BMIE Market 74066

Creek County, Oklahoma · ZCTA boundaries as of 2020

Profile

Population (current estimate)	32,292 2020–2024 ACS 5-year estimate ±600 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	12,685 2020–2024 ACS 5-year estimate ±354 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	31,060 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	13,011 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$64,698 2020–2024 ACS 5-year estimate ±2,883 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	40.6 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,062 2020–2024 ACS 5-year estimate ±37 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$182,300 2020–2024 ACS 5-year estimate ±8,272 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	123.6 sq mi Census Gazetteer 2020
Restaurants	47 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 74066
Restaurants per 10,000 residents	14.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+9.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+9.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+20.5% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+20.5% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	50 (range 46–54) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.31) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	63 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	70 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	58 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	59 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 74066. Projection: linear trend v1, fitted 2013–2023, +0.4 restaurants per year, r² 0.31, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Oklahoma and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 436, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 63 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	69.5	70	40%	+27.8
Restaurant Opportunity Score	58	58	35%	+20.3
Market Momentum Score	58.7	59	25%	+14.7

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 70 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	32,292	90	40%	+36.1
Median household income (ACS)	64,698	38	40%	+15.3
Households (ACS)	12,685	90	20%	+18.1

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 58 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	9.3	53	35%	+18.7
Restaurants per 10,000 residents (lower = more room)	14.6	54	25%	+13.6
Population (ACS)	32,292	90	20%	+18.1
Median household income (ACS)	64,698	38	20%	+7.7

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 59 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	9.3	67	50%	+33.4
10-year restaurant growth	9.3	53	30%	+16.0
20-year restaurant growth	20.5	46	20%	+9.2

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (109)

By cuisine

American 17 · Coffee 13 · Mexican 11 · Dessert 10 · Pizza 10 · Bakery 9 · Sandwiches 9 · Burgers 6 · BBQ 5 · Ice cream / frozen desserts 5 · Juice / smoothies 5 · Asian 4 · Chicken / wings 4 · Southwestern / Tex-Mex 4 · Latin American (other) 3 · Tea / bubble tea 3 · Breakfast 2 · Cajun, Creole, Southern 2 · Italian 2 · Chinese 1 · European 1 · Greek 1 · Hot dogs 1 · Japanese 1 · Mediterranean 1 · Seafood 1 · Sushi 1 · Thai 1

By type

Restaurant (service type not stated) 57 · Quick service 22 · Dessert 16 · Bakery 11 · Bar 10 · Café 10 · Coffee shop 8 · Juice, smoothie, tea 8 · Casual dining 5 · Food truck 3 · Buffet 2 · Specialty food shop 2 · Winery / distillery / taproom 2 · Brewery / taproom 1 · Delivery-focused 1 · Other 1

