BMIE Market 53024

Ozaukee County, Wisconsin · ZCTA boundaries as of 2020

Profile

Population (current estimate)	18,982 2020–2024 ACS 5-year estimate ±604 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	8,273 2020–2024 ACS 5-year estimate ±371 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	16,579 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	7,194 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$92,390 2020–2024 ACS 5-year estimate ±10,130 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	41.6 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,228 2020–2024 ACS 5-year estimate ±116 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$366,300 2020–2024 ACS 5-year estimate ±9,622 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	27.5 sq mi Census Gazetteer 2020
Restaurants	34 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 53024
Restaurants per 10,000 residents	16.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+9.7% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+36.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+112.5% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+161.5% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	35 (range 32–38) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.7 per year, r² 0.70) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	74 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	79 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	68 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	73 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 53024. Projection: linear trend v1, fitted 2013–2023, +0.7 restaurants per year, r² 0.70, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Wisconsin and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 685, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 74 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	78.8	79	40%	+31.5
Restaurant Opportunity Score	68.3	68	35%	+23.9
Market Momentum Score	73.3	73	25%	+18.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 79 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	18,982	81	40%	+32.2
Median household income (ACS)	92,390	75	40%	+30.2
Households (ACS)	8,273	82	20%	+16.4

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 68 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	36	75	35%	+26.4
Restaurants per 10,000 residents (lower = more room)	17.9	43	25%	+10.8
Population (ACS)	18,982	81	20%	+16.1
Median household income (ACS)	92,390	75	20%	+15.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 73 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	9.7	67	50%	+33.6
10-year restaurant growth	36	75	30%	+22.6
20-year restaurant growth	112.5	86	20%	+17.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (70)

By cuisine

American 11 · Coffee 8 · Pizza 8 · Sandwiches 6 · Bakery 4 · Burgers 4 · Mexican 4 · Asian 3 · Dessert 3 · BBQ 2 · Chinese 2 · Ice cream / frozen desserts 2 · Italian 2 · Juice / smoothies 2 · Latin American (other) 2 · Southwestern / Tex-Mex 2 · Noodles / ramen / pho 1 · Tea / bubble tea 1 · Thai 1

By type

Restaurant (service type not stated) 39 · Bar 19 · Quick service 15 · Café 6 · Casual dining 6 · Coffee shop 5 · Dessert 5 · Bakery 4 · Food truck 4 · Specialty food shop 3 · Brewery / taproom 2 · Juice, smoothie, tea 2 · Delivery-focused 1 · Other 1

