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BMIE Market 65810

Greene County, Missouri · ZCTA boundaries as of 2020

Profile

Population (current estimate)22,137
2020–2024 ACS 5-year estimate ±1,174 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households9,665
2020–2024 ACS 5-year estimate ±503 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count20,984
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units8,789
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$95,160
2020–2024 ACS 5-year estimate ±6,474 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age46.6
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,196
2020–2024 ACS 5-year estimate ±41 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$305,600
2020–2024 ACS 5-year estimate ±15,607 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area12.0 sq mi
Census Gazetteer 2020
Restaurants23
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 65810
Restaurants per 10,000 residents6.7
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+15.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+43.8%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+130.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+228.6%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202823 (range 18–29)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.08) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score79 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score81 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score77 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score78 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 79 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score81.38140%+32.5
Restaurant Opportunity Score77.37735%+27.1
Market Momentum Score77.67825%+19.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 81 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)22,1378340%+33.2
Median household income (ACS)95,1607840%+31.0
Households (ACS)9,6658520%+17.0
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 77 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth43.87935%+27.5
Restaurants per 10,000 residents (lower = more room)10.47125%+17.7
Population (ACS)22,1378320%+16.6
Median household income (ACS)95,1607820%+15.5
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 78 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth157350%+36.5
10-year restaurant growth43.87930%+23.6
20-year restaurant growth1308720%+17.4
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (48)

By cuisine

Coffee 11 · American 6 · Bakery 4 · Breakfast 3 · Dessert 3 · Italian 3 · Mexican 3 · Pizza 3 · Steakhouse 3 · Asian 2 · BBQ 2 · Burgers 2 · Chinese 2 · Japanese 2 · Juice / smoothies 2 · Sandwiches 2 · Chicken / wings 1 · European 1 · Healthy / salads / bowls 1 · Ice cream / frozen desserts 1 · Latin American (other) 1 · Southwestern / Tex-Mex 1 · Sushi 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 26 · Café 9 · Coffee shop 7 · Bar 6 · Quick service 5 · Bakery 4 · Casual dining 3 · Dessert 3 · Juice, smoothie, tea 3 · Brewery / taproom 1 · Delivery-focused 1 · Specialty food shop 1 · Other 1