Name	Type	Cuisine	Address	Status
A&W	Quick service		115 E Taft Street	open
Arby's Arby's	Quick service	Sandwiches · American	1025 E Dewey	open
Baskin-Robbins	Dessert · Restaurant (service type not stated)	Ice cream / frozen desserts	12190 S Waco Ave	open
Beach Bums Sno Cones	Juice, smoothie, tea · Food truck	Juice / smoothies	715 S Main St	open
Big Chief's Donuts and More	Bakery · Restaurant (service type not stated) · Dessert	Dessert · Bakery	1329 S Main St	open
Billy Sims BBQ Billy Sims	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	1024 E Taft Ave	open
Box Car Barbeque	Restaurant (service type not stated)	BBQ	918 W Dewey Ave # AVE-3826	open
Braum's Ice Cream & Dairy Store Braums	Dessert · Restaurant (service type not stated) · Casual dining	Ice cream / frozen desserts · American	701 S Main St	open
Buffalo Beverage Company	Coffee shop · Juice, smoothie, tea · Café	Coffee · Juice / smoothies	1315 N 9th St	open
Buffalo Nickel Vintage Candies Sapulpa	Dessert		18 S Park St	open
Burgers N More Incorprated	Restaurant (service type not stated)		902 S Hickory St	open
Cafe USA Cafe USA	Café · Restaurant (service type not stated)	American · Coffee	725 S Mission St	open
Catrina Fresh Mex	Restaurant (service type not stated)	Mexican	602 N Mission St	open
Chang Thai	Restaurant (service type not stated)	Thai · Asian	914 E Dewey Ave	open
CheeZies Pizza	Quick service · Restaurant (service type not stated)	Chicken / wings · Pizza	201 N Mission St	open
Chef's Coney Connection	Restaurant (service type not stated)	Hot dogs · American	114 W Taft Ave	open
China Super Buffet	Restaurant (service type not stated) · Buffet	Chinese · Asian	32 W Taft Ave	open
Church's Texas Chicken Church's Chicken	Quick service · Restaurant (service type not stated)	Chicken / wings	2 N. Mission Street	open
Crossroads Coffee Lab	Coffee shop · Café	Coffee	117 E Dewey Ave	open
Crossroads Cookery	Restaurant (service type not stated) · Café	American · Coffee	117 E Dewey Ave	open
Crossroads Nutrition	Juice, smoothie, tea	Juice / smoothies	1008 W Taft Ave	open
CTX Coffee	Coffee shop · Café · Bakery	Coffee · Bakery	114 E Dewey Ave	open
Dancing Skeleton Meadery	Winery / distillery / taproom · Bar		609 S Main St Ste B	open
Daylight Donuts	Bakery · Dessert	Dessert · Bakery	14 W Bryan Ave	open
Daylight Donuts Daylight Donuts of Portales	Bakery · Dessert	Dessert · Bakery	1104 E Lincoln Ave	open
Dbr, Inc	Restaurant (service type not stated)		750 E Taft Ave	open
Domino's Domino's Pizza	Delivery-focused · Quick service	Pizza	1 N Mission St	open
Donuts Etc	Bakery · Dessert	Dessert	1104 E Lincoln Ave	open
Dough Mommas	Restaurant (service type not stated)	American · Sandwiches	119 E Hobson Ave	open
Dragon Treasures	Restaurant (service type not stated)		219 N Mission St	open
Dutch Bros Coffee Dutch Bros Coffee Jackson County	Coffee shop · Restaurant (service type not stated) · Café	Coffee	115 E Taft Ave	open
Excellence In Pizza, Inc	Restaurant (service type not stated)		1 N Mission St	open
Flowers Discount Bakery Flowers' discount Bakery Store	Bakery	Bakery	1823 OK-97	open
Get Loaded on Nutrition	Juice, smoothie, tea	Juice / smoothies		open
GiGi's Gourmet Popcorn	Dessert	Dessert	12 E Dewey Ave	open
Happy Burger	Casual dining	Burgers · American	215 N Mission St	open
Harper's Hut Shaved Ice	Dessert · Juice, smoothie, tea	Ice cream / frozen desserts · Juice / smoothies	701 N Brown St	open
Hickory House	Restaurant (service type not stated)	BBQ	626 N Mission St	open
