quick service 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
Gibsonburg NutritionCafé · Juice, smoothie, teaCoffee · Juice / smoothies · Healthy / salads / bowls133 W Madison Stopen
Hungry Bear Diner & Ice CreamCasual dining · DessertAmerican · Ice cream / frozen desserts948 S Main Stopen
Ideal BakeryBakery · DessertBakery · Dessert101 W Madison Stopen
Kate & Al's Bar And GrillBar105 S Main Stopen
Madison Street Tavern - Gibsonburg, OHCasual dining · Bar124 W Madison Stopen
Oogie's Country PizzaRestaurant (service type not stated)Pizza · American143 W Madison Stopen
Rollersville TavernCasual dining · Bar110 Co Rd 26open
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches109 S Main Stopen
White Stag WineryWinery / distillery / taproom · Bar2381 Township Road 38open
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199464———2SIC1987
199553———2SIC1987
199653———2SIC1987
199774———3SIC1987
1998754—12NAICS1997
1999866——2NAICS1997
2000755——2NAICS1997
2001755——2NAICS1997
2002977——2NAICS1997
2003533——2NAICS2002
20046431—2NAICS2002
20056431—2NAICS2002
20067541—2NAICS2002
20079642—3NAICS2002
20087523—2NAICS2007
20097523—2NAICS2007
20107523—2NAICS2007
20117642—1NAICS2007
2012752212NAICS2012
2013852213NAICS2012
20147431—3NAICS2012
20157431—3NAICS2012
20167532—2NAICS2012
201711853—3NAICS2017
20188633——NAICS2017
20199633—3NAICS2017
2020753———NAICS2017
202174————NAICS2017
202286—3——NAICS2022
202385————NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 43431. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
434354.8 mi12016
434694.9 mi32023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.