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BMIE Market 53074

Ozaukee County, Wisconsin · ZCTA boundaries as of 2020

Profile

Population (current estimate)13,682
2020–2024 ACS 5-year estimate ±369 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households5,958
2020–2024 ACS 5-year estimate ±310 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count12,880
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units5,692
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$79,423
2020–2024 ACS 5-year estimate ±10,823 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age40.8
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,011
2020–2024 ACS 5-year estimate ±74 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$296,600
2020–2024 ACS 5-year estimate ±17,670 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area30.3 sq mi
Census Gazetteer 2020
Restaurants27
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 53074
Restaurants per 10,000 residents14.0
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+28.6%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+12.5%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+68.8%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202834 (range 30–38)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.7 per year, r² 0.63) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score62 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score70 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score61 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score50 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 62 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score707040%+28.0
Restaurant Opportunity Score61.36135%+21.5
Market Momentum Score50.15025%+12.5
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 70 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)13,6827540%+30.1
Median household income (ACS)79,4236140%+24.5
Households (ACS)5,9587720%+15.4
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 61 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth28.67035%+24.5
Restaurants per 10,000 residents (lower = more room)19.73825%+9.5
Population (ACS)13,6827520%+15.0
Median household income (ACS)79,4236120%+12.3
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 50 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth28.67030%+21.0
20-year restaurant growth12.54120%+8.2
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (65)

