BMIE Market 61920

Coles County, Illinois · ZCTA boundaries as of 2020

Profile

Population (current estimate)	20,951 2020–2024 ACS 5-year estimate ±313 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	8,843 2020–2024 ACS 5-year estimate ±275 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	25,594 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	10,220 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$52,429 2020–2024 ACS 5-year estimate ±3,666 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	30.6 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$812 2020–2024 ACS 5-year estimate ±45 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$149,200 2020–2024 ACS 5-year estimate ±10,373 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	148.3 sq mi Census Gazetteer 2020
Restaurants	31 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 61920
Restaurants per 10,000 residents	14.1 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-11.4% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-8.8% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	-8.8% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	-22.5% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	30 (range 26–34) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.4 per year, r² 0.35) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	41 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	57 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	40 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	18 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 61920. Projection: linear trend v1, fitted 2013–2023, -0.4 restaurants per year, r² 0.35, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Illinois and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,016, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 41 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	56.7	57	40%	+22.7
Restaurant Opportunity Score	40.0	40	35%	+14.0
Market Momentum Score	17.9	18	25%	+4.5

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 57 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	20,951	82	40%	+32.9
Median household income (ACS)	52,429	18	40%	+7.2
Households (ACS)	8,843	83	20%	+16.6

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 40 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-8.8	19	35%	+6.6
Restaurants per 10,000 residents (lower = more room)	14.8	53	25%	+13.4
Population (ACS)	20,951	82	20%	+16.4
Median household income (ACS)	52,429	18	20%	+3.6

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 18 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-11.4	18	50%	+8.8
10-year restaurant growth	-8.8	19	30%	+5.7
20-year restaurant growth	-8.8	17	20%	+3.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (89)

By cuisine

Pizza 16 · American 11 · Mexican 7 · Asian 6 · Coffee 6 · Sandwiches 6 · Burgers 4 · Dessert 4 · Chinese 3 · Italian 3 · Latin American (other) 3 · Bakery 2 · Chicken / wings 2 · Juice / smoothies 2 · Thai 2 · BBQ 1 · Breakfast 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Ice cream / frozen desserts 1 · Indian 1 · Japanese 1 · Southwestern / Tex-Mex 1 · Sushi 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 52 · Bar 21 · Quick service 18 · Casual dining 11 · Dessert 6 · Coffee shop 5 · Bakery 4 · Café 3 · Juice, smoothie, tea 3 · Buffet 1 · Delivery-focused 1 · Specialty food shop 1 · Other 1