NameTypeCuisineAddressStatus
7 Brew CoffeeCoffee shop · Restaurant (service type not stated)Coffee354 W Buena Vistaopen
Affordable Splendor cakesBakeryBakery3622 W Cardinal Dropen
AmiciJuice, smoothie, tea · Restaurant (service type not stated) · CaféTea / bubble tea · Italian · European · Coffee4728 S Campbell Aveopen
Andy's Frozen Custard Andy's Frozen CustardDessertIce cream / frozen desserts · Dessert · American4420 S Campbell Aveopen
Banter Brewing CoBrewery / taproom · Bar330 W Farm Rd 182open
Belgian Waffle And Pancake HouseRestaurant (service type not stated)Breakfast4760 S Campbell Aveopen
Bellacino's Pizza & Grinders, Springfield MoRestaurant (service type not stated)4560 S Campbell Aveopen
Cafe 11 & BakeryCaféCoffee4315 S National Aveopen
Casa Bella Mexican CuisineRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex4610 S Campbell Aveopen
Casey'sRestaurant (service type not stated)Pizza325 W Cardinal Dropen
China KingRestaurant (service type not stated)Chinese · Asian4301 S National Aveopen
Einstein Bros. Bagels Einstein Bros. BagelsBakeryBakery · Breakfast4430A S Campbell Aveopen
Emerald Seas. LlcRestaurant (service type not stated)245 E Monasteryopen
Famous Dave's Bar-B-QueRestaurant (service type not stated)BBQ4406 S Campbell Aveopen
FD's GrillhouseRestaurant (service type not stated) · Casual dining · BarSteakhouse245 E Monasteryopen
Freddy's Frozen Custard & Steakburgers Freddy's Frozen Custard & SteakburgersQuick serviceBurgers · American615 W El Camino Alto St.open
Golden Goose CafeCafé · Coffee shop · BakeryCoffee · Bakery4653 S Campbell Aveopen
Golden Grounds Coffee ShopCoffee shop · CaféCoffee4650 S National Aveopen
Habaneros Mexican Restaurant Habanero's Mexican RestaurantsRestaurant (service type not stated)Mexican · American4406 S Campbell Aveopen
Hinode Japanese Steakhouse and SushiRestaurant (service type not stated)Japanese · Sushi · Steakhouse4301 S National Aveopen
Hot CluckersRestaurant (service type not stated)4406 S Campbell Aveopen
London Calling at Price CutterRestaurant (service type not stated)4228 S National Aveopen
Mahoney's LoungeBaropen
Marco's Pizza Marco's PizzaRestaurant (service type not stated)Pizza · Italian330 W Plainview Rd, Ste Kopen
Meal MakersRestaurant (service type not stated)4728 S Campbell Aveopen
MudhouseCoffee shopCoffee4653 S Campbell Aveopen
Polymath Educational Café TLCCafé · Quick service · Juice, smoothie, tea · Specialty food shopCoffee · Sandwiches · Juice / smoothies4653 S Campbell Aveopen
Rib CribRestaurant (service type not stated)BBQ4200 S Quail Creek Aveopen
Rita’s of Springfield MO Rita's Italian IceDessert · BarDessertopen
Rocco's Pizza South SpringfieldRestaurant (service type not stated)Pizza · Italian4315 S National Aveopen
Sam's Club Cafe Sam's ClubCafé · Coffee shopCoffee745 W El Camino Alto Stopen
Shabu Hot PotRestaurant (service type not stated)Chinese · Japanese · Asian4560 S Campbell Ave Ste 136open
Smoothie King Smoothie KingJuice, smoothie, tea · Delivery-focusedJuice / smoothies · Healthy / salads / bowls4406 South Campbell Ave Unit 104open
Sonic Drive In Sonic Drive-InQuick service · Restaurant (service type not stated)Burgers5656 S Farm Road 157open
Southbound Bar & GrillCasual dining · Bar5739 S Campbell Aveopen
Springfield Executive Breakfast ClubRestaurant (service type not stated)4730 S National Ave Ste A1open
Starbucks Coffee Company StarbucksCoffee shop · Café · BakeryCoffee · Bakery4228 S National Aveopen
SubwayOtherSandwiches4406 S Campbell Ave Ste 100open
Table Rock Coffee Roasters & Lounge Table Rock Coffee Roasters Branson - Hwy 76 & Truman DrCoffee shop · CaféCoffee4406 S Campbell Ave Ste 100open
Table Rock Restaurants Inc.Restaurant (service type not stated)4560 S Campbell Ave Ste 136open
Tacos el Gordo #2Restaurant (service type not stated) · Quick serviceMexican · Latin American (other)5360 S Campbell Aveopen
Texas Roadhouse Texas RoadhouseRestaurant (service type not stated)Steakhouse · American255 E Monastery Stopen
The Pie BoxDessertDessert5021 S National Aveopen
The Roost Bar & GrillCasual dining · BarAmerican4216 S Cox Rdopen
Village Inn Village Inn RestaurantsRestaurant (service type not stated)American · Breakfast4222 S Campbell Aveopen
Zaxby's Zaxby'sQuick service · Restaurant (service type not stated)Chicken / wings540 W El Camino Alto Dropen
Ziggie'sCaféCoffee4228 S National Aveopen
Pizza Ventures IncRestaurant (service type not stated)Pizza4200 S Quail Creek Aveclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994871SIC1987
1995431SIC1987
1996431SIC1987
1997981SIC1987
199887241NAICS1997
1999109261NAICS1997
20001514581NAICS1997
200118175111NAICS1997
20021311551NAICS1997
20031310641NAICS2002
20041412842NAICS2002
20051413941NAICS2002
200613127411NAICS2002
20071312571NAICS2002
20081413671NAICS2007
20091817981NAICS2007
20101514951NAICS2007
2011161688NAICS2007
201219176101NAICS2012
20131716682NAICS2012
201424228113NAICS2012
201525238114NAICS2012
2016272612104NAICS2012
201721211065NAICS2017
20182120965NAICS2017
20192019766NAICS2017
20202423797NAICS2017
20212522976NAICS2017
202223221264NAICS2022
202324231265NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 65810. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
658073.4 mi1852023
658043.7 mi1782023
656194.2 mi42023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.