BMIE Market 66801

Lyon County, Kansas · ZCTA boundaries as of 2020

Profile

Population (current estimate)	27,585 2020–2024 ACS 5-year estimate ±363 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	11,725 2020–2024 ACS 5-year estimate ±317 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	28,492 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	12,936 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$56,794 2020–2024 ACS 5-year estimate ±6,073 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	32.2 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$822 2020–2024 ACS 5-year estimate ±33 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$152,700 2020–2024 ACS 5-year estimate ±8,254 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	301.1 sq mi Census Gazetteer 2020
Restaurants	71 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 66801
Restaurants per 10,000 residents	20.0 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+14.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+20.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+14.5% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+18.3% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	72 (range 67–78) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.1 per year, r² 0.73) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	59 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	62 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	51 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	64 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 66801. Projection: linear trend v1, fitted 2013–2023, +1.1 restaurants per year, r² 0.73, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Kansas and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 462, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 59 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	62.3	62	40%	+24.9
Restaurant Opportunity Score	50.9	51	35%	+17.8
Market Momentum Score	63.9	64	25%	+16.0

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 62 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	27,585	87	40%	+34.8
Median household income (ACS)	56,794	24	40%	+9.7
Households (ACS)	11,725	89	20%	+17.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 51 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	20.3	64	35%	+22.3
Restaurants per 10,000 residents (lower = more room)	25.7	25	25%	+6.4
Population (ACS)	27,585	87	20%	+17.4
Median household income (ACS)	56,794	24	20%	+4.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 64 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	14.5	73	50%	+36.4
10-year restaurant growth	20.3	64	30%	+19.1
20-year restaurant growth	14.5	42	20%	+8.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (148)

By cuisine

American 25 · Mexican 17 · Coffee 13 · Pizza 13 · Bakery 12 · Sandwiches 12 · Dessert 10 · Burgers 9 · Latin American (other) 9 · Asian 8 · Chinese 6 · BBQ 5 · Breakfast 5 · Ice cream / frozen desserts 4 · Chicken / wings 3 · Cajun, Creole, Southern 2 · Italian 2 · Japanese 2 · Juice / smoothies 2 · Southwestern / Tex-Mex 2 · Tea / bubble tea 2 · Hot dogs 1 · Indian 1 · Noodles / ramen / pho 1 · Seafood 1 · Steakhouse 1 · Vietnamese 1

By type

Restaurant (service type not stated) 80 · Quick service 30 · Bar 20 · Bakery 13 · Casual dining 13 · Dessert 13 · Coffee shop 12 · Café 10 · Food truck 6 · Specialty food shop 5 · Buffet 4 · Juice, smoothie, tea 4 · Other 3 · Winery / distillery / taproom 3 · Delivery-focused 2 · Brewery / taproom 1

