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BMIE Market 73173

Cleveland County, Oklahoma · ZCTA boundaries as of 2020

Profile

Population (current estimate)4,780
2020–2024 ACS 5-year estimate ±456 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,550
2020–2024 ACS 5-year estimate ±133 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count1,299
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units500
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$143,864
2020–2024 ACS 5-year estimate ±7,589 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age35.1
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rentData source not yet connected
Median home value$360,600
2020–2024 ACS 5-year estimate ±32,841 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area13.5 sq mi
Census Gazetteer 2020
Restaurants1
2015 · U.S. Census Bureau, ZIP Code Business Patterns 2015 detail (NAICS2012) · by USPS ZIP 73173
Restaurants per 10,000 residentsNot yet derived
Projected restaurants, 5 years aheadNot enough history to project
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score79 / 100
MODELED · bmie_market_score v1 · confidence Medium · why?
Consumer Market Score73 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score86 / 100
MODELED · restaurant_opportunity_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 79 (Medium confidence)

ComponentValueRankWeightAdds
Consumer Market Score73.47340%+39.1
Restaurant Opportunity Score85.88635%+40.0
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 73 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)4,7806040%+23.9
Median household income (ACS)143,8649540%+38.2
Households (ACS)1,5505720%+11.4
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 86 (Medium confidence)

ComponentValueRankWeightAdds
Restaurants per 10,000 residents (lower = more room)2.19925%+38.1
Population (ACS)4,7806020%+18.4
Median household income (ACS)143,8649520%+29.4
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (2)

By cuisine

Dessert 2 · Bakery 1

By type

Dessert 2 · Bakery 1 · Food truck 1

NameTypeCuisineAddressStatus
Brazilian homemade goodiesBakery · DessertBakery · DessertPreakness roadopen
SummersnowstormsnoballsDessert · Food truckDessert11416 San Sabastian Dropen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411SIC1987
199511SIC1987
199611SIC1987
199711SIC1987
199811NAICS1997
2015111NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 73173. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
731693.0 mi42006
730974.1 mi12006
731594.3 mi552023
731704.4 mi392023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.