By cuisine

American 10 · Coffee 6 · Sandwiches 6 · Dessert 5 · Bakery 3 · Burgers 3 · Ice cream / frozen desserts 3 · Pizza 3 · Breakfast 2 · Italian 2 · Mexican 2 · Asian 1 · BBQ 1 · Latin American (other) 1 · Seafood 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 39 · Bar 22 · Casual dining 15 · Quick service 10 · Dessert 7 · Bakery 5 · Café 4 · Coffee shop 4 · Specialty food shop 4 · Brewery / taproom 1 · Catering 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
Arby'sQuick service · Restaurant (service type not stated)Sandwiches100 Thomas Dropen
Banjole’s BrewsCoffee shopCoffee115 N Franklin Stopen
Beanies Mexican RestaurantRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex · Latin American (other)102 E Grand Aveopen
Big Baby SubsSpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches224 N Franklin Stopen
Big Ed's Smoke PitRestaurant (service type not stated) · Quick serviceAmerican551 N Wisconsin Stopen
Breakwater Deli & NostalgiaSpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches121 S Wisconsin Stopen
Burger Boy IncRestaurant (service type not stated)1407 W Grand Aveopen
Burger KingQuick service1880 N Wisconsin Stopen
Cavelier Wine BarBar407 E Jackson Stopen
China King Chinese Restaurant: Take OutRestaurant (service type not stated)Asian228 E Main Stopen
CoCa LeNaDessert327 N Franklin Stopen
Cousins Subs Cousins SubsSpecialty food shop · Quick serviceSandwiches101 E Grand Aveopen
Culver's Culver'sQuick serviceBurgers · American1407 W. Grand Ave.open
Daily Baking CompanyBakery · DessertBakery · Dessert211 N Franklin Stopen
Del Mar Strategic Partners, LlcRestaurant (service type not stated)208 E Pier Stopen
DocksideRestaurant (service type not stated) · Specialty food shop · Quick service · CaféSandwiches · Breakfast · Coffee218 E Main Stopen
Fork and TapRestaurant (service type not stated) · Casual dining · BarAmerican203 E Main Stopen
Frankie's Ice Cream (Seasonal Memorial Day - Labor Day)Dessert · BakeryIce cream / frozen desserts · Dessert313 N Franklin Stopen
Friends of R & R Bar & Grill - RetiredBar · Casual dining3559 County Road KKopen
General Wooster's Saloon & GrillRestaurant (service type not stated)American3704 Highland Dropen
George Webb RestaurantsRestaurant (service type not stated)Breakfast1042 S. Spring Streetopen
Gopher OneBar605 W Grand Aveopen
Grand Avenue SaloonBar · Casual dining550 W Grand Aveopen
Harbor City Brewing IncRestaurant (service type not stated)535 W Grand Aveopen
I E FranksRestaurant (service type not stated)119 E Main Stopen
Inventors BrewpubBrewery / taproom · Casual dining · Bar305 E Washington Stopen
Java Dock CafeCafé · Restaurant (service type not stated) · Coffee shopCoffee116 W Grand Ave Ste 101open
John's PizzeriaRestaurant (service type not stated)Pizza · Italian221 N Franklin Stopen
Lucky Devils Bar & GrillCasual dining · Bar551 N Wisconsin Stopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers1700 N Wisconsin Rdopen
Moonlight Tavern & Supper ClubRestaurant (service type not stated) · Casual dining · BarAmerican101 E Main Stopen
Newport ShoresRestaurant (service type not stated)Seafood407 E Jackson Stopen
Patio Bar and GrillCasual dining · Restaurant (service type not stated) · BarAmerican601 N Wisconsin Stopen
Pier 6Bar · Restaurant (service type not stated)329 N Franklin Stopen
Pizza HutRestaurant (service type not stated)Pizza1021 N Wisconsin St, Pizza Hut #446open
Pizza VaultRestaurant (service type not stated)1510 N Benjamin Streetopen
Pliers Full CircleRestaurant (service type not stated) · Casual dining · BarAmerican3704 Highland Dropen
Port Side PubBaropen
Quik Stop ShoppeRestaurant (service type not stated) · BakeryPizza · Bakery1100 S Spring Stopen
Rascals Port WashingtonBar201 W Grand Aveopen
Sacred Bean Coffee Co.Coffee shop · CateringCoffee407 E Jackson Stopen
Schooner PubBar · Restaurant (service type not stated)114 N Franklin Stopen
Seven Hills Pub and GrilleCasual dining · Bar350 E Seven Hills Rdopen
Singing Salmon SaloonRestaurant (service type not stated)219 N Franklin Stopen
Sir James PubBar316 N Franklin Stopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches101 W Seven Hills Rd Suite 211open
Sullivan Food Service IncRestaurant (service type not stated)323 N Franklin Stopen
Sweetheart CakesBakery · DessertDessert620 W Grand Aveopen
Tellos Grill and CafeCafé · Casual dining · BarMexican · Coffee200 W Grand Aveopen
The Beacon Restaurant & BarRestaurant (service type not stated) · Casual dining · Bar135 E Grand Aveopen
The Chocolate ChiselDessertDessert · Ice cream / frozen desserts125 W Grand Aveopen
The Cupcake-A-RheeBakery · DessertDessert · Bakery1270 Mineral Springs Dropen
The Horwich HomesteadRestaurant (service type not stated) · Bar1530 N Frances Stopen
The Pasta ShoppeRestaurant (service type not stated) · Casual diningItalian · American323 N Franklin Stopen
The ShipyardBar3559 Co Hwy KKopen
The Steerage Dining SaloonCasual dining · Restaurant (service type not stated) · Bar218 N Franklin Stopen
The Wicked GrilleBar · Restaurant (service type not stated) · Casual diningBurgers219 N Franklin Stopen
The Wicked GrilleRestaurant (service type not stated)219 N Franklin Streetopen
Toucan Food and CustardRestaurant (service type not stated) · Dessert · Casual diningAmerican · Ice cream / frozen desserts620 W Grand Aveopen
Tulip Café and Innovation Center at Hollander ChocolateCoffee shop · Restaurant (service type not stated) · CaféCoffee1180 S Spring Stopen
Twisted Willow RestaurantRestaurant (service type not stated)American308 N Franklin Stopen
Vines To CellarWinery / distillery / taproom114 E Main Stopen
Yummy Bones BarbecueRestaurant (service type not stated)BBQ201 N Franklin Stopen
Broadway Popcorn CompanyQuick service322 N Franklin Stclosed
Victor's Pier Street ShantyRestaurant (service type not stated)301 E Pier Stclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
19942316———7SIC1987
19952115———6SIC1987
19962314———9SIC1987
19973828———10SIC1987
19983424155410NAICS1997
1999352616649NAICS1997
20003828188210NAICS1997
20013020127110NAICS1997
2002332313819NAICS1997
2003342413828NAICS2002
2004342312819NAICS2002
200538251410111NAICS2002
20064030161228NAICS2002
20073725148310NAICS2002
20083421127211NAICS2007
20093523156210NAICS2007
20103218124212NAICS2007
20113017114211NAICS2007
20123220125310NAICS2012
20133321136210NAICS2012
2014342413748NAICS2012
20153724138311NAICS2012
2016332312838NAICS2012
2017362716837NAICS2017
20183727131138NAICS2017
20193928131149NAICS2017
202042301312510NAICS2017
20214129151049NAICS2017
2022382715938NAICS2022
20233727131137NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 53074. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
530044.7 mi62023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.