Name	Type	Cuisine	Address	Status
10 West Dive Bar & Grill	Casual dining · Bar	American	10 W 11th Ave	open
1702 N Industrial Rd Scooter's Coffee	Coffee shop · Café	Coffee	1702 N Industrial Rd	open
4th Avenue Confectionery	Bakery · Dessert	Bakery · Dessert	9 E 4th Ave	open
Abelardo's Mexican Fresh Emporia	Restaurant (service type not stated)	Mexican	2808 US-50	open
Amanda's Bakery And Café	Bakery	Bakery	702 Commercial St	open
Applebee's Applebee's Grill & Bar	Casual dining · Restaurant (service type not stated) · Bar	American	2901 Eaglecrest Drive	open
Arby's	Quick service · Restaurant (service type not stated)	Sandwiches	2711 W US Highway 50	open
Billy Sims BBQ Billy Sims	Restaurant (service type not stated)	BBQ · American	737 W 6th Ave	open
BobbyD's Merchant Street Barbeque	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	607 Merchant St	open
Bourbon Cowboy	Bar		605 Commercial St	open
Braum's Ice Cream and Dairy Store	Dessert · Restaurant (service type not stated) · Casual dining	Ice cream / frozen desserts · American	2120 Industrial Rd	open
Braum's Ice Cream and Dairy Store Braums	Dessert	Burgers · Ice cream / frozen desserts · American	1028 W 6th Ave	open
Breadman's Bakery	Bakery	Bakery	509 Commercial St	open
Bruff's	Casual dining · Bar		2640 W 18th Ave	open
Burger King Burger King	Quick service	Burgers · American	2725 West 18th Avenue	open
Burger King	Quick service		2307 W Bayfront Ct	open
Burger King	Quick service		1215 E 12th Ave	open
Casa Ramos	Restaurant (service type not stated)	Mexican	402 Merchant St	open
Casey's	Restaurant (service type not stated)	Pizza	3184 W Hwy 50	open
Casey's	Restaurant (service type not stated)	Pizza	1402 E 6th Ave	open
Casey's	Restaurant (service type not stated)	Pizza	126 S Commercial St	open
Champs Bar & Grill at Champions Landing	Bar	American	1801 Rural St	open
Charlie's Place	Bar		116 Commercial St	open
Chi Em Eats	Restaurant (service type not stated)	Vietnamese	11 E 6th Ave	open
China Buffet	Restaurant (service type not stated) · Buffet	Chinese · Asian	2804 W US Highway 50	open
China Dragon	Restaurant (service type not stated)	Chinese · Asian	1113 Commercial St	open
Commercial Street Diner	Casual dining · Restaurant (service type not stated)	American	614 Commercial St	open
Cowboy Cafe	Buffet	Breakfast · American	502 Albert St	open
Daily Station	Restaurant (service type not stated)	Mexican · Latin American (other)	312 W South Ave	open
Dairy Queen (Treat) Dairy Queen	Dessert · Quick service	Ice cream / frozen desserts · Dessert	1710 W 6th Ave 1710 W 6th St	open
Daylight Donuts	Bakery · Dessert	Dessert · Bakery	1028 Commercial St	open
Daylight Donuts	Bakery · Dessert	Dessert · Bakery	902 W 6th Ave	open
Do-B's	Other	Sandwiches · Burgers · American	704 E 12th Ave	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	2326 Industrial Rd Suite 100	open
Dunkin' Dunkin'	Restaurant (service type not stated) · Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Sandwiches · Dessert · Juice / smoothies · Coffee	2000 Industrial Rd	open
Eat, Drink & Be Local	Café · Juice, smoothie, tea · Coffee shop	Coffee · Juice / smoothies	12 E 5th Ave	open
El Lorito	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican · Latin American (other)	1408 Industrial Rd	open
El Pollo Dorado	Restaurant (service type not stated)	Mexican · Latin American (other)	312 W South Ave	open
Elephan-Tea Boba Shop	Juice, smoothie, tea · Café	Tea / bubble tea · Coffee	841 W 6th Ave	open
Emporia Daylight Donuts, Llc	Restaurant (service type not stated)		1028 Commercial St	open
Emporia, KS	Bakery	Bakery		open
ESU Dining	Restaurant (service type not stated)	American	1200 Commercial St	open
ESU Memorial Union	Restaurant (service type not stated)	Breakfast	1331 Market St	open
Evco Wholesale Food Corporation	Restaurant (service type not stated)		309 Merchant St	open
Flashy Lounge	Bar		707 Commercial St	open
Freddy's Frozen Custard & Steakburgers Freddy's Frozen Custard & Steakburgers	Quick service	Burgers · American	1400 W 6th Ave	open
Gambino's Pizza Gambino's Pizza	Restaurant (service type not stated)	Pizza · Italian	1003 Industrial Rd	open
Golden Corral	Buffet		2830 W 18th Ave	open
Goodcents	Quick service · Restaurant (service type not stated) · Specialty food shop	Sandwiches	1004 E 12th Ave	open
Grab 'N' Go Hot Dogs llc	Restaurant (service type not stated) · Food truck	Hot dogs	1306 Drury Ln	open
Granada Coffee Company	Coffee shop · Juice, smoothie, tea · Café	Coffee · Tea / bubble tea	809 Commercial St	open
