BMIE Market 46131

Johnson County, Indiana · ZCTA boundaries as of 2020

Profile

Population (current estimate)	34,647 2020–2024 ACS 5-year estimate ±957 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	12,494 2020–2024 ACS 5-year estimate ±516 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	31,036 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	12,682 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$85,076 2020–2024 ACS 5-year estimate ±4,934 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	36.4 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,177 2020–2024 ACS 5-year estimate ±99 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$247,700 2020–2024 ACS 5-year estimate ±10,018 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	126.0 sq mi Census Gazetteer 2020
Restaurants	69 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 46131
Restaurants per 10,000 residents	17.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+19.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+23.2% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+81.6% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+102.9% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	71 (range 65–78) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.3 per year, r² 0.63) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	74 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	82 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	64 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	73 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 46131. Projection: linear trend v1, fitted 2013–2023, +1.3 restaurants per year, r² 0.63, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Indiana and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 606, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 74 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	81.8	82	40%	+32.7
Restaurant Opportunity Score	64.3	64	35%	+22.5
Market Momentum Score	73.5	73	25%	+18.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 82 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	34,647	91	40%	+36.6
Median household income (ACS)	85,076	68	40%	+27.2
Households (ACS)	12,494	90	20%	+18.0

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 64 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	23.2	66	35%	+23.0
Restaurants per 10,000 residents (lower = more room)	19.9	37	25%	+9.4
Population (ACS)	34,647	91	20%	+18.3
Median household income (ACS)	85,076	68	20%	+13.6

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 73 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	19.0	76	50%	+38.2
10-year restaurant growth	23.2	66	30%	+19.7
20-year restaurant growth	81.6	77	20%	+15.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (141)

By cuisine

American 24 · Mexican 18 · Pizza 16 · Coffee 13 · Burgers 11 · Sandwiches 11 · Bakery 9 · Dessert 7 · Asian 5 · Ice cream / frozen desserts 5 · Italian 5 · Chicken / wings 4 · Latin American (other) 4 · Breakfast 3 · Chinese 3 · Healthy / salads / bowls 3 · Juice / smoothies 3 · Southwestern / Tex-Mex 3 · Steakhouse 3 · BBQ 2 · European 2 · Japanese 2 · Halal / kosher 1 · Indian 1 · Middle Eastern 1 · Noodles / ramen / pho 1 · Sushi 1