Name	Type	Cuisine	Address	Status
A MAYES ING Entertainment	Casual dining · Bar			open
A&W Restaurant	Quick service · Restaurant (service type not stated)	Burgers · Hot dogs	2310 Lincoln Ave	open
Arby's Arby's	Quick service	Sandwiches · American	310 Lincoln Avenue	open
Blimpie	Quick service		430 W Lincoln Ave	open
Bobe's Pizza & Ginger Ale's Charleston, IL	Restaurant (service type not stated)	Pizza · American	1820 18th St	open
Boxa Grinders Pizza Wings	Restaurant (service type not stated)	Pizza	453 Lincoln Ave	open
Brick House Bar & Grill	Casual dining · Restaurant (service type not stated) · Bar		920 W Lincoln Ave	open
Brud’s Sports Bar	Bar		31 State St	open
Casa Del Mar II	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	1410 4th St	open
Casey's	Restaurant (service type not stated)	Pizza	1900 18th St	open
Chick-fil-A Chick-fil-A	Quick service	Chicken / wings · American	600 Lincoln Ave Office of Univ. Housing/Dining	open
China Cafe	Restaurant (service type not stated)	Chinese · Asian	716 Jackson Ave	open
Chubby's Pizza	Restaurant (service type not stated)	Pizza · Sandwiches	215 Lincoln Ave	open
Coastal Coffee	Coffee shop	Coffee	1401 Harrison Ave	open
Dairy Queen Grill & Chill Dairy Queen	Quick service · Dessert · Casual dining	Ice cream / frozen desserts · American	20 State St	open
Dave's Backyard Bar & Grill	Casual dining · Restaurant (service type not stated) · Bar		Division St., Charleston IL	open
Dirty's Bar & Grill	Restaurant (service type not stated) · Casual dining · Bar		706 Lincoln Ave	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	667 Lincoln Ave	open
Dr. Smoothie	Juice, smoothie, tea · Restaurant (service type not stated)	Juice / smoothies · Healthy / salads / bowls	217 Lincoln Ave	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	250 Lincoln Ave	open
El Rancherito	Restaurant (service type not stated)	Mexican	819 W Lincoln Ave	open
Flesor Family Confectionary	Dessert		814 4th St	open
Flynn's dip-n-fry	Quick service · Restaurant (service type not stated)	American	900 Lincoln Ave	open
Fruit Chill	Restaurant (service type not stated)		303 Lincoln Ave	open
Godfather's Pizza Express	Restaurant (service type not stated)	Pizza	1001 Lincoln Ave	open
Godfather's Pizza Express Godfather's Pizza	Restaurant (service type not stated)	Pizza	501 MADISON STREET	open
Ike's	Casual dining · Restaurant (service type not stated) · Bar	American	459 Lincoln Ave	open
Ike's	Bar · Restaurant (service type not stated)	Burgers	459 Lincoln Ave	open
Insomnia Cookies	Dessert · Restaurant (service type not stated)	Dessert	315 Lincoln Ave Ste 200	open
Jackson Avenue Coffee	Coffee shop · Juice, smoothie, tea · Café	Coffee · Tea / bubble tea	708 Jackson Ave	open
Jersey Mike's Jersey Mike's Subs	Quick service · Restaurant (service type not stated)	Sandwiches	200 W. Lincoln Avenue	open
Jimmy John's Jimmy John's	Quick service · Specialty food shop	Sandwiches	315 Lincoln	open
Jimmy Johns Sub Shop	Restaurant (service type not stated)		1417 4th St	open
Juanito’s Bar & Grill Charleston	Bar · Restaurant (service type not stated)	Mexican	611 Monroe Ave	open
Kamikaze Hibachi and Sushi	Restaurant (service type not stated)	Japanese · Sushi · Asian	1140 Lincoln Ave	open
Kasabi Hibachi & Sushi	Restaurant (service type not stated)		825 W Lincoln Ave	open
Kfc	Restaurant (service type not stated)	Chicken / wings	2310 Lincoln Ave	open
Lefty's Holler	Bar		727 7th St	open
Lincoln Garden Family Restaurant	Restaurant (service type not stated)	American	703 W Lincoln Ave	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	3 W Lincoln Ave	open
Los Potrillos Los Potrillos	Restaurant (service type not stated)	Mexican · Latin American (other)	1305 Lincoln Ave	open
Magic Wok \| Chinese	Restaurant (service type not stated)	Chinese · Asian	558 W Lincoln Ave	open
Marco's Pizza	Restaurant (service type not stated)	Pizza	909 Lincoln Ave	open
Marty's	Casual dining · Bar		1666 4th St	open
Mc Hugh's Double Drive Thru	Quick service · Restaurant (service type not stated)	Burgers	4 Lincoln Ave	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	12 W Lincoln	open