Gravel City Roasters	Coffee shop · Restaurant (service type not stated) · Café	Coffee	715 Commercial St	open
Griff's Diner	Restaurant (service type not stated) · Casual dining	BBQ · Burgers · Breakfast · American	20 Commercial St	open
Grimm's Smokehouse	Restaurant (service type not stated)	BBQ	312 W South Ave	open
Gustoso	Restaurant (service type not stated)		1520 W 6th Ave	open
Hagaya Ramen Shop \| Japanese • Sushi	Restaurant (service type not stated)	Japanese · Noodles / ramen / pho · Asian	1111 Commercial St	open
Hardee’s Hardee's	Quick service	Burgers · American	1126 E 12th Ave	open
Harry And Lloyd's East	Bar		728 E 6th Ave	open
Hornet’s Nest	Bar		19 E 6th Ave	open
House of Ma \| Chinese	Restaurant (service type not stated)	Chinese · Asian	1404 Industrial Rd	open
Huddle House	Restaurant (service type not stated)	Breakfast	4215 U S 50	open
Hunt Brothers Pizza	Restaurant (service type not stated)	Pizza	2102 W 6th Ave	open
Hunt Brothers Pizza	Restaurant (service type not stated)	Pizza	202 E 6Th St	open
I&l Enterprises Llc	Restaurant (service type not stated)		2715 Candlewood Dr	open
Ichiban Asian Fusion Restaurant	Restaurant (service type not stated)	Asian	1430 Industrial Rd	open
IHOP IHOP	Casual dining	Breakfast · American	2831 W 18th Ave	open
J's Carry Out	Quick service · Restaurant (service type not stated) · Delivery-focused		27 Commercial St	open
Jimmy John's Jimmy John's	Quick service · Specialty food shop	Sandwiches	726 Commercial St	open
Keller Williams Vineyard	Winery / distillery / taproom		2102 Crestview Dr	open
KFC KFC	Quick service · Restaurant (service type not stated)	Chicken / wings	I 35 exit 128	open
Kfc	Restaurant (service type not stated)	Chicken / wings	2613 Candlewood Dr	open
La Bamba Mexican Restaurant	Restaurant (service type not stated)		315 Commercial St	open
La Doñas Food truck	Food truck · Restaurant (service type not stated)	Mexican	818 E 6th Ave	open
La Hacienda	Restaurant (service type not stated)	Mexican	1116 W 6th Ave	open
Las Brisas Restaurant	Restaurant (service type not stated)	Mexican	315 Commercial St	open
Las Catrinas Mexican Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	1116 W 6th Ave	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	1014 Commercial St	open
Little Colombia Bakery & Goods	Bakery	Bakery · Latin American (other)	702 Commercial St	open
Long John Silver's	Restaurant (service type not stated)	Seafood	1928 W 6th Ave	open
M.H.S Curry in a Hurry	Restaurant (service type not stated) · Food truck	Indian	906 Commercial St	open
Mary's Place	Bar		902 E 6th Ave	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers · American	Kansas Tpke / I-335 (Travel Plaza)	open
McDonald's	Quick service		KS Turnpike Milepost 132	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	1202 W 6th Ave	open
Mi Chavelita Mexican Grill	Restaurant (service type not stated)	Mexican · Latin American (other)	1120 Commercial St	open
Mizumi emporia	Food truck	Japanese · Asian	2023 1/2 W 6th Ave	open
Mr Sisters Sweets	Bakery · Dessert	Bakery · Dessert	1018 West St	open
Mulready's Pub	Bar		717 Commercial St	open
Nessa's Bakeshop	Bakery · Dessert	Bakery · Dessert	1516 Washington Dr	open
New Day Play Cafe	Café · Coffee shop	Coffee	2715 Candlewood Dr	open
O'Reilly Family Restaurants	Restaurant (service type not stated)			open
O'reilly Management Corp	Restaurant (service type not stated)		907 Commercial St	open
Orange Leaf Frozen Yogurt	Dessert · Restaurant (service type not stated)	Dessert	1114 Commercial St Ste C	open
Palermos Italian Restaurant	Restaurant (service type not stated) · Quick service · Specialty food shop	Italian · Sandwiches	2002 E 6th Ave	open
Panda Express Panda Express México	Quick service	Chinese · Asian	2830 W. 18th Ave	open
Papa John's Pizza	Restaurant (service type not stated)	Pizza	2808 W Highway 50	open
Papa Johns Papa John's Pizza	Quick service · Restaurant (service type not stated)	Pizza	1829 merchant st	open
Peking Express Chinese	Restaurant (service type not stated)	Chinese · Asian	728 E 12th Ave	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	2920 W 18th Ave	open
Pizza Ranch Pizza Ranch	Buffet	Pizza · American	3000 W 18th Ave	open
PlainSpoken All-Day Kitchen	Restaurant (service type not stated) · Casual dining	American	517 Merchant St	open
Planet Sub Planet Sub	Specialty food shop · Quick service	Sandwiches · American	2715 Candlewood Dr	open
Popeyes Louisiana Kitchen	Restaurant (service type not stated)	Chicken / wings	1400 W 6th Ave	open
Pradera Vineyard	Winery / distillery / taproom		2445 Road K	open