By type

Restaurant (service type not stated) 76 · Quick service 31 · Bar 19 · Casual dining 18 · Café 12 · Bakery 10 · Coffee shop 10 · Dessert 10 · Brewery / taproom 4 · Food truck 4 · Buffet 3 · Specialty food shop 3 · Juice, smoothie, tea 3 · Catering 2 · Delivery-focused 1 · Fast casual 1 · Other 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
1823 Bakehouse	Dessert · Bakery · Café	Dessert · Bakery · Healthy / salads / bowls · Coffee	25 E Court St Ste a	open
1926chophouse	Restaurant (service type not stated)	Steakhouse	1800 E King St	open
Adjoncy Inc	Restaurant (service type not stated)		275 N Morton St	open
Alicia Tisdale Salon Inc	Restaurant (service type not stated)		242 E Jefferson St	open
Ann's Restaurant	Casual dining	American · Breakfast	77 W Monroe St	open
Applebee's Applebee's Grill & Bar	Casual dining · Restaurant (service type not stated) · Bar	American	700 N. Morton Street	open
Applebee's	Quick service		598 Ohio St	open
Arby's Arby's	Quick service · Restaurant (service type not stated)	Sandwiches	1400 N Morton St	open
Athens	Restaurant (service type not stated) · Casual dining	American	1800 Northwood Plz Dr	open
Aunt Judys Country Kitchen	Restaurant (service type not stated)		377 E Jefferson St	open
Aw'sum Snoballs	Dessert · Food truck		T-Mobile, 2174 N Morton St	open
Benjamin's Coffeehouse And Bakeshop	Coffee shop	Coffee	49 E Court St	open
Big Woods Franklin	Bar · Restaurant (service type not stated) · Casual dining · Brewery / taproom		1800 E King St	open
Biggby Coffee Biggby	Coffee shop · Restaurant (service type not stated) · Café	Coffee	2120 E King St	open
Billieu Transport	Restaurant (service type not stated)		1150 Graham St	open
Blue Cactus Tacos & Tequila Bar	Bar	Mexican	188 W Jefferson St	open
Bob Evans Bob Evans	Restaurant (service type not stated)	American	900 N Morton St	open
Bojak's Bar and Grille	Casual dining · Bar		377 E Jefferson St	open
Buffalo Wild Wings Buffalo Wild Wings	Bar · Casual dining	American	2330 N Morton St	open
Burger King Burger King	Quick service	Burgers · American	1079 N Morton St	open
Burger King Burger King	Quick service · Restaurant (service type not stated)	Burgers	200 Paris Dr	open
Casey's	Restaurant (service type not stated)	Pizza	3048 N Morton St	open
Chicago's Pizza Chicago's Pizza - Mitchell	Restaurant (service type not stated)	Pizza · Italian	1047 W Jefferson St	open
Chick-fil-A Chick-fil-A	Quick service		2430 N Morton St	open
Chili's Grill & Bar	Restaurant (service type not stated)		2299 N. Morton St.	open
Coffeehouse Five	Coffee shop · Café	Coffee	41 W Monroe St	open
Court Street Cafe	Café · Restaurant (service type not stated)	Coffee · American	39 E Court St	open
Crossroads Kombucha	Brewery / taproom		2900 Graham Rd	open
Culver's Culver's	Quick service · Dessert	Burgers · Ice cream / frozen desserts	191 Granville Dr	open
Dairy Queen Grill & Chill Dairy Queen	Quick service · Dessert	Ice cream / frozen desserts · American	480 N Morton St	open
Dale's	Restaurant (service type not stated)	American	1071 W Jefferson St	open
Desperation Depot and Bar	Casual dining · Bar		3522 US 31 S	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	1713 N Morton Street	open
El Pueblo	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	1904 Northwood Plz Dr	open
Enedinas Taco Truck	Restaurant (service type not stated)	Mexican	2125 N Morton St	open
Enedina’s Taco Truck	Restaurant (service type not stated)	Mexican	1540 N Morton St	open
Enzo Pizza Enzo Pizza Concord Mall	Restaurant (service type not stated)	Pizza · Italian	1700 N Morton St	open
Farmers Daughter's Bakery Shoppe	Bakery	Bakery	947 Franklin Lakes Blvd	open
Fazoli's	Restaurant (service type not stated)	Italian	2161 N Morton St	open
Feyen Enterprises, Llc Dba Campbell Insurance	Restaurant (service type not stated)		1507 N Main St	open
Franklin Family Restaurant Inc	Restaurant (service type not stated)		1800 Northwood Plz	open
Freddy's Frozen Custard & Steakburgers Freddy's Frozen Custard & Steakburgers	Quick service	Burgers · American	2306 N Morton St	open
Golden Corral	Buffet		1530 N Morton St	open
Great Wall	Restaurant (service type not stated)	Chinese · Asian	1840 Northwood Plz Dr	open
Greek's Pizzeria Greek's Pizzeria Anderson, IN	Bar	Pizza · Italian	18 E Jefferson St	open
Grill Bar	Casual dining · Bar	Halal / kosher · Middle Eastern	138 E Jefferson St	open
Haberdasher Artisan Distillery	Winery / distillery / taproom		81 E Wayne St	open
Hangry Joe's Hot Chicken & Wings	Restaurant (service type not stated)	Chicken / wings	200 Paris Dr. Franklin	open
Helping Hands	Restaurant (service type not stated) · Catering		3600 N Morton St	open
