BMIE Market 73129

Oklahoma County, Oklahoma · ZCTA boundaries as of 2020

Profile

Population (current estimate)	20,014 2020–2024 ACS 5-year estimate ±1,500 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	6,714 2020–2024 ACS 5-year estimate ±397 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	20,126 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	7,749 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$46,670 2020–2024 ACS 5-year estimate ±3,878 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	31.5 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$939 2020–2024 ACS 5-year estimate ±52 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$84,700 2020–2024 ACS 5-year estimate ±9,705 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	12.5 sq mi Census Gazetteer 2020
Restaurants	18 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 73129
Restaurants per 10,000 residents	9.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-18.2% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-10.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+0.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	-21.7% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	17 (range 14–19) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.3 per year, r² 0.40) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	41 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	53 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	44 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	18 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 73129. Projection: linear trend v1, fitted 2013–2023, -0.3 restaurants per year, r² 0.40, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Oklahoma and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 436, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 41 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	52.8	53	40%	+21.1
Restaurant Opportunity Score	44.0	44	35%	+15.4
Market Momentum Score	18	18	25%	+4.5

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 53 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	20,014	81	40%	+32.6
Median household income (ACS)	46,670	11	40%	+4.5
Households (ACS)	6,714	79	20%	+15.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 44 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-10	18	35%	+6.4
Restaurants per 10,000 residents (lower = more room)	9.0	76	25%	+19.0
Population (ACS)	20,014	81	20%	+16.3
Median household income (ACS)	46,670	11	20%	+2.2

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 18 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-18.2	14	50%	+7.0
10-year restaurant growth	-10	18	30%	+5.5
20-year restaurant growth	0	28	20%	+5.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (70)

By cuisine

Mexican 18 · American 15 · Latin American (other) 7 · Burgers 4 · Chicken / wings 4 · Coffee 4 · Dessert 4 · Sandwiches 3 · Bakery 2 · Juice / smoothies 2 · BBQ 1 · Breakfast 1 · Cajun, Creole, Southern 1 · Chinese 1 · European 1 · Hot dogs 1 · Ice cream / frozen desserts 1 · Pizza 1 · Seafood 1 · Steakhouse 1

By type

Restaurant (service type not stated) 40 · Quick service 13 · Bar 12 · Casual dining 9 · Food truck 8 · Dessert 5 · Café 4 · Bakery 2 · Juice, smoothie, tea 2 · Brewery / taproom 1 · Buffet 1 · Catering 1 · Coffee shop 1 · Delivery-focused 1 · Other 1