Name	Type	Cuisine	Address	Status
13 NORTH	Restaurant (service type not stated) · Bar	American	1208 13th Ave	open
Atlas Bbq	Restaurant (service type not stated)	BBQ	1304 12th Ave	open
Bamboo Bistro	Restaurant (service type not stated)	Thai · Asian	1955 Wisconsin Ave	open
Big Apple Bagels Big Apple Bagels	Bakery · Café	Bakery · Coffee	1961 Wisconsin Ave	open
Bigler Sports	Bar		1686 S Willow Ct	open
BSG Coffee and Cocktails Lounge	Bar		1307 Wisconsin Ave	open
busy B tea	Juice, smoothie, tea · Food truck	Tea / bubble tea · Juice / smoothies	1020 Washington St	open
Cake Creations	Bakery · Café	Bakery · Coffee	1239 Washington St	open
Casey Key Pub	Bar		1315 Wisconsin Ave	open
Charcoal Grill	Restaurant (service type not stated)	American	1200 N Port Washington Rd	open
CherryBerry Grafton-Cedarburg	Other · Dessert	Ice cream / frozen desserts	1963 Wisconsin Ave	open
Chipotle Mexican Grill Chipotle Mexican Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	1620 Port Washington Rd Ste 100	open
Colectivo Coffee Grafton Colectivo Coffee	Coffee shop · Restaurant (service type not stated) · Café	Coffee	1211 Washington St	open
Cousins Subs Cousins Subs	Specialty food shop · Quick service	Sandwiches	442 Falls Rd #106	open
Crumbl	Dessert	Dessert	1258 N Port Washington Rd	open
Culver's Culver's	Restaurant (service type not stated)	Burgers · American	2001 Wisconsin Ave.	open
Dairy Queen	Dessert	Ice cream / frozen desserts	1185 N Port Washington Rd	open
Dave's Hot Chicken Dave's Hot Chicken	Quick service		1210 N. Port Washington Rd	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	385 Falls Road	open
Dragon Gourmet	Restaurant (service type not stated)	Chinese · Asian	406 Falls Rd	open
Eaton’s Fresh Pizza - Grafton	Restaurant (service type not stated)	Pizza · Italian	1615 Wisconsin Ave	open
Even Odds Pizza	Restaurant (service type not stated)	Pizza · American	372 Falls Rd	open
Fiddleheads Coffee Grafton Fiddleheads Coffee Roasters	Coffee shop · Restaurant (service type not stated) · Café	Coffee	1505 Wisconsin Ave	open
Firehouse Subs Firehouse Subs	Specialty food shop · Quick service	Sandwiches	1550 N Port Washington Rd	open
Firehouse Subs Grafton Marketplace	Quick service · Restaurant (service type not stated)	Sandwiches	1550 Port Washington Rd	open
Five Guys Five Guys	Quick service	Burgers · American	1620 North Port Washington Road	open
Flannery's Bar & Restaurant	Bar · Restaurant (service type not stated)	American	2241 CR-W	open
Flipside Cafe & Grill	Casual dining · Restaurant (service type not stated) · Café · Bar	Coffee	2074 Washington St	open
Grafton Arts Mill Coffee Roastery	Coffee shop · Café · Bakery	Coffee · Bakery	1300 14th Ave	open
Grafton Family Restaurant And Catering Inc	Restaurant (service type not stated)		2074 Washington St	open
Handmade With Love	Dessert	Dessert	1228 12th Ave	open
John's Pizzeria of Grafton	Restaurant (service type not stated)	Pizza · Italian	1401 11th Ave	open
Juice's Ghost Town	Casual dining · Restaurant (service type not stated) · Bar	American	990 Ulao Rd	open
La Empanada LLC	Food truck · Restaurant (service type not stated)		206 W Locust St	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	1663 Wisconsin Ave	open
Lizard Lounge Toes Up	Bar			open
Lobo's Place	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	1305 Wisconsin Ave	open
M & M Eats “La Cocina”	Restaurant (service type not stated) · Casual dining	Latin American (other) · American	1307 Wisconsin Ave	open
Main Street Comics	Restaurant (service type not stated)		1307 Wisconsin Ave	open
Martini Pete's	Bar		1315 Wisconsin Ave	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	2570 Washington St	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	606 Falls Rd	open
N Port Washington Road and Washington Street Quiznos	Quick service	Sandwiches	1231 N Port Washington Rd	open
Noodles & Company Noodles & Company	Restaurant (service type not stated)	Noodles / ramen / pho · American	1351 N Port Washington Rd	open
Nseven Coffee Company	Restaurant (service type not stated)		1307 Wisconsin Ave	open
Papa John's Pizza	Restaurant (service type not stated)	Pizza	385 Falls Rd	open
Papa Murphy's Papa Murphy's - Jefferson City	Quick service · Restaurant (service type not stated)	Pizza	1965 Wisconsin Avenue	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	2225 Wisconsin Ave. Ozaukee	open
Pizza Takeout & Delivery Papa Murphy's	Quick service			open
Pourvino Winebar & Bistro-Grafton	Bar · Restaurant (service type not stated)		1239 Washington St	open
Q King Corp	Restaurant (service type not stated)		1231 N Port Washington Rd	open
Qdoba Mexican Eats	Restaurant (service type not stated)	Mexican	2506 Washington St	open
Quiznos Quiznos	Quick service · Specialty food shop	Sandwiches	1231 N Port Washington Rd	open
Redheads Tavern	Bar		1412 Wisconsin Ave	open
Sahale Ale Works	Brewery / taproom · Bar		1505 Wisconsin Ave	open
Spring Garden	Restaurant (service type not stated)	Chinese · Asian	1015 Washington St	open
Starbucks Starbucks	Coffee shop · Restaurant (service type not stated) · Juice, smoothie, tea	Coffee · Juice / smoothies	1600 N Port Washington Road	open
Starbucks	Coffee shop · Restaurant (service type not stated)	Coffee	1249 N Port Washington Rd	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1264 N Port Washington Rd	open
Sweettrio	Dessert · Bakery	Dessert · Bakery	1225 Washington St	open
Taco Bell	Restaurant (service type not stated)	Mexican	588 Falls Rd	open
The 024	Bar		1300 14th Ave	open
The Bottle Shop of Grafton	Bar		1237 12th Ave	open
The Bridge Grafton WI	Bar		1216 Bridge St	open
The Glass Palette	Bar		1300 14th Ave	open
The Hutch	Casual dining · Restaurant (service type not stated) · Bar	American	1321 Wisconsin Ave	open
The Smokin' C's BBQ	Food truck	BBQ · American	1020 Washington St	open
The Smokin' C's BBQ & Rotisserie	Food truck		1581 Swallow Dr	open
The Stillery - Grafton	Casual dining · Restaurant (service type not stated) · Bar		1304 12th Ave	open
Water Street Brewery Grafton Water Street Brewery	Brewery / taproom · Casual dining · Bar		1251 Gateway Dr	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	18	13	—	—	—	5	SIC1987
1995	18	13	—	—	—	5	SIC1987
1996	18	14	—	—	—	4	SIC1987
1997	24	21	—	—	—	3	SIC1987
1998	17	15	9	6	—	2	NAICS1997
1999	16	13	6	7	—	3	NAICS1997
2000	20	16	7	9	—	3	NAICS1997
2001	21	18	8	8	2	3	NAICS1997
2002	20	18	7	9	2	2	NAICS1997
2003	19	16	7	9	—	3	NAICS2002
2004	24	19	8	10	1	5	NAICS2002
2005	23	20	8	10	2	3	NAICS2002
2006	22	20	9	9	2	2	NAICS2002
2007	24	23	12	10	1	1	NAICS2002
2008	26	25	12	12	1	1	NAICS2007
2009	30	27	12	14	1	3	NAICS2007
2010	29	27	12	14	1	2	NAICS2007
2011	31	29	14	13	2	2	NAICS2007
2012	28	26	12	12	2	2	NAICS2012
2013	28	25	11	12	2	3	NAICS2012
2014	27	24	9	12	3	3	NAICS2012
2015	30	27	11	13	3	3	NAICS2012
2016	31	27	12	12	3	4	NAICS2012
2017	31	27	10	15	—	4	NAICS2017
2018	35	31	11	16	4	4	NAICS2017
2019	38	30	10	16	4	6	NAICS2017
2020	37	29	9	16	4	6	NAICS2017
2021	37	29	9	16	4	6	NAICS2017
2022	37	29	8	16	5	5	NAICS2022
2023	43	34	10	19	5	6	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 53024. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.