IHOP IHOP	Casual dining	Breakfast · American	12101 South Waco Avenue	open
IL GUSTO Ristorante & Pizzeria	Restaurant (service type not stated)	Italian · Pizza	219 E Dewey Ave	open
Iries Place	Coffee shop · Juice, smoothie, tea	Coffee · Tea / bubble tea	741 S Mission St	open
J.m. Scott Ryan Pllc	Restaurant (service type not stated)		727 E Hobson Ave	open
James Calley Brewing Company	Brewery / taproom · Bar		117 E Hobson Ave	open
Ken's Pizza	Buffet · Restaurant (service type not stated)	Pizza	750 E Taft Ave	open
KFC KFC	Quick service · Restaurant (service type not stated)	Chicken / wings	501 S. Main Street	open
Krispy Krunchy Chicken Sbarro	Quick service · Restaurant (service type not stated)	Pizza · Chicken / wings · Italian	309 S Mission St	open
Krispy Krunchy Chicken Krispy Krunchy Chicken	Quick service		309 S Mission St	open
L's Bakery	Bakery · Restaurant (service type not stated) · Dessert	Dessert	1032 E Taft Ave	open
La Margarita La Margarita	Restaurant (service type not stated)	Mexican · Latin American (other)	1215 New Sapulpa Rd	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	613 S Main St	open
Little Taiyaki	Café · Dessert	Coffee · Ice cream / frozen desserts · Asian	24 E Dewey Ave	open
Lopez Grill Mexican Restaurant Lopez grill wagoner	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	115 N Mission St	open
Los Tequilas	Restaurant (service type not stated)	Mexican	826 N 9th St	open
Main & Ross Whataburger	Quick service		1704 S MAIN ST	open
Mammysbread	Bakery	Bakery	13 N Main St	open
Mark's Snack Shack	Restaurant (service type not stated)	Greek · Mediterranean · European	823 E Dewey Ave	open
Mazzio’s Pizza & Wings	Restaurant (service type not stated)	Pizza	100 N Mission St	open
McDonald's	Quick service		1002 W Taft Ave	open
McDonald's McDonald's	Quick service	Burgers · American	16 E Taft Ave	open
Miss Scarletts Tea Room.	Juice, smoothie, tea	Tea / bubble tea	320 S Main St	open
Mo' Pizza Restaurants Llc	Restaurant (service type not stated)		100 N Mission St	open
Muddhill Vineyards	Winery / distillery / taproom		4028 Frontier Rd	open
Old Hammett Chili	Restaurant (service type not stated)		1025 N Division St	open
Pablo's Mexican Restaurant Pablo's Mexican Restaurant	Bar · Casual dining	Mexican	820 E Dewey Ave	open
Papa John's Pizza	Restaurant (service type not stated)	Pizza	305 W Taft Ave	open
Papa Murphy's Take 'N' Bake Pizza	Restaurant (service type not stated)	Pizza	1015 E Taft Ave	open
Parrillas Mexican Grill - Sapulpa	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	9999 OK-66	open
Parrillas Mexican Grill Sapulpa	Restaurant (service type not stated)		9999 OK-66	open
Pat's Place	Bar		17 E Dewey Ave	open
Patriot Cafe	Restaurant (service type not stated)	American · Burgers	1004 E Dewey Ave	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	32 W Taft Ave	open
Premier Nutrition	Restaurant (service type not stated)		114 W Taft Ave	open
Rib Riot	Food truck		209 E Taft Ave	open
RibCrib BBQ RibCrib BBQ	Restaurant (service type not stated)	BBQ · Sandwiches · Burgers · American	705 S Mission St	open
Sam's Southern Eatery	Restaurant (service type not stated)		219 E DEWEY Ave	open
Sami's Southern Kitchen and More	Restaurant (service type not stated)	American · Seafood · Cajun, Creole, Southern	626 N Mission St	open
Sapulpa Cafe Inc	Restaurant (service type not stated)		115 N Mission St	open
Sapulpa PARADISE DONUTS	Bakery · Dessert · Coffee shop	Bakery · Dessert · Coffee	100 N Main St	open