Hickory Hillz BBQ	Restaurant (service type not stated)	BBQ	89 E Jefferson St	open
Hoosier Cupboard Candy, Snacks and Ice Cream	Dessert	Ice cream / frozen desserts · Dessert	370 E Jefferson St	open
Indigo Duck	Restaurant (service type not stated)	American	39 E Court St	open
Iozzo's on Jefferson	Restaurant (service type not stated)	Italian · European	351 E Jefferson St	open
Ironside Viking Tavern And Eatery	Restaurant (service type not stated) · Bar	European	1065 W Jefferson St	open
It's Just Wings	Restaurant (service type not stated)	Chicken / wings	2299 N. Morton St.	open
Jack's Donuts Jack's Donuts of Kokomo	Bakery · Dessert	Dessert · Bakery	219 W Jefferson St	open
Jefferson Street Pub	Bar		90 E Jefferson St	open
Jibs BBQ and Catering	Restaurant (service type not stated)	BBQ	38 S Crowell St	open
Jimmy John's Jimmy John's	Quick service · Specialty food shop	Sandwiches	980 N Morton St	open
Jwg Inc - Jab2534	Restaurant (service type not stated)		377 E Jefferson St Ste E	open
Keystone Oaks School District	Restaurant (service type not stated)		75 S Milford Dr	open
Kfc	Restaurant (service type not stated)	Chicken / wings	2401 N Morton St	open
King Buffet	Buffet	Chinese · Asian	2239 N Morton St F	open
KK Pizza	Restaurant (service type not stated) · Casual dining	Pizza · American	3955 US 31 S	open
Kumo Japanese Steak House	Restaurant (service type not stated)	Japanese · Sushi · Steakhouse	1051 W Jefferson St	open
La Cocina	Restaurant (service type not stated)	Mexican · Latin American (other)	912 N Morton St	open
La Cocina	Restaurant (service type not stated)	Mexican	2797 N Morton St	open
La Rosa Mexican Restaurant	Restaurant (service type not stated)	Mexican · Latin American (other)	50 N IN-135	open
Lickity Slick Snowball Shop	Dessert	Dessert	296 E Jefferson St	open
Little Caesars Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	906 N Morton St	open
Long River Chinese Restaurant	Restaurant (service type not stated)	Chinese · Asian	1063 W Jefferson St	open
Main & Madison Market Café	Café · Restaurant (service type not stated) · Coffee shop	Coffee	100 N Main St	open
Marco's Pizza	Restaurant (service type not stated)	Pizza	175 N Morton St	open
Mayes Grill	Restaurant (service type not stated)	Mexican	89 E JEFFERSON St	open
McAlister's Deli McAlister's Deli	Specialty food shop · Quick service	Sandwiches · American	2378 N Morton St	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	1139 N Morton St	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	2125 N Morton St	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	2080 E King St	open
Mi Abuelito	Restaurant (service type not stated)	Mexican · Latin American (other)	2797 N Morton St Ste A	open
Mi Abuelito Mexican Restaurant	Restaurant (service type not stated) · Casual dining	Mexican · American	377 E Jefferson St # B	open
Mi Pueblo Mexican Restaurant	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	1904 N Morton St	open
Millie's Ice Cream	Dessert	Ice cream / frozen desserts · Dessert	90 W Jefferson St	open
Moe's Southwest Grill Moe's Southwest Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	2161 N. Morton St.	open
My Super Taqueria LLC Food Truck.	Food truck	Mexican	298 W Jefferson St	open
No Name Salsa	Food truck · Quick service	Mexican	90 W Jefferson St	open
Nobel Romans	Quick service	Pizza · Sandwiches	2024 - 2022 Us 31 S	open
Noble Roman's Craft Pizza and Pub Noble Roman's Craft Pizza & Pub	Bar · Casual dining	Pizza	1990 Northwood Plz Dr	open
Noodles & Company	Restaurant (service type not stated)	Asian	2182 N Morton St Unit 5	open
Noodles and Company Noodles & Company	Quick service · Restaurant (service type not stated)	Noodles / ramen / pho	2182 N Morton St Unit 5	open
Norma Jean's Pastries	Bakery · Specialty food shop	Bakery	49 N Main St	open
Old Towne Beer Hall & Growler Co	Bar		55 E Court St	open
Pana Donut Franklin	Bakery · Dessert	Dessert	440 N Morton St	open
Panera Bread Panera Bread	Bakery · Fast casual	Bakery · Sandwiches · Healthy / salads / bowls	2156 N Morton St	open
Papa Johns Papa John's Pizza	Quick service · Restaurant (service type not stated)	Pizza	597 banta st	open
Papa Murphy's Take 'N' Bake Pizza	Restaurant (service type not stated)	Pizza	1141 N Morton St	open
Penn Station East Coast Subs Penn Station East Coast Subs	Restaurant (service type not stated)	Sandwiches · American	1143 N Morton St	open
Popz Pizza of Franklin	Restaurant (service type not stated)	Pizza · Sandwiches	21 S Morton St	open
Priority 1 Cleaning Solutions Llc	Restaurant (service type not stated)		121 E Monroe St	open
