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BMIE Market 49316

Kent County, Michigan · ZCTA boundaries as of 2020

Profile

Population (current estimate)26,427
2020–2024 ACS 5-year estimate ±2,024 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households9,626
2020–2024 ACS 5-year estimate ±653 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count20,074
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units7,544
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$103,238
2020–2024 ACS 5-year estimate ±5,807 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age40.1
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,338
2020–2024 ACS 5-year estimate ±145 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$364,200
2020–2024 ACS 5-year estimate ±11,932 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area57.1 sq mi
Census Gazetteer 2020
Restaurants36
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 49316
Restaurants per 10,000 residents14.5
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+16.1%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+33.3%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+176.9%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+227.3%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202836 (range 33–40)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.49) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score79 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score85 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score74 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score77 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 79 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score84.68540%+33.9
Restaurant Opportunity Score74.07435%+25.9
Market Momentum Score77.17725%+19.3
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 85 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)26,4278640%+34.5
Median household income (ACS)103,2388340%+33.2
Households (ACS)9,6268520%+17.0
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 74 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth33.37335%+25.7
Restaurants per 10,000 residents (lower = more room)13.65825%+14.5
Population (ACS)26,4278620%+17.3
Median household income (ACS)103,2388320%+16.6
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 77 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth16.17450%+37.0
10-year restaurant growth33.37330%+22.0
20-year restaurant growth176.99020%+18.1
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (68)

By cuisine

Pizza 13 · American 12 · Coffee 9 · Bakery 7 · Italian 6 · Dessert 5 · Ice cream / frozen desserts 5 · Sandwiches 5 · Burgers 4 · Mexican 4 · Asian 3 · BBQ 3 · Chinese 3 · Hot dogs 2 · Juice / smoothies 2 · Steakhouse 2 · Breakfast 1 · Chicken / wings 1 · German / Eastern European 1 · Japanese 1 · Latin American (other) 1 · Sushi 1 · Thai 1 · Vietnamese 1