Scissortail Sips	Dessert · Juice, smoothie, tea	Dessert · Tea / bubble tea	114 E Hobson Ave	open
Senor Pablo	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	801 E Dewey Ave	open
Sonic Drive In Sonic Drive-In	Restaurant (service type not stated) · Quick service	American	1034 E. Dewey	open
Sons of Amalfi	Restaurant (service type not stated)		1111 E Denton Ave	open
Starbucks	Coffee shop	Coffee	1304 N 9th St	open
Starlight Express LLC	Restaurant (service type not stated)		6316 S Highway 97	open
Steak & Eggs	Restaurant (service type not stated)	Breakfast · American	1112 E Taft Ave	open
Subway	Other	Sandwiches	1221 New Sapulpa Road	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1002 West Taft	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	611 S Main St	open
Sushi ONE	Restaurant (service type not stated)	Japanese · Sushi · Asian	808 E Taft Ave	open
Taco Bell Taco Bell	Quick service	Mexican	725 East Taft Avenue	open
Taco Bueno	Restaurant (service type not stated)	Mexican	12130 S Vancouver Ave	open
Taco Bueno Taco Bueno	Quick service	Southwestern / Tex-Mex · Mexican	722 S Main St	open
Taft Ave Dutch Bros. Coffee	Coffee shop · Café	Coffee	115 E Taft Ave	open
The Native GypsyBoutique	Bar		110 E Dewey Ave	open
The Shop on Main St	Café	Coffee	1335 S Main St	open
The Yale - Sapulpa	Bar		7 S Main St	open
Tina's Tasty Treats	Bakery · Dessert	Bakery · Dessert	1344 E Fairview Ave	open
Torchy's Cadillac Country	Bar		1205 New Sapulpa Rd	open
Torchy's Country Plaza	Bar		702 E Dewey Ave	open
Triple H Roadstand	Restaurant (service type not stated) · Food truck		715 E Taft Ave	open
Tropical Snow	Café · Quick service · Dessert	Coffee · Dessert	S Water St &, E Taft Ave	open
Velio's Tacos Y Gorditas	Restaurant (service type not stated) · Casual dining	Mexican · American	816 S Poplar St	open
VFW Post 1320	Bar		1201 W Dewey Ave	open
Walmart Bakery	Specialty food shop · Bakery · Quick service	Sandwiches · Bakery	1002 W Taft Ave	open
Waypoint Lounge	Bar		111 S Main St	open
Whataburger Whataburger	Quick service	Burgers · American	1704 S MAIN ST	open
Wimpy's Sandwich Shoppe	Restaurant (service type not stated)	BBQ · Sandwiches · Burgers	18 N Mission St	open
Zarley's Subz & Ice Cream	Dessert · Quick service · Specialty food shop	Sandwiches · Ice cream / frozen desserts	1024 E Taft Ave Ste B	open
Boss Hawg Bbq	Restaurant (service type not stated)	BBQ	802 W Taft Ave	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	40	39	—	—	—	1	SIC1987
1995	37	36	—	—	—	1	SIC1987
1996	34	33	—	—	—	1	SIC1987
1997	38	37	—	—	—	1	SIC1987
1998	41	39	9	26	3	2	NAICS1997
1999	38	36	9	22	4	2	NAICS1997
2000	41	39	8	24	6	2	NAICS1997
2001	40	39	11	22	4	1	NAICS1997
2002	44	42	12	22	5	2	NAICS1997
2003	43	39	11	23	4	3	NAICS2002
2004	42	38	10	23	4	3	NAICS2002
2005	42	40	13	23	3	2	NAICS2002
2006	47	44	15	23	5	3	NAICS2002
2007	47	43	16	23	3	3	NAICS2002
2008	44	39	16	20	3	3	NAICS2007
2009	44	40	17	20	3	2	NAICS2007
2010	48	44	16	24	3	2	NAICS2007
2011	46	43	19	22	2	2	NAICS2007
2012	47	46	20	22	4	1	NAICS2012
2013	45	43	18	22	2	1	NAICS2012
2014	47	43	14	25	3	2	NAICS2012
2015	49	45	15	25	4	2	NAICS2012
2016	49	45	18	23	3	2	NAICS2012
2017	52	46	21	22	—	—	NAICS2017
2018	49	43	18	23	—	—	NAICS2017
2019	55	49	21	26	—	—	NAICS2017
2020	55	48	21	23	3	—	NAICS2017
2021	52	47	17	26	—	—	NAICS2017
2022	50	44	17	22	3	—	NAICS2022
2023	53	47	17	23	6	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 74066. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.