Mi Casa Tu Casa	Restaurant (service type not stated)	Mexican · Latin American (other)	211 Lincoln Ave	open
Mighty Jacks Video Poker & Slots	Bar		303 Lincoln Ave	open
Mike & Stan's	Bar		512 Monroe Ave	open
Mint Indian Cuisine	Restaurant (service type not stated)	Indian · Asian	920 W Lincoln Ave	open
MLK Jr University Union	Bar		1644 7th St	open
Monical's Pizza Monical's Pizza	Restaurant (service type not stated)	Pizza · Italian	909 18th St	open
Moose Lodge	Bar		615 7th St	open
Mother's	Bar		506 Monroe Ave	open
Myerscough Payroll Services, Inc	Restaurant (service type not stated)		683 Castle Dr	open
Noble Roman's	Restaurant (service type not stated)	Pizza	702 W Lincoln Ave	open
Original Joey's Place	Restaurant (service type not stated)	American	850 Lincoln Ave	open
Pagliai's Pizza	Restaurant (service type not stated)	Pizza · Italian	1600 Lincoln Ave	open
Papa John's Pizza	Restaurant (service type not stated)	Pizza	426 W Lincoln Ave	open
Penalty Box Bar and Grill	Bar · Casual dining		1419 4th St	open
Pizza Hut	Restaurant (service type not stated)	Pizza	105 W Lincoln Ave	open
Q Q Buffet \| Chinese	Buffet	Asian · Chinese	2138 Woodfall Dr	open
QDOBA Mexican Eats	Restaurant (service type not stated)	Mexican	1720 7th Street	open
Rest In Pizza	Restaurant (service type not stated)	Pizza · Italian · American	1415 4th St	open
Revival City Doughnuts	Bakery · Dessert	Dessert	900 Lincoln Ave	open
Roc's Blackfront Tavern & Grill	Casual dining · Bar		410 6th St	open
Siam Thai	Restaurant (service type not stated)	Thai · Asian	453 Lincoln Ave	open
Smoky's House Bbq	Restaurant (service type not stated)	BBQ	300 W Lincoln Ave	open
Sonic Sonic	Quick service		107 W Lincoln Ave	open
South Side Cafe	Café	Coffee · Breakfast · American	614 Jackson Ave	open
Starbucks Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	437 W Lincoln Ave	open
Stix Restaurant & Sports Bar	Restaurant (service type not stated)		1412 4th St	open
Stu's	Bar		1405 4th St	open
Subway	Other	Sandwiches	2250 Lincoln Ave	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	200 Lincoln Ave	open
Subway Restaurants	Quick service		600 Lincoln Ave	open
SweeTea'z	Coffee shop · Restaurant (service type not stated) · Dessert	Coffee · Dessert	447 Lincoln Ave	open
T Garden Thai Restaurant	Restaurant (service type not stated)	Thai	1150-1198 Lincoln Ave.	open
T.K.'s Southwest Bar & Grill	Casual dining · Restaurant (service type not stated)	American	1405 4th St	open
Taco Bell Taco Bell	Quick service	Mexican	120 Lincoln Ave	open
The Uptowner	Bar		623 Monroe Ave	open
Typsy Tomato	Bar · Restaurant (service type not stated)	Pizza	430 W State St	open
Walmart Bakery	Bakery	Bakery	2250 Lincoln Ave	open
WB's	Casual dining · Bar		409 7th St	open
Wendy's	Quick service		300 W Lincoln Ave	open
Wildcatters Grill-closed Permanently	Restaurant (service type not stated)		1721 Jackson Ave	open
Woody's	Quick service		615 Monroe Ave	open
Jerry's Pizza & Pub	Bar · Restaurant (service type not stated) · Buffet	Pizza	1508 4th St	closed
Windy City Pizza	Restaurant (service type not stated)	Pizza	1505 18th St Ste 1	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	52	40	—	—	—	12	SIC1987
1995	48	39	—	—	—	9	SIC1987
1996	44	34	—	—	—	10	SIC1987
1997	48	40	—	—	—	8	SIC1987
1998	49	38	12	25	1	8	NAICS1997
1999	46	35	11	22	2	7	NAICS1997
2000	42	33	10	22	1	5	NAICS1997
2001	39	32	11	20	1	6	NAICS1997
2002	39	31	11	19	1	6	NAICS1997
2003	45	34	11	21	2	7	NAICS2002
2004	44	33	10	21	2	7	NAICS2002
2005	46	34	12	20	2	7	NAICS2002
2006	46	33	12	19	2	8	NAICS2002
2007	51	39	15	22	2	8	NAICS2002
2008	51	38	14	21	3	9	NAICS2007
2009	47	35	12	21	2	9	NAICS2007
2010	49	36	12	22	2	10	NAICS2007
2011	46	34	12	20	2	9	NAICS2007
2012	47	36	14	20	2	8	NAICS2012
2013	44	34	13	19	2	7	NAICS2012
2014	44	34	13	19	2	7	NAICS2012
2015	43	34	14	18	2	7	NAICS2012
2016	48	38	16	20	2	8	NAICS2012
2017	48	37	17	18	—	9	NAICS2017
2018	46	35	15	18	—	9	NAICS2017
2019	47	35	14	18	3	10	NAICS2017
2020	44	31	13	16	—	11	NAICS2017
2021	45	32	12	18	—	11	NAICS2017
2022	45	32	12	18	—	9	NAICS2022
2023	44	31	11	18	—	10	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 61920. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.