Radius Brewing Company	Brewery / taproom · Restaurant (service type not stated) · Casual dining · Bar		610 Merchant St	open
Rancherito's Burrito Bar	Restaurant (service type not stated)	Mexican	23 E 6th Ave	open
Ruthy’s Frutys	Dessert · Restaurant (service type not stated) · Casual dining	Ice cream / frozen desserts · American	22 Commercial St	open
S&S meats	Restaurant (service type not stated)		4700 W US Highway 50, Emporia, KS 66801, United States	open
Salsa St Mexican Grill	Restaurant (service type not stated)		1120 Commercial St	open
Sam's Southern Eatery	Restaurant (service type not stated)	Cajun, Creole, Southern	1116 W 6th Ave	open
Schrockbier Old Smokehouse BBQ	Restaurant (service type not stated)	BBQ · Steakhouse	737 W 6th Ave	open
Scooter's Coffee Scooter's Coffee	Coffee shop · Café · Bakery	Coffee · Bakery	1702 Industrial Rd	open
Shanghai	Restaurant (service type not stated)	Chinese	2002 W 6th Ave	open
Simple Simon's Pizza	Restaurant (service type not stated)	Pizza	616 Commercial St	open
Sonic Drive In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	1101 W Sixth Street	open
Spangles Spangles	Quick service · Restaurant (service type not stated)	American	2708 W 18th Ave	open
Starbucks Starbucks	Coffee shop · Café	Coffee	Commercial St	open
Starbucks Coffee Company Starbucks	Coffee shop · Restaurant (service type not stated) · Café	Coffee	2916 Eaglecrest Dr	open
Stingers	Bar · Casual dining		519 E 12th Ave	open
Subway	Other	Sandwiches	1128 Merchant St Ste D	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	935 Industrial Rd.	open
Subway	Other	Sandwiches	2301 Industrial Rd	open
Sweet Granada	Dessert	Dessert	803 Commercial St	open
Taco Bell Taco Bell	Quick service	Mexican	2807 Eaglecrest Dr	open
Taco Bell Taco Bell	Quick service	Mexican	1407 W Sixth Avenue	open
Taco John's	Restaurant (service type not stated) · Quick service	Sandwiches	Kansas Turnpike Milepost 132	open
Taco John's Taco John's	Quick service		Kansas Turnpike Milepost 132	open
Tacos Always Con Todo	Food truck	Mexican	801 W 6th Ave	open
Taqueria Agaves	Restaurant (service type not stated)	Mexican · Latin American (other)	409 Commercial St	open
Taqueria El Marmol	Restaurant (service type not stated) · Bakery	Mexican · Latin American (other) · Bakery	23 E 6th Ave	open
The Cannon Bean	Coffee shop	Coffee	1107 Commercial St Ste B	open
The Gym	Bar		1516 W 6th Ave	open
The Height's Bagels	Specialty food shop · Quick service	Sandwiches	11 E 6th Ave	open
The Inner Bean	Coffee shop	Coffee	1328 Exchange St	open
The Inner Bean	Coffee shop · Café	Coffee	1836 US-50	open
The Junction	Bar		19 E 6th Ave	open
The Trophy Room	Bar		705 Commercial St	open
Three Little Birds Bar N Grill	Casual dining · Bar		602 S Commercial St	open
Tortas El Toro	Restaurant (service type not stated)	Mexican · Latin American (other)	602 E 6th Ave	open
Town Royal	Bar · Restaurant (service type not stated)		405 Commercial St	open
Traci's Shaved Ice-Emporia	Dessert	Dessert	1608 W 6th Ave	open
Trolley House Distillery	Winery / distillery / taproom · Bar		502 S Commercial St	open
TUMI Peruvian Food Truck & Catering	Food truck		1632 Industrial Rd	open
Union Street Social	Restaurant (service type not stated)		225 E 6th Ave	open
Wagon Wheel Grill & Bar	Casual dining · Restaurant (service type not stated) · Bar	American	2918 US-50 Suite C	open
Walmart Bakery	Bakery	Bakery	2301 Industrial Rd	open
Wendy's Wendy's	Quick service	Burgers · American	1928 W. 6th Ave	open
Coach's Grill And Bar	Bar		2702 W 15th Ave	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	76	60	—	—	—	16	SIC1987
1995	73	60	—	—	—	13	SIC1987
1996	67	52	—	—	—	15	SIC1987
1997	78	61	—	—	—	17	SIC1987
1998	79	60	24	31	5	15	NAICS1997
1999	78	58	22	29	7	15	NAICS1997
2000	73	56	21	29	6	12	NAICS1997
2001	75	55	21	28	6	15	NAICS1997
2002	76	58	25	27	6	16	NAICS1997
2003	80	62	25	28	8	16	NAICS2002
2004	79	62	24	29	8	15	NAICS2002
2005	79	63	25	28	9	14	NAICS2002
2006	81	64	26	30	8	15	NAICS2002
2007	81	64	26	29	9	15	NAICS2002
2008	75	57	27	22	8	13	NAICS2007
2009	71	52	25	21	6	15	NAICS2007
2010	74	57	26	24	7	12	NAICS2007
2011	74	63	28	27	8	7	NAICS2007
2012	70	56	24	21	10	9	NAICS2012
2013	75	59	26	23	9	10	NAICS2012
2014	68	56	26	20	9	8	NAICS2012
2015	73	57	27	20	9	11	NAICS2012
2016	73	57	26	22	8	11	NAICS2012
2017	81	64	24	31	8	12	NAICS2017
2018	76	62	24	30	7	10	NAICS2017
2019	76	63	25	30	7	9	NAICS2017
2020	78	63	23	31	7	10	NAICS2017
2021	77	62	23	32	6	10	NAICS2017
2022	84	66	26	32	7	11	NAICS2022
2023	86	71	27	35	8	9	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 66801. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.