BMIE BluFoodies Market Intelligence Engine

← Search

BMIE Market 46184

Johnson County, Indiana · ZCTA boundaries as of 2020

Profile

Population (current estimate)13,304
2020–2024 ACS 5-year estimate ±908 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households4,729
2020–2024 ACS 5-year estimate ±471 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count11,806
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units4,387
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$99,865
2020–2024 ACS 5-year estimate ±6,822 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age37.5
2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,864
2020–2024 ACS 5-year estimate ±352 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$232,500
2020–2024 ACS 5-year estimate ±10,184 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area18.1 sq mi
Census Gazetteer 2020
Restaurants18
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 46184
Restaurants per 10,000 residents5.9
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+38.5%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+100.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+80.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+200.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202820 (range 17–23)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.7 per year, r² 0.81) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score80 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score77 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score78 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score87 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 80 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score77.07740%+30.8
Restaurant Opportunity Score77.97835%+27.3
Market Momentum Score86.68725%+21.6
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 77 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)13,3047540%+29.9
Median household income (ACS)99,8658140%+32.3
Households (ACS)4,7297320%+14.7
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 78 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1009235%+32.2
Restaurants per 10,000 residents (lower = more room)13.55825%+14.6
Population (ACS)13,3047520%+15.0
Median household income (ACS)99,8658120%+16.2
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 87 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth38.58750%+43.5
10-year restaurant growth1009230%+27.6
20-year restaurant growth807720%+15.4
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (25)

By cuisine

American 6 · Pizza 5 · Burgers 4 · Mexican 4 · Sandwiches 3 · Italian 2 · Southwestern / Tex-Mex 2 · Asian 1 · Bakery 1 · Breakfast 1 · Chinese 1 · Dessert 1 · Ice cream / frozen desserts 1 · Latin American (other) 1

By type

Restaurant (service type not stated) 14 · Quick service 10 · Casual dining 3 · Dessert 2 · Bakery 1 · Bar 1 · Brewery / taproom 1 · Delivery-focused 1 · Other 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
Arby'sQuick service · Restaurant (service type not stated)Sandwiches5115 N 300 Eopen
Burger King Burger KingQuick serviceBurgers · American891 U.S. 31 Nopen
Circle City PizzaRestaurant (service type not stated)Pizza10 S US Highway 31open
Culver's Culver'sQuick serviceopen
Dairy Queen Grill & Chill Dairy QueenQuick service · Dessert · Casual diningIce cream / frozen desserts · American99 US 31 Sopen
Denny's RestaurantRestaurant (service type not stated)Mexican4982 North 350 Eastopen
Domino's Domino's PizzaDelivery-focused · Quick servicePizza989 North Us 31open
El Abuelo Mexican RestaurantRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex · Latin American (other)989 N US Highway 31open
Friend's DinerCasual diningAmerican · Breakfast989 N US Highway 31open
Hardee's Hardee'sQuick serviceBurgers · American1001 US 31 Sopen
Hardee’sQuick service · Restaurant (service type not stated)Burgers1001 N US HIGHWAY 31open
Marco's Pizza Marco's PizzaRestaurant (service type not stated)Pizza · Italian989 N US Highway 31, Ste 130open
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers2962 E 500 Nopen
Nailers Brewing & Distilling Co.Brewery / taproom · Winery / distillery / taproomAmerican6001 U.S. 31 Nopen
Napier Investments IncRestaurant (service type not stated)99 S US Highway 31open
Pizza King Whiteland Pizza King WhitelandRestaurant (service type not stated)Pizza · Italian30 US 31 Sopen
Rock N Roll PizzaRestaurant (service type not stated)Pizza211 N US Highway 31open
Scoops & Treasures LlcRestaurant (service type not stated)300 Tracy Rdopen
SUBWAYOtherSandwiches84 US-135open
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches321 North US 31open
Taco Bell Taco BellQuick serviceMexican211 N US 31open
Taste of China Chinese RestaurantRestaurant (service type not stated)Chinese · Asian989 US 31 Sopen
Tequila House Mexican RestaurantRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex50 US 31 Sopen
Top Tier Cakes IndyDessert · BakeryDessert · Bakery225 U.S. 31 Nopen
Whit's InnBar · Casual diningAmerican1020 US 31 Sopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199466SIC1987
199566SIC1987
1996761SIC1987
1997761SIC1987
199887161NAICS1997
199998171NAICS1997
20008771NAICS1997
20018662NAICS1997
2002981611NAICS1997
200311101811NAICS2002
2004119812NAICS2002
2005108712NAICS2002
20061191712NAICS2002
2007981611NAICS2002
200898171NAICS2007
200998171NAICS2007
20108771NAICS2007
201198171NAICS2007
20121091711NAICS2012
2013109721NAICS2012
201413122821NAICS2012
201511102711NAICS2012
201613122911NAICS2012
201712128NAICS2017
2018131338NAICS2017
20191515410NAICS2017
20201414310NAICS2017
20211313310NAICS2017
20221717413NAICS2022
20231918612NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 46184. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
461433.6 mi742023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.