Name	Type	Cuisine	Address	Status
39 Restaurant	Restaurant (service type not stated)	American · European	659 First Americans Blvd	open
A & P Enterprises Inc	Restaurant (service type not stated)		1427 SE 29th St	open
Aunties Soul Food	Restaurant (service type not stated)		715 SE 59th St	open
Braums Ice Cream & Dairy Strs Braums	Dessert · Quick service	Ice cream / frozen desserts · Dessert	3217 S Shields Blvd	open
Burritos El Tin-Tan	Restaurant (service type not stated) · Casual dining	Mexican · American	2838 S I 35 Service Rd	open
Cal'Ren's Soul Shak	Quick service	Cajun, Creole, Southern · American	Sw Oklahoma	open
Chelio's Mexican Restaurant	Restaurant (service type not stated) · Casual dining	American	1621 S I-35 Service Rd	open
China Queen	Restaurant (service type not stated)	Chinese	2900 S I 35 Service Rd # 6456	open
Choice Cafe	Casual dining	American	5205 S Shields Blvd	open
Coneys and More	Quick service	Hot dogs · American	1317 SE 44th St	open
Curveball Kitchen	Restaurant (service type not stated)		639 1st Americans Blvd	open
Denny's	Other · Café · Restaurant (service type not stated) · Casual dining	Sandwiches · Breakfast · Coffee · American	3030 S I-35	open
Denny's Restaurant	Restaurant (service type not stated)		3030 South I-35 Service Rd.	open
Domino's Domino's Pizza	Delivery-focused · Quick service	Pizza	1514 A Se 44th Street	open
Dulceria El Girasol	Dessert · Restaurant (service type not stated)	Dessert	125 SE 29th St	open
Eat at Spark	Restaurant (service type not stated)		300 E Oklahoma City Blvd	open
El 2002	Bar		1508 SE 25th St	open
El Buen Pastor	Restaurant (service type not stated)	Mexican · Latin American (other)	115 SE 44th St	open
El Mirador Taqueria	Food truck · Restaurant (service type not stated)	Mexican	5912 S Shields Blvd	open
El Primo Loco El Primo Loco	Restaurant (service type not stated)	Chicken / wings · BBQ	1200 SE 44th St	open
El rey restaurant & taqueria	Restaurant (service type not stated)	Mexican · Latin American (other)	1204 SE 44th St	open
El Sombrero Resturante	Restaurant (service type not stated)	Mexican	2838 S I 35 Service Rd	open
Elotes El Compa Chuy	Restaurant (service type not stated)	Mexican · Latin American (other)	4407 S High Ave	open
Jack in the Box	Quick service		1301 SE 44th St	open
Jalisco Bar	Bar		4819 S Shields Blvd	open
Jim's Sunset Bar & Grill	Casual dining · Bar		1140 SE 44th St	open
Joe's Addiction	Coffee shop · Café	Coffee	1725 SE 59th St	open
K Saloon	Bar		3711 S High Ave	open
Katt's Cove	Bar		1524 SE 15th St	open
KFC KFC	Quick service · Restaurant (service type not stated)	Chicken / wings	5917 S Shields Blvd	open
Krackers Juke Joint	Bar · Casual dining		3125 S Bryant Ave	open
Krispy Krunchy Chicken	Quick service · Restaurant (service type not stated)	Chicken / wings	1317 Se 44Th Street, Suite D	open
Las Abuelitas	Restaurant (service type not stated)	Mexican	142 SE 44th St	open
Lascada	Restaurant (service type not stated)	Mexican · Sandwiches · Latin American (other)	5714 S Shields Blvd	open
Los Corpus Mexican Restaurant	Buffet	Mexican	1524 SE 15th St	open
LT's Gold Done Funnel Cakes LLC	Restaurant (service type not stated) · Food truck · Catering		10 SE 44th St	open
Luigi's	Restaurant (service type not stated)	American	544 SE 29th St	open
Mama Lou's Restaurant	Casual dining · Restaurant (service type not stated)	American	1427 SE 30th St	open
Mariscos El Faro	Restaurant (service type not stated)	Seafood	1204 SE 44th St	open
Mariscos El Primo	Restaurant (service type not stated)		126 SE 23rd St	open
McDonald's McDonald's	Quick service	Burgers · American	4418 S Shields Blvd	open
McDonald's McDonald's	Quick service	Burgers · American	1501 Se 29th St	open