By type

Restaurant (service type not stated) 37 · Bar 12 · Quick service 11 · Casual dining 9 · Dessert 9 · Café 8 · Bakery 7 · Coffee shop 7 · Other 4 · Brewery / taproom 3 · Juice, smoothie, tea 2 · Catering 1 · Delivery-focused 1 · Food truck 1 · Specialty food shop 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
Account Standards BusinessRestaurant (service type not stated) · Casual diningPizza · Italian · American586 145th Aveopen
Applebee's Grill and Bar Applebee's Grill & BarCasual dining · BarAmerican · Burgers1685 Marketplace Dr SEopen
Auntie Anne'sOther · Dessert · Quick serviceDessert1801 Marketplace Dr SEopen
Bangkok ChefRestaurant (service type not stated)Thai · Asian8980 N Rodgers Ct SEopen
Barry G's Italian IceDessertIce cream / frozen desserts3555 68th St SEopen
Big Boy RestaurantsRestaurant (service type not stated)American6450 100th St SEopen
Biggby CoffeeCoffee shop · Restaurant (service type not stated) · CaféCoffee6426 100th St SEopen
Blue Dragon RestaurantRestaurant (service type not stated)Chinese8980 N Rodgers Ct Se Ste Mopen
Brann's Steakhouse and GrilleCasual dining · BarSteakhouse · American6450 100th St SEopen
Brink's Ice Cream ExpressDessertIce cream / frozen desserts · Dessert137 E Main St SEopen
Butch GardensBar1525 Crystal Valley Ct SEopen
Butcher Block SocialCasual dining · BarBBQ9900 Cherry Valley Ave SEopen
Caledonia NutritionJuice, smoothie, tea · CaféJuice / smoothies · Coffee9347 Cherry Valley Ave SEopen
Carmelo's Italian PizzaRestaurant (service type not stated)Pizza3555 68th St SEopen
CinnabonRestaurant (service type not stated)1801 Marketplace Dr SEopen
Cook's Drive-in IncRestaurant (service type not stated)6874 Hammond Ave SEopen
Cooks Hot Dog Drive InRestaurant (service type not stated)Hot dogs · American6874 Hammond Ave SEopen
Culver's Culver'sRestaurant (service type not stated)Burgers · American6697 Broadmoor Ave SEopen
Eb Coffee & PubCoffee shop · Brewery / taproom · Café · BarCoffee8980 N Rodgers Ct Se Ste Dopen
Family TavernBar · Restaurant (service type not stated)114 W Main St SEopen
FireRock GrilleDessert · Casual dining · Restaurant (service type not stated) · Juice, smoothie, tea · BarIce cream / frozen desserts · American · Juice / smoothies7177 Kalamazoo Ave SEopen
Fortune ChefRestaurant (service type not stated)Chinese9353 Cherry Valley Ave SEopen
Good Mooed CafeCafé · Coffee shopCoffee · Pizza3555 68th St SE Suites 1-3open
High Bank Coffee RoastersCoffee shop · CaféCoffee9818 Cherry Valley Ave SEopen
Hungry Howie's PizzaRestaurant (service type not stated)Pizza8980 -G North Rodgers Dropen
J-dubb's Signature SubsOtherSandwiches9321 Cherry Valley Ave SEopen
Jaku Sushi and GrillRestaurant (service type not stated)Japanese · Sushi · Asian1671 Marketplace Dr SEopen
Jet's Pizza Jet's PizzaRestaurant (service type not stated)Pizza · Italian9349 Cherry Valley Ave SEopen
Jimmy John's Jimmy John'sQuick service · Specialty food shopSandwiches1625 Marketplace Dr SEopen
Little Caesars Pizza Little CaesarsQuick service · Restaurant (service type not stated)Pizza9175 Cherry Valley Ave SEopen
Little Cake HouseBakeryBakery317 Pleasant Ave SEopen
Little Cake HouseBakery · DessertBakery · Dessert6640 Rainey Ct SEopen
Logan's RoadhouseBar · Restaurant (service type not stated)BBQ · Steakhouse1651 Marketplace Dr S Unit Eopen
Low N Slow Taco CoFood truck · CateringMexican6773 Broadmoor Ave SEopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers9383 Cherry Valley Avenue Southeastopen
Midnight Cravings BakeryBakery · DessertBakery · Dessert6611 68th St SEopen
Monterey GrillRestaurant (service type not stated)American9175 Cherry Valley Ave SEopen
Oliver GrammDessertIce cream / frozen desserts9866 Cherry Valley Ave SE Ste Bopen
Oskar ScotsRestaurant (service type not stated) · Casual dining · BarAmerican3555 68th St SEopen
Oskar ScotsRestaurant (service type not stated)Breakfast3555 68th St SEopen
Panda Express Panda Express MéxicoQuick service · Restaurant (service type not stated)Chinese · Asian1717 Marketplace Dr SEopen
Panera Bread Panera BreadBakery · CaféBakery · Sandwiches · Coffee1669 Marketplace Dr SEopen
Paradise Pizza Paradise PizzasRestaurant (service type not stated)Pizza · Italian8980 N Rodgers Ct SEopen
Perfetto Frozen YogurtOther · DessertIce cream / frozen desserts6450 100th St SEopen
Pizza Hut Pizza HutQuick service · Restaurant (service type not stated)Pizza6450 100th St. SE Kentopen
PizzaForno PizzaFornoRestaurant (service type not stated)Pizza · Italian4500 68th St SEopen
Qdoba Mexican Eats QdobaQuick service · Restaurant (service type not stated)Mexican1673 Marketplace Dr SEopen
Railtown Brewing CompanyBrewery / taproom · Casual dining · Bar3595 68th St SEopen
Real ArrieroRestaurant (service type not stated)Mexican · Latin American (other)9818 Cherry Valley Ave SEopen
Rossana's TableRestaurant (service type not stated) · Casual diningPizza · Italian · American107 E Main St SEopen
S&p LlcRestaurant (service type not stated)3555 68th St Se Ste 10open
Smoke On The Water BbqRestaurant (service type not stated)BBQ4474 Kalamazoo Dropen
Soc Trang Chinese & Vietnamese RestaurantRestaurant (service type not stated)Vietnamese1831 Marketplace Dr SEopen
Sprinkles Donut Shop Sprinkles Donut ShopBakery · DessertDessert · Bakery9365 Cherry Valley Ave SEopen
Starbucks StarbucksCafé · Coffee shop · BakeryCoffee · Bakery6700 Broadmoor Ave SEopen
StarbucksRestaurant (service type not stated) · Coffee shopPizza · Coffee1801 Marketplace Dr SEopen
Starbucks StarbucksCoffee shop · Café · BakeryCoffee · Bakery9375 Cherry Valley Ave SEopen
Steiny's PizzaRestaurant (service type not stated)Pizza · Sandwiches3497 68th St SEopen
Subway SubwayRestaurant (service type not stated) · Other · Quick serviceSandwiches9175 Cherry Valley Ave Se Ste Iopen
Taco Bell Taco BellQuick serviceMexican6445 Cherry Meadow Dr SEopen
Taco John'sQuick service · Restaurant (service type not stated)6722 Broadmoor Aveopen
The 707 Winery and BreweryWinery / distillery / taproom · Brewery / taproom · Bar9175 Cherry Valley Ave SE Ste Hopen
The Diner The DinerCasual diningGerman / Eastern European · Hot dogs · Americanopen
Twisted Tenders Twisted TendersRestaurant (service type not stated) · Delivery-focusedChicken / wings1651 Marketplace Dr SEopen
Uccello's Ristorante Uccellos RistoranteBarItalian · Pizza8256 Broadmoor Ave SEopen
Wendy's Wendy'sQuick serviceBurgers · American8258 Broadmoor Ave SEopen
Bow Legged MooseRestaurant (service type not stated)7449 68th St SEclosed
Vault Cafe & BakeryBakeryBakery203 E Main St Se Ste Aclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
19941211———1SIC1987
19951211———1SIC1987
19961514———1SIC1987
19971918———1SIC1987
199817147611NAICS1997
1999201710611NAICS1997
2000191710521NAICS1997
2001211810711NAICS1997
2002201610511NAICS1997
200317137421NAICS2002
200420167722NAICS2002
2005272110922NAICS2002
200629241014—1NAICS2002
20073329101632NAICS2002
20083026121132NAICS2007
20092824111032NAICS2007
20103529151133NAICS2007
20113227151021NAICS2007
2012282513102—NAICS2012
2013302713122—NAICS2012
2014323015132—NAICS2012
2015353115133—NAICS2012
2016343014133—NAICS2012
2017343113153—NAICS2017
2018343114143—NAICS2017
2019373315153—NAICS2017
2020343012153—NAICS2017
2021333012153—NAICS2017
2022343212164—NAICS2022
2023383614175—NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 49316. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.