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BMIE Market 73449

Bryan County, Oklahoma · ZCTA boundaries as of 2020

Profile

Population (current estimate)3,088
2020–2024 ACS 5-year estimate ±435 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,355
2020–2024 ACS 5-year estimate ±187 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count2,987
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,750
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$52,338
2020–2024 ACS 5-year estimate ±7,219 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age51.7
2020–2024 ACS 5-year estimate ±5 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$870
2020–2024 ACS 5-year estimate ±280 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$143,700
2020–2024 ACS 5-year estimate ±13,772 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area36.5 sq mi
Census Gazetteer 2020
Restaurants1
2015 · U.S. Census Bureau, ZIP Code Business Patterns 2015 detail (NAICS2012) · by USPS ZIP 73449
Restaurants per 10,000 residents3.4
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2010 → 2015, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-50.0%
DERIVED: 2005 → 2015, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-50.0%
DERIVED: 1995 → 2015, ZIP Code Business Patterns restaurants
Projected restaurants, 20201 (range 0–2)
FORECAST · linear trend v1 fitted to 2001–2015 (11 points, +0.0 per year, r² 0.00) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score35 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score39 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score40 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score23 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 35 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score39.13940%+15.7
Restaurant Opportunity Score39.94035%+14.0
Market Momentum Score23.22325%+5.8
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 39 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)3,0885340%+21.0
Median household income (ACS)52,3381840%+7.2
Households (ACS)1,3555520%+10.9
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 40 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-50535%+1.6
Restaurants per 10,000 residents (lower = more room)3.29725%+24.2
Population (ACS)3,0885320%+10.5
Median household income (ACS)52,3381820%+3.6
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 23 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth-50530%+1.4
20-year restaurant growth-50420%+0.9
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (8)

By cuisine

American 4 · Breakfast 1 · Chicken / wings 1 · Mexican 1 · Pizza 1

By type

Restaurant (service type not stated) 5 · Casual dining 4 · Bar 2 · Quick service 2 · Food truck 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
Champs Chicken Champs ChickenQuick service · Restaurant (service type not stated)Pizza · Chicken / wings · American5414 US-70open
Crystal Creek WineryWinery / distillery / taproom · Restaurant (service type not stated)41 Swinney Rdopen
Mead Family RestaurantRestaurant (service type not stated)American8146 US-70 Wopen
OZMOS Quick BitesFood truck · Quick serviceBreakfast8820 US-70open
Rancheros Mexican Food TruckRestaurant (service type not stated) · Casual diningMexican · American5341 US-70open
Sneaky Tiki RestaurantBar · Casual dining3264 US-70 Wopen
The Boat YardCasual dining · Bar1116 Streetman Rdopen
Wades Pit Stop BBQRestaurant (service type not stated) · Casual diningAmerican10226 Leavenworth Trailopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199422————SIC1987
199522————SIC1987
199622————SIC1987
199711————SIC1987
199911——1—NAICS1997
2000222———NAICS1997
2001111———NAICS1997
2002111———NAICS1997
2004111———NAICS2002
2005222———NAICS2002
2006222———NAICS2002
2007111———NAICS2002
20092211——NAICS2007
201011—1——NAICS2007
201122—2——NAICS2007
2014111———NAICS2012
2015111———NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 73449. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.