Mexican Restaurant 'el Buen Pastor' Tacos Y Burritos Company	Restaurant (service type not stated)		115 SE 44th St	open
Mexico Bakery	Bakery · Juice, smoothie, tea	Bakery · Mexican · Juice / smoothies	1906 S Central Ave	open
Mr Dolar Number 2 Taco Truck	Restaurant (service type not stated) · Food truck	Mexican · Latin American (other)	5714 S Shields Blvd	open
Mr Dollar	Casual dining · Food truck	Mexican · American	401 SE 29th St	open
Mr. Chills Snow Cones	Dessert · Food truck	Dessert	1004 SE 44th St	open
Numbers	Bar		5900 S Shields Blvd	open
OnDemand Restaurant Service	Restaurant (service type not stated) · Bar		340 S Eckroat St Building 6	open
Passtime Club	Bar		910 SE 59th St	open
Powerhouse	Brewery / taproom · Bar		4720 S Shields Blvd	open
Pupuseria y Antojitos El Pulgarcito.	Restaurant (service type not stated)	Latin American (other)	2900 S I-35 Service Rd	open
Smokehouse Social	Restaurant (service type not stated)		639 1st Americans Blvd	open
Sonic Drive-In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	120 SE 29th St	open
Sonic Drive-In	Quick service · Restaurant (service type not stated)	Burgers	3000 S I-35 Service Rd	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1150 SE 44th St	open
Taco Bell Taco Bell	Quick service	Mexican	2608 S I-35 Service Rd	open
Taco Mayo	Restaurant (service type not stated)	Mexican	1204 SE 44th St	open
Taco Vaca	Restaurant (service type not stated)	Mexican	2221 S Central Ave	open
Taquería Juander-ful	Food truck · Juice, smoothie, tea	Mexican · Juice / smoothies	403 SE 44th St	open
Taqueria La Avenida	Food truck		2331 S Central Ave	open
Taqueria La Placita	Restaurant (service type not stated) · Casual dining	Mexican · American	1098 SE 44th St	open
Taqueria La Tarahumara	Restaurant (service type not stated)	Mexican · Latin American (other)	1201 S Eastern Ave	open
Tenderette Steak Company	Restaurant (service type not stated)	Steakhouse	2200 S Central Ave	open
The Aloha	Bar		111 elm street	open
The Cove Club	Bar		1524 SE 15th St	open
The Popcorn Patch	Café · Food truck · Dessert	Coffee	1111 S Eastern Ave	open
Thunder Donuts	Bakery · Dessert · Café	Dessert · Coffee · Bakery	2929 SE 44th St	open
Wings and patty	Restaurant (service type not stated)	Burgers · Chicken / wings · American	1524 SE 15th St	open
19th Hole	Bar		1830 SE 29th St	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	29	23	—	—	—	6	SIC1987
1995	36	24	—	—	—	12	SIC1987
1996	35	24	—	—	—	11	SIC1987
1997	34	24	—	—	—	10	SIC1987
1998	36	24	8	14	2	11	NAICS1997
1999	30	20	6	13	1	9	NAICS1997
2000	31	21	8	11	2	9	NAICS1997
2001	31	21	7	12	2	9	NAICS1997
2002	26	19	5	12	2	6	NAICS1997
2003	24	18	5	11	1	5	NAICS2002
2004	27	22	7	13	1	4	NAICS2002
2005	30	25	9	13	2	4	NAICS2002
2006	25	20	6	12	2	4	NAICS2002
2007	25	19	7	10	2	5	NAICS2002
2008	25	19	6	11	2	5	NAICS2007
2009	28	20	7	11	2	7	NAICS2007
2010	29	19	7	10	2	6	NAICS2007
2011	25	18	6	10	2	5	NAICS2007
2012	27	19	6	13	—	6	NAICS2012
2013	29	20	7	13	—	7	NAICS2012
2014	31	22	6	16	—	7	NAICS2012
2015	30	20	6	14	—	8	NAICS2012
2016	31	21	8	13	—	8	NAICS2012
2017	29	19	6	13	—	7	NAICS2017
2018	31	22	9	13	—	7	NAICS2017
2019	26	19	7	12	—	5	NAICS2017
2020	26	17	5	12	—	7	NAICS2017
2021	27	19	5	12	—	5	NAICS2017
2022	25	19	8	10	—	4	NAICS2022
2023	25	18	5	12	—	5	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 73129. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
73109	2.3 mi	35	2023
73115	2.5 mi	45	2023
73149	2.9 mi	8	2023
73104	3.2 mi	43	2023
73117	3.2 mi	3	2022
73102	3.3 mi	43	2023
73135	3.6 mi	17	2023
73139	3.9 mi	67	2023
73145	4.0 mi	3	2023
73103	4.4 mi	62	2023
73106	4.6 mi	63	2023
73119	4.8 mi	37	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.