QDOBA Mexican Eats	Quick service		2161 N Morton St	open
Quiznos	Other	Sandwiches	1874 Northwood Plz	open
Rally's	Quick service · Restaurant (service type not stated)	Burgers	1599 N Morton St	open
RFD Franklin	Restaurant (service type not stated)	Steakhouse · American	55 W Madison St	open
Richard's Brick Oven Pizza	Restaurant (service type not stated)	Pizza	229 S Main St	open
Ritter's Frozen Custard Ritter's Frozen Custard	Dessert	Ice cream / frozen desserts · Dessert	351 N Morton St	open
River City Winery	Brewery / taproom		25 N Main St	open
Roscoe's Tacos	Restaurant (service type not stated)	Mexican	912 North Morton Street	open
Salad Palette Eatery	Restaurant (service type not stated)	American · Healthy / salads / bowls	49 E Court St	open
Scooter's Coffee Scooter's Coffee	Coffee shop · Café · Bakery	Coffee · Bakery	1730 N Morton St	open
Scotty's Brew Club	Casual dining · Bar		1800 E King St	open
Seaside Bakery Incorporated	Restaurant (service type not stated)		49 E Court St	open
Shale Creek Brewing	Brewery / taproom · Casual dining · Bar		178 W Jefferson St	open
Small Town Pizza And Subs	Restaurant (service type not stated)	Pizza	1940 Northwood Plz	open
Smoothie King	Juice, smoothie, tea	Juice / smoothies	1147 N Morton St	open
Sodexo	Buffet		501 E Monroe St	open
Starbucks Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	970 N Morton St	open
Starbucks Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	153 Granville Dr	open
Starbucks Coffee Company Starbucks	Café · Coffee shop · Bakery	Coffee · Bakery	2279 N Morton St	open
Steak 'n Shake Steak 'n Shake	Casual dining	American · Burgers	2088 N Morton St	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	924 N Morton St	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	2125 N Morton Street	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	2120 E King St	open
Taco Bell	Quick service · Restaurant (service type not stated)	Mexican	115 Granville Drive	open
Taco Bell Taco Bell	Quick service	Mexican	1579 Morton St	open
Taco Bell Taco Bell	Quick service	Mexican	115 Granville Dr	open
The Foundry Gastropub	Casual dining · Bar		90 E Jefferson St	open
The Legendary Kitchen- Food Truck	Food truck · Catering	American	2555 Hurricane Rd	open
The Local Grind The Local Grind Franklin	Café · Juice, smoothie, tea · Coffee shop	Coffee · Juice / smoothies	25 N Main St	open
The Lounge - Franklin College of Indiana	Bar		501 E Monroe St	open
The Original Chicago’s Pizza and Curry	Restaurant (service type not stated)	Pizza · Indian	153 Holiday Pl	open
The Willard	Restaurant (service type not stated) · Casual dining · Bar	American	99 N Main St	open
Time Out LLC	Bar · Restaurant (service type not stated)		1000 Hurricane St	open
Tom's Pancake House	Restaurant (service type not stated)	Breakfast	1071 W Jefferson St	open
Tomo Japanese Restaurant	Restaurant (service type not stated)	Japanese · Asian	1874 Northwood Plz	open
Tropical Smoothie Cafe Tropical Smoothie Cafe	Juice, smoothie, tea · Quick service · Café	Juice / smoothies · Coffee	2179 North Morton Street	open
Waffle House Waffle House	Casual dining	American · Breakfast	110 Umbarger Ln.	open
Wendy's Wendy's	Quick service	Burgers · American	490 N Morton St	open
Westview DR. & N Morton St. Scooter's Coffee	Coffee shop · Café	Coffee	1730 N. Morton St.	open
White Castle White Castle	Quick service	Burgers · American	1129 N Morton St	open
Wings Etc. Wings Etc.	Bar · Casual dining		2239 N Morton St	open
Wingstop Wingstop	Quick service	Chicken / wings · American	1141 N. Morton Street	open
The Mint	Bar		40 N Water St	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	36	34	—	—	—	2	SIC1987
1995	36	33	—	—	—	3	SIC1987
1996	38	35	—	—	—	3	SIC1987
1997	38	34	—	—	—	4	SIC1987
1998	41	36	14	19	3	4	NAICS1997
1999	42	37	15	19	3	3	NAICS1997
2000	41	37	18	16	3	2	NAICS1997
2001	43	39	14	19	5	3	NAICS1997
2002	38	34	13	19	1	3	NAICS1997
2003	41	38	12	24	1	2	NAICS2002
2004	46	42	16	23	1	3	NAICS2002
2005	49	45	19	22	3	3	NAICS2002
2006	53	48	21	22	4	4	NAICS2002
2007	53	49	24	20	4	2	NAICS2002
2008	49	44	23	17	3	1	NAICS2007
2009	57	51	27	19	4	2	NAICS2007
2010	62	54	28	22	3	2	NAICS2007
2011	63	55	28	23	3	2	NAICS2007
2012	60	54	27	24	2	1	NAICS2012
2013	62	56	26	27	2	1	NAICS2012
2014	59	53	25	25	2	1	NAICS2012
2015	59	53	27	23	2	1	NAICS2012
2016	59	53	27	22	3	1	NAICS2012
2017	69	62	30	26	4	—	NAICS2017
2018	63	58	29	23	5	—	NAICS2017
2019	63	56	29	23	3	—	NAICS2017
2020	62	56	28	22	5	—	NAICS2017
2021	65	62	29	27	5	—	NAICS2017
2022	69	66	30	30	5	—	NAICS2022
2023	75	69	28	32	8	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 46131. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.