BMIE Market 48855

Livingston County, Michigan · ZCTA boundaries as of 2020

Profile

Population (current estimate)	16,668 2020–2024 ACS 5-year estimate ±942 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	6,162 2020–2024 ACS 5-year estimate ±334 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	14,752 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	5,681 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$108,442 2020–2024 ACS 5-year estimate ±3,478 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	39.2 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,501 2020–2024 ACS 5-year estimate ±190 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$344,600 2020–2024 ACS 5-year estimate ±11,611 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	91.1 sq mi Census Gazetteer 2020
Restaurants	4 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 48855
Restaurants per 10,000 residents	2.0 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-33.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-20.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+0.0% DERIVED: 2004 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	5 (range 2–7) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.06) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	57 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	81 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	62 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	10 / 100 MODELED · market_momentum_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 48855. Projection: linear trend v1, fitted 2013–2023, -0.1 restaurants per year, r² 0.06, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Michigan and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 887, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 57 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	81.1	81	40%	+32.5
Restaurant Opportunity Score	62.2	62	35%	+21.8
Market Momentum Score	10.3	10	25%	+2.6

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 81 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	16,668	78	40%	+31.3
Median household income (ACS)	108,442	86	40%	+34.3
Households (ACS)	6,162	77	20%	+15.5

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 62 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-20	14	35%	+4.8
Restaurants per 10,000 residents (lower = more room)	2.4	98	25%	+24.6
Population (ACS)	16,668	78	20%	+15.7
Median household income (ACS)	108,442	86	20%	+17.2

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 10 (Medium confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-33.3	8	50%	+5.2
10-year restaurant growth	-20	14	30%	+5.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (13)

By cuisine

Dessert 3 · American 2 · Bakery 2 · Chicken / wings 2 · Asian 1 · Chinese 1 · Coffee 1 · Greek 1 · Juice / smoothies 1 · Sandwiches 1

By type

Restaurant (service type not stated) 9 · Bakery 3 · Dessert 3 · Quick service 2 · Casual dining 1 · Coffee shop 1 · Juice, smoothie, tea 1 · Other 1

Name	Type	Cuisine	Address	Status
Arby's	Quick service		1385 N Burkhart Rd	open
China Best	Restaurant (service type not stated)	Chinese · Asian	138 W Highland Rd	open
Chris & Britt's - Farm Stand at Spring Creek Farm	Dessert	Dessert	4255 W Allen Rd	open
Dawson's Sugarbush	Restaurant (service type not stated) · Other		2245 Musson Rd	open
Detroit Wing Company	Restaurant (service type not stated)	Chicken / wings	118 W Highland Rd Unit 200	open
Dunkin' Dunkin'	Coffee shop · Restaurant (service type not stated) · Juice, smoothie, tea · Dessert · Bakery	Coffee · Juice / smoothies · Dessert	6801 Oak Grove Rd	open
Hartland Coney & Restaurant	Casual dining · Restaurant (service type not stated)	American	2835 N Old US-23	open
Houseman's Chicken & Duck Farm	Restaurant (service type not stated)	Chicken / wings	E Jones Rd	open
Jersey Giant Subs	Quick service · Restaurant (service type not stated)	Sandwiches	3813 Tractor Dr	open
Leo's Coney Island Leo's Coney Island- Clio	Restaurant (service type not stated)	American · Greek	1382 N Burkhart Rd	open
Mse Hospitality Inc	Restaurant (service type not stated)		1475 N Burkhart Rd # 110	open
Pepperidge Farm Thrift Store	Bakery	Bakery	1475 N Burkhart Rd	open
The Buttered Whisk	Bakery · Dessert	Bakery · Dessert	Curdy Rd	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
2004	4	4	—	3	1	—	NAICS2002
2005	6	6	—	4	1	—	NAICS2002
2006	6	6	—	6	—	—	NAICS2002
2007	7	7	2	4	1	—	NAICS2002
2008	10	9	2	6	—	—	NAICS2007
2009	5	4	1	3	—	—	NAICS2007
2010	4	3	—	3	—	—	NAICS2007
2011	4	3	—	3	—	—	NAICS2007
2012	5	5	2	3	—	—	NAICS2012
2013	5	5	2	3	—	—	NAICS2012
2014	5	5	2	3	—	—	NAICS2012
2015	7	7	4	3	—	—	NAICS2012
2016	6	5	3	2	—	1	NAICS2012
2017	6	6	4	—	—	—	NAICS2017
2018	8	6	4	—	—	—	NAICS2017
2019	8	7	4	—	—	—	NAICS2017
2020	10	8	4	3	—	—	NAICS2017
2021	6	4	—	—	—	—	NAICS2017
2022	7	4	—	—	—	—	NAICS2022
2023	8	4	—	—